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eBooks Vente au détail

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  • The Everything Store: Jeff Bezos and the Age of Amazon

    par Brad Stone ...
    **Winner of the Financial Times and Goldman Sachs Business Book of the Year Award**'Brad Stone's definitive book on Amazon and Bezos' The Guardian'A masterclass in deeply researched investigative financial journalism . . . riveting' The TimesThe definitive story of the largest and most influential company in the world and the man whose drive and determination changed business forever.Though A... ... En savoir plus

    10,99 €

  • The Shop Girls of Harpers

    The start of the bestselling heartwarming historical saga series from Rosie Clarke

    par Rosie Clarke ...
    Collection Livre 1 - Welcome To Harpers Emporium
    The beginning of a brand new series from #1 bestselling author Rosie ClarkeWelcome to Harpers of Oxford Street.London 1911When Sally, Beth, Margaret and Rachel meet at a job interview for the wonderful new store in Oxford Street, they have no idea they will become lifelong friends.When all four girls are lucky enough to be selected as sales staff their exciting new adventure begins.Join them as ... En savoir plus

    6,68 € ou Gratuit avec Kobo Plus

  • Retail-Iation

    Serious and Humorous Observations on Bad Shopping Behavior

    par Donna R. Summerlin ...
    Spending twenty-five years in a retail environment teaches you a lot of things about shopping behavior. It also leads to a lot of pent up frustration over bad shopping habits. Donna R. Summerlin vents about the behavior store employees encounter on a daily basis in a critique that is serious, funny, and instructional. Instead of continuing to shop like normal, its time to examine your own behavior ... En savoir plus

    6,27 €

  • MANEIRAS E VANTAGENS PARA A INDÚSTRIA DESENVOLVER O GERENCIAMENTO DE CATEGORIAS PARA O PEQUENO VAREJO

    Reflexões, opiniões e insights sobre a importância da colaboração entre a indústria e o pequeno varejo

    par RONILDO VAZ ...
    A proposta de escrever este livro foi chamar a atenção de pequenos varejistas e seus fornecedores (indústrias e distribuidores) sobre a importância de unir esforços para tornar o processo de gerenciamento de categorias hoje restrito a grandes empresas, um meio de melhorar o resultado financeiro e de atender as demandas do consumidor cada vez mais exigente e multicanal. O processo de modernização ... En savoir plus

    3,42 €

  • A la cart

    A supplier's guide to retailers' priorities

    par Peter Chapman ...
    A la cart is for suppliers, producers, processors and others in the food industry who want to understand what is important to food retailers. Everyone in the food industry needs to understand what retailers are doing and why. A la cart will help you drive more sales and get your items in the shopping cart more often.  Go behind the closed doors of the retailers and understand what they are focused ... En savoir plus

    6,95 €

  • Handel 4.0 Die Digitalisierung des Handels

    Strategien und Konzepte 2

    par Patrick Siegfried ...
    Anhand von führenden Handelsunternehmen werden Digitalisierungskonzepte beschrieben. ... En savoir plus

    19,99 €

  • ¿QUIEN FUE PRIMERO EL HUEVO O LA GALLINA?

    Las 7 Estaciones Para Lograr El Cierre Efectivo de Ventas

    par LOPE ELEAZAR NIEVES DELGADO ...
    Las 7 Estaciones Del Cierre Efectivo de Ventas los guiara por todas las etapa de la Presentación de Venta para la comercialización de Bienes y Servicios. Se explicara los preparativos previos a la atención del cliente, La Presentación Personal, tono de voz, Gesticulación Corporal y las fuentes de investigación que realiza el vendedor a los prospectos antes de atenderlos. Revisaremos como se ... En savoir plus

    2,57 €

  • Last Retailer Standing

    Relevant Leadership Relevant Brand

    par George Minakakis ...
    The speed with which consumers make choices will be faster than in the last two decades, making the predictability of the right strategic direction even more challenging. The business world is evolving at an unprecedented pace with a sputtering economy, the advancement of technology, and disruptive competitive forces. All are re-writing the rules of customer engagement.This book is a must-read for ... En savoir plus

    3,08 €

  • Drop Shipping and Affiliate marketing

    The 2024 Blueprint For Generating A $20000 Monthly Passive Income

    par Star Ivy Annie ...
    Drop shipping is a business model where an online retailer does not keep products in stock but instead transfers customers shipment and products details to manufacturer, wholesaler or another retailer who then ships the products directly to the customer.While the second section of this book explains Affiliate marketing as a performance base marketing strategy where individuals ( affiliates ) ... En savoir plus

    13,92 € ou Gratuit avec Kobo Plus

  • A New Paradigm for International Business

    Proceedings of the Conference on Free Trade Agreements and Regional Integration in East Asia

    Modifié par Hadrian Geri Djajadikerta, Zhaoyong Zhang ...
    Collection series Springer Proceedings in Business and Economics
    This book offers a collection of studies on regional integration and the dynamic business environment in East Asia. The papers included, originally presented at the 2014 Asia Pacific Business Conference on "Free Trade Agreements and Regional Integration in East Asia," examine the challenges and dynamics in the increasingly integrated East Asian markets and outline a new paradigm for doing ... En savoir plus

    129,77 €

  • The Glory of Gable's

    par Robert Jeschonek ...
    Once upon a department store, Gable's was the place to shop, eat, meet, and be seen in downtown Altoona, Pennsylvania. Now, the classic store has come back to life in the pages of this one-of-a-kind book. For the first time, the whole true story of Gable's, its leaders, its employees, and the shoppers who loved it has been told, complete with secrets and inside stories from those who knew it best. ... En savoir plus

    9,99 € ou Gratuit avec Kobo Plus

  • Praxishandbuch Personalmanagement für Handwerksunternehmen

    Der Weg zum attraktiven Arbeitgeber

    par Martina Brüssel, Samantha Stella ...
    Nutzen Sie dieses Praxishandbuch für Ihr Personalmanagement im HandwerkDer Fachkräftemangel ist ein großes Problem in Deutschland und macht auch vor Handwerksunternehmen keinen Halt. Dieser Faktor erschwert Unternehmern das gesamte Personalmanagement. Die richtigen Mitarbeiter zu finden, sie richtig einzuplanen, zu motivieren und schließlich auch zu halten, stellt viele Personalverantwortliche vor ... En savoir plus

    37,28 €

  • The Everything Guide to Starting and Running a Retail Store

    All you need to get started and succeed in your own retail adventure

    par Dan Ramsey, Judy Ramsey ...
    Collection series Everything® Series
    What are my start-up costs? How much will my store make? Should I sell online? How can I compete with larger stores?If you've ever considered owning a store but don't know where to start, The Everything Guide to Starting and Running a Retail Store is perfect for you. This resource will help you recognize the importance of an independent retail store in community life and the opportunities it ... En savoir plus

    1,07 €

  • The ABCs of Retail Management

    The Handbook for Retail Store Executives, Managers, and Small Business Owners

    par Negusse Negash ...
    What makes a retail business successful? While there are many ways to answer that question, Negusse Negash breaks down his answer into seven comprehensive and easy-to-read fields, addressing areas such as merchandise, loss prevention, marketing strategies, and more. A veteran of the industry, Negash combines insightful research and analysis with unique experiences to share with owners, management, ... En savoir plus

    6,45 € ou Gratuit avec Kobo Plus

  • Toughen Up

    What I've Learned About Surviving Tough Times

    par Michael Hill ...
    Lessons from New Zealand's top entrepreneur on surviving tough times. Michael Hill believes it's possible to succeed in a downturn - in fact, it is the perfect situation in which to perfect a business.International jewellery store-chain owner Michael Hill believes the struggling economy can be a good thing for businesses and entrepreneurs. Instead of fearing the side-effects of recession, ... En savoir plus

    13,99 €

  • Neuromarketing in Action

    How to Talk and Sell to the Brain

    par Patrick M Georges, Anne-Sophie Bayle-Tourtoulou, Michel Badoc ...
    Neuromarketing in Action provides an in-depth review of how the brain functions and the ways in which it unconsciously influences consumer behaviour. It shows both the scientific frameworks and the practical applications of this increasingly popular marketing tool. Referencing many global brands such as Aston Martin, Hermes, Virgin, Facebook, Ralph Lauren and Fuji, the authors, whose background ... En savoir plus

    32,02 €

  • Global Financial Crisis and Its Ramifications on Capital Markets

    Opportunities and Threats in Volatile Economic Conditions

    Modifié par Ümit Hacioğlu, Hasan Dinçer ...
    Collection series Economics and Finance (R0)
    This book assesses the 2008-2009 financial crisis and its ramifications for the global economy from a multidisciplinary perspective. Current market conditions and systemic issues pose a risk to financial stability and sustained market access for emerging market borrowers. The volatile environment in the financial system became the source of major threats and some opportunities such as takeovers, ... En savoir plus

    139,04 €

  • The Retail Value Chain

    How to Gain Competitive Advantage through Efficient Consumer Response (ECR) Strategies

    par Sami Finne, Hanna Sivonen ...
    The Retail Value Chain analyses the changes in the retail industry such as internationalization and consolidation and looks at the strategic options open to companies. It covers retail structures, efficient consumer response, partnerships in retail value chains, demand management, store operations, IT trends, loyalty programmes, shopper information sharing and more.In addition to providing useful ... En savoir plus

    35,22 €

  • The Strategy-Driven Supply Chain

    Integrating Strategy, Finance and Supply Chain for a Competitive Edge

    par Dr BRAM DESMET ...
    Different strategies lead to different supply chains, and a lack of strategic choices leads to a blurred focus. This book introduces the concept of the 'strategy-driven supply chain', which changes the role of supply chain from operational-tactical to tactical-strategic.Building on the fundamentals of the author's previous bestselling book, Supply Chain Strategy and Financial Metrics, this new ... En savoir plus

    53,34 €

  • Kritische Erfolgsfaktoren zur Implementierung von Strategischem Trendmanagement in Handelsunternehmen

    Entwicklung eines Vorgehensmodells

    par Andrea Massimiani ...
    Collection series Business and Economics (German Language)
    In diesem Open-Access-Buch wird basierend auf dem Modell des „Dynamic Capability View“ - Ansatzes, der die Anpassungsfähigkeit von Unternehmen betont, mittels Mixed-Methods-Ansatzes ein praxisrelevantes Modell zur Implementierung von Strategischem Trendmanagement entwickelt, das den gängigen Innovationsprozess um strategische Trendarbeit erweitert und interne Unternehmensebenen mit dem externen ... En savoir plus

    Gratuit

  • Fashion Logistics

    Insights into the Fashion Retail Supply Chain

    par John Fernie, David B. Grant ...
    Retailers are being advised to review their supply chains in a bid to accelerate their speed to market. Fashion Logistics assesses the growth and changes in the industry as well as the drivers of change in the market. Supply chain networks and operations play an integral role in distributing product across the retail industry and significant changes within those networks have altered the way in ... En savoir plus

    58,70 €

  • Amazon

    How the World’s Most Relentless Retailer will Continue to Revolutionize Commerce

    par Natalie Berg, Miya Knights ...
    Amazon - one of the world's most valuable companies - is worth more than Walmart, Netflix, Target, Nike and Costco combined. What are the secrets to its success? How can these insights be applied to other businesses in the e-commerce sector?The retail industry is facing unprecedented challenges. Across all sectors and markets, retailers are shifting their business models and customer engagement ... En savoir plus

    32,02 €

  • Logistikkostenrechnung

    Kosten-, Leistungs- und Erlösinformationen zur erfolgsorientierten Steuerung der Logistik

    par Jürgen Weber ...
    Collection series Business and Economics (German Language)
    Die Logistik hat sich in der Praxis seit langem etabliert. Um ihr erfolgswirtschaftliches Potential ganz ausschöpfen zu können, fehlt es aber häufig immer noch an verlässlichen Steuerungsinformationen, wie z.B. material- und warenflussbezogenen Kosten und Erlösen. Es besteht ein erheblicher Bedarf, ein tragfähiges betriebswirtschaftliches Steuerungsinstrumentarium zu etablieren. Hierzu reicht es ... En savoir plus

    69,31 €

  • Ritorno alla bottega.

    Modello di business per il retail moderno

    par Emanuele Sacerdote ...
    Il libro mostra come sia possibile reagire ai cambiamenti nei comportamenti dei consumatori, implementando in chiave moderna un nuovo modello di Retail. Un testo per tutti gli attori del Retail, dalla grande azienda ai nuovi imprenditori che hanno in mente una start-up in questo ambito. ... En savoir plus

    19,99 €