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eBooks Ventes et art de vendre

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  • The Long Tail

    How Endless Choice is Creating Unlimited Demand

    par Chris Anderson ...
    What happens when there is almost unlimited choice? When everything becomes available to everyone? And when the combined value of the millions of items that only sell in small quantities equals or even exceeds the value of a handful of best-sellers?In this ground-breaking book, Chris Anderson shows that the future of business does not lie in hits - the high-volume end of a traditional demand curve ... En savoir plus

    9,99 €

  • La comédie (in)humaine : Comment les entreprises font fuir les meilleurs

    par Nicolas Bouzou, Julia de Funès ...
    Réunions interminables, séminaires sportifs, inflation des process : l’entreprise est devenue le lieu de l’absurde. Julia de Funès et Nicolas Bouzou partent en croisade contre l’absence de sens qui paralyse nos sociétés et proposent des solutions concrètes.Pourquoi le management vire-t-il souvent à la tragicomédie ? Pourquoi les entreprises s’évertuent-elles à bâtir des organisations qui font fuir ... En savoir plus

    6,49 €

  • This is Marketing

    You Can’t Be Seen Until You Learn To See

    par Seth Godin ...
    #1 WALL STREET JOURNAL BESTSELLER & INSTANT NEW YORK TIMES BESTSELLERA game-changing approach to marketing, sales, and advertising.For the first time Seth Godin offers the core of his marketing wisdom in one compact, accessible, timeless package. This is Marketing shows you how to do work you're proud of, whether you're a tech startup founder, a small business owner, or part of a large corporation ... En savoir plus

    14,99 €

  • To Sell Is Human

    The Surprising Truth About Moving Others

    par Daniel H. Pink ...
    **#1 New York Times Business Bestseller#1 Wall Street Journal Business Bestseller#1 Washington Post bestsellerFrom the bestselling author of Drive: the insightful and pragmatic book that explores the powerful role selling plays in our lives.**According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day more than fifteen million people earn their keep by ... En savoir plus

    6,89 €

  • How I Raised Myself From Failure to Success in Selling

    par Frank Bettger ...
    A business classic endorsed by Dale Carnegie, How I Raised Myself from Failure to Success in Selling is for anyone whose job it is to sell. Whether you are selling houses or mutual funds, advertisements or ideas—or anything else—this book is for you.When Frank Bettger was twenty-nine he was a failed insurance salesman. By the time he was forty he owned a country estate and could have retired. What ... En savoir plus

    18,37 €

  • The Practice

    par Seth Godin ...
    From the bestselling author of Purple Cow and This is Marketing comes a book that will inspire artists, writers, and entrepreneurs to stretch and commit to putting their best work out into the world.Creative work doesn't come with a guarantee. But there is a pattern to who succeeds and who doesn't. And engaging in the consistent practice of its pursuit is the best way forward.Based on the ... En savoir plus

    14,99 €

  • Fanatical Prospecting

    The Ultimate Guide to Opening Sales Conversations and Filling the Pipeline by Leveraging Social Selling, Telephone, Email, Text, and Cold Calling

    par Jeb Blount ...
    Ditch the failed sales tactics, fill your pipeline, and crush your numberWith over 500,000 copies sold Fanatical Prospecting gives salespeople, sales leaders, entrepreneurs, and executives a practical, eye-opening guide that clearly explains the why and how behind the most important activity in sales and business development—prospecting.The brutal fact is the number one reason for failure in sales ... En savoir plus

    20,99 €

  • Le principe de Peter

    par Laurence J. Peter, Raymond Hull ...
    Traduit par Benjamin Peylet ...
    Collection series Développement personnel
    Pourquoi tout employé tend à s’élever jusqu’à son niveau d’incompétence Le principe de Peter est un best-seller international qui répond à la question que tout le monde se pose depuis la nuit des temps : pourquoi y a-t-il tant de gens incompétents dans leur travail et pourquoi leur nombre ne cesse d’augmenter? Dans cet ouvrage, Laurence J. Peter et Raymond Hull exposent, non sans humour, leur ... En savoir plus

    7,49 €

  • $100M Offers

    How To Make Offers So Good People Feel Stupid Saying No

    par Alexander Hormozi ...
    Collection Livre 1 - Acquisition.com $100M Series
    ** OVER 5,000,000 COPIES SOLD IN THIS SERIES!! **Number 1 Amazon BEST SELLER over the last FOUR YEARS!I took home more in a year than the CEOs of McDonalds, IKEA, Ford, Motorola, and Yahoo….combined….as a kid in my twenties….using the $100M Offer method. It works. And it will work for you.Not that long ago though, my business had gotten so bad that I literally couldn’t even give my services away ... En savoir plus

    14,99 € ou Gratuit avec Kobo Plus

  • SPIN Selling

    par Neil Rackham ...
    The international bestseller that revolutionized high-end selling!Written by Neil Rackham, former president and founder of Huthwaite corporation, SPIN Selling is essential reading for anyone involved in selling or managing a sales force. Unquestionably the best-documented account of sales success ever collected and the result of the Huthwaite corporation's massive 12-year, $1-million dollar ... En savoir plus

    23,37 €

  • The New Model of Selling

    Selling to an Unsellable Generation

    par Jerry Acuff, Jeremy Miner ...
    The old way of selling was killed off years ago. So why are businesses still leaning on old strategies?Jeremy Miner and Jerry Acuff know firsthand how frustrating sales can be, especially when companies require old, outdated methods. And today’s buyers, armed with an excess of information online, are skeptical and unwilling to engage with salespeople like they used to. As a result, traditional ... En savoir plus

    9,98 € ou Gratuit avec Kobo Plus

  • Public Opinion

    With linked Table of Contents

    par Walter Lippmann ...
    Public Opinion exposes how media can shape public perception and how that perception changes society. Walter Lippmann is a two-time Pulitzer Prize-winner and visionary. ... En savoir plus

    0,99 € ou Gratuit avec Kobo Plus

  • Les 5 forces de Porter

    Comprendre les sources des avantages concurrentiels

    par Stéphanie Michaux, Anne-Christine Cadiat, 50minutes ...
    Collection Livre 1 - Gestion & Marketing
    Un guide pratique et accessible pour comprendre le modèle des 5 forces de Porter !Imaginé dans les années 70 par Michael E. Porter, le modèle des cinq forces fait partie des incontournables en stratégie. À la fois conceptuel et simple d'utilisation, il permet aux décideurs de percevoir les jeux de forces et d'influences qui composent les industries dans lesquelles sont positionnées leurs ... En savoir plus

    9,99 € ou Gratuit avec Kobo Plus

  • The Psychology of Selling

    Increase Your Sales Faster and Easier Than You Ever Thought Possible

    par Brian Tracy ...
    Brian Tracy, one of the top professional speakers and sales trainers in the world today, found that his most important breakthrough in selling was the discovery that it is the "Psychology of Selling" that is more important than the techniques and methods of selling.Tracy's classic audio program, The Psychology of Selling, is the best-selling sales training program in history and is now available ... En savoir plus

    8,99 €

  • Find Your First Freelance Client

    par Sagan Morrow ...
    “How do I get my first client? Where can I even get started with finding them? What can I do to get real results with my marketing efforts?”If you want to be a freelancer but you’re feeling stumped with how to go about finding your first client, look no further! Find Your First Freelance Client outlines the foundations you need to get your first—and next—freelance client.This short, fluff-free ... En savoir plus

    1,91 € ou Gratuit avec Kobo Plus

  • What They Don’T Teach You in Sales School

    Sales 101

    par Tony Rea ...
    If youre a salesperson struggling to close sales when you think youve done everything right, you could very well be taking missteps without knowing it. In order to help you avoid those mistakes, Tony Rea, a veteran salesperson, explains the basics of selling in this guidebook that can help you exceed expectations.Rea offers guidance on:Sales fundamentalsEffectively managing the sales ... En savoir plus

    6,27 €

  • Youtube Channel Income

    par Karla Max ...
    Learn the top secrets used to make millions from YouTube ChannelWith over a billion unique Youtube visitors per month, Youtube is one of the most visited and largest websites in the world. Also, it's one of the easiest platforms to get a huge amount of traffic.It's valuable to consider investing some of your hard earned dollars into creating or revamping a profitable YouTube channel so that you ... En savoir plus

    2,56 €

  • 100 SALES A DAY: Kindle, You & Wasabi Peanuts

    Mapping the steps so self-publishers can succeed.

    par Jaime Buckley ...
    Collection series 100 SALES A DAY
    Amazon is the backbone of most Indie Authors paychecks. They are not only the largest online bookseller, they’re the largest online retailer. So what do you need to do to get your book ready for the Kindle? How do you get the exposure needed to attract readers? Maybe it’s time you learned more about Book Bloggers. Author Jaime Buckley asked those very questions and has answers…and he’s willing to ... En savoir plus

    2,19 €

  • Insta Profit Magnet

    par Samantha ...
    You probably have wondered how short videos and images can be used to promote business awareness through Instagram in a bid to enhance customer experience. It is simple. Instagram can be used to promote your business online through a number of ingenious ways that have been developed over time. Here is a list of strategies, tools and practices that can assist you building your Instagram business. ... En savoir plus

    3,42 €

  • Turn Eye Appeal into Buy Appeal

    How to easily transform your marketing pieces into dazzling, persuasive sales tools!

    par Karen Saunders ...
    This award-winning ebook provides easy-to-read instructions that will help the non-designer or graphics student create eye-catching marketing pieces with great graphics and compelling content. The book has over 200 full color illustrations and samples, and hundreds of eye-popping tips to show entrepreneurs how to create dynamic designs for postcards, flyers, business cards and more. It has a ... En savoir plus

    8,55 €

  • The Art of Hustling

    Sell or Surrender

    par DJ Sbu ...
    Persuasiveness.Influence.A certain something that makes it impossible for people to say no.Call it what you will, some people have it. DJ Sbu certainly does. It’s the quality that has helped him evolve from an ambitious boy growing up on Tembisa’s rough streets to a DJ, an entrepreneur, an author, a philanthropist and a speaker who graces stages around the world.In The Art of Hustling Sbu shares ... En savoir plus

    9,05 €

  • 销售胜经：销售精英的10项修炼

    par 郑一群 ...
    《销售胜经(销售精英的10项修炼新版)》系统地阐述了如何才能把自己打造成为一名销售精英，从培养积极的销售心态、销售中懂得主动出击、坦然面对你的客户、包容与接纳你的客户、坚持不懈才能赢得销售、合理使用销售攻心术、巧妙应用销售技巧、与客户快速达成成交、将服务延伸到销售全程等九个方面，以案例加分析的形式对销售过程中怎样把握和驾驭顾客的心理直至使自己成为销售精英进行了详细的分析和阐述，以帮助销售员掌握被无数人证明行之有效的销售技巧和方法，帮助销售员提高成交率、提升销售业绩，使他们早日步入销售精英的行列。 ... En savoir plus

    4,75 €

  • 200 точек роста продаж

    par Евгений Алмаз ...
    Точки роста – это приемы и инструменты работы с клиентами, помогающие увеличить продажи. Иногда эти точки расположены в самых неожиданных и неочевидных местах. Поэтому, если вы думаете, что испробовали все, эта книга для вас. Автор книги – бизнесмен-практик. Двести методов, изложенных в книге, прошли многократную проверку в компаниях, с которыми автор работал в качестве консультанта, и в его ... En savoir plus

    7,41 €

  • Гениальные скрипты продаж. Как завоевать лояльность клиентов. 10 шагов к удвоению продаж

    par Михаил Гребенюк ...
    Продажи ради продаж давно не работают. Нужно уметь заражать идеей: себя, сотрудников, клиентов. Это руководство поможет вам написать собственные скрипты продаж и продавать больше, намного больше!Прочитав эту книгу, вы узнаете, как:– продавать, а не «впаривать»,– составлять рабочие скрипты,– эффективно использовать техники продаж,– избегать неловкие моменты в разговорах,– правильно отрабатывать ... En savoir plus

    8,23 €