Smart marketing techniques to get your business noticed.Plan a successful marketing campaign and move your business forward with this fully updated edition of an established bestseller. Packed with practical advice from a team of industry experts, this readable guide features all the latest tools and techniques to help you connect with new customers and retain existing ones. From choosing the right strategy and preparing a marketing plan, to igniting your imaginati...

Perfect for pupils aged 11+, this stage version of Dickens' classic tale uses John Mortimer's much-loved dramatisation first produced by the RSC in 1994.This educational edition in Methuen Drama's Critical Scripts series has been prepared by national Drama in Secondary English experts Ruth Moore and Paul Bunyan. Building on a decade of highly effective work and publications endorsed by national organisations and supported by teachers and consultants across Britain, each bo...

Shortlisted for the CILIP Carnegie Medal 2010, Keith Gray's hit novel features a group of three friends who embark on a remarkable journey from Cleethorpes to Scotland with a stolen urn containing the ashes of their best friend... Now adapted for the stage by Birmingham Rep for a production by their Youth Theatre in 2011, Ostrich Boys is ideal for KS3 and KS4 English and will appeal strongly to boys as well as girls.This educational edition in Methuen Drama's Critical Scri...

"Romeo, Romeo, wherefore art thou Romeo?" Teenagers have been sighing an approximation of these words for centuries, ever since William Shakespeare had Juliet utter them from her balcony in one of the most popular plays of all time, Romeo and Juliet. Tales of love, loss, rebellion, rivalry—before there was Twilight, Warm Bodies, and The Lion King, there was Shakespeare. The characters, language, imagery, and plot elements of many books and movies that ap...

In a nutshell, fiction is made up and nonfiction is real: real events, actual people, true facts, and verifiable ideas. This clear and easy-to-follow book cracks open the nutshell and goes well beyond, providing young readers with clear and engaging examples of nonfiction in action. With excerpts from and comparisons between essays, reports, and more, students will come away with a solid comprehension of what constitutes works of nonfiction. Further, readers are given step-by-step guidelin...

This engaging volume introduces readers to the world of technical texts and their uses and is aligned with grade 2 Common Core ELA-Literacy standards. Students learn about the purposes and types of technical texts, and actually analyze sample texts. They review experiments, recipes, and crafts, and compare and contrast the examples. They also discover how specific images contribute to and clarify texts. In an activity section, readers are given the opportunity to write their own technical ...