Little changes can make a big difference.When some of the world’s biggest corporations need to revive their brands, innovate products, and rethink their images, they call Peter Arnell.Now in his fourth decade of branding and marketing for such companies as Samsung, Reebok, DKNY, GNC, and Pepsi, Arnell explains how you can use some of the same strategies that famous brands do, in order to improve your own image, life, and career. Arnell knows this firsthand ...

Leadership is not a rank, it is a responsibility. Leadership is not about being in charge, it is about taking care of those in your charge.When we take care of our people, our people will take care of us. They will help see that our cause becomes a reality.In Leaders Eat Last, Simon Sinek, internationally bestselling author of Start With Why, investigates these great leaders from Marine Corps Officers, who don't just sacrifice their place ...

Creativity is critical.Out of Our Minds explores creativity: its value in business, its ubiquity in children, its perceived absence in many adults and the phenomenon through which it disappears — and offers a groundbreaking approach for getting it back. Author Sir Ken Robinson is an internationally recognised authority on creativity, and his TED talk on the subject is the most watched video in TED’s history. In this book, Sir Ken argues that organisations ...

A straightforward framework for creating engaging and exciting business meetingsCasey McDaniel had never been so nervous in his life.In just ten minutes, The Meeting, as it would forever be known, would begin. Casey had every reason to believe that his performance over the next two hours would determine the fate of his career, his financial future, and the company he had built from scratch.“How could my life have unraveled so quickly?” he wondered.

The bestselling author of The Millionaire Next Door reveals easy ways to build real wealthWith well over two million of his books sold, and huge praise from many media outlets, Dr. Thomas J. Stanley is a recognized and highly respected authority on how the wealthy act and think. Now, in Stop Acting Rich ? and Start Living Like a Millionaire, he details how the less affluent have fallen into the elite luxury brand trap that keeps them from acquiring wealth ...

"Robert M. Sapolsky is one of the best science writers of our time."—Oliver SacksThe author of New York Times Bestseller Determined offers a completely revised and updated edition of his most popular work, with over 225,000 copies in print.Now in a third edition, the renowned primatologist Robert M. Sapolsky's acclaimed and successful Why Zebras...

New York Times BestsellerAn exciting--and encouraging--exploration of creativity from the author of When: The Scientific Secrets of Perfect TimingThe future belongs to a different kind of person with a different kind of mind: artists, inventors, storytellers-creative and holistic "right-brain" thinkers whose abilities mark the fault line between who gets ahead and who doesn't.Drawing on research from around the wor...

Talk Less, Say More is a revolutionary guide to 21st century communication skills to help you be more influential and make things happen in our distracted, attention-deficit world. It's loaded with specific tips and takeaways to ensure that you're fully heard, clearly understood, and trigger positive responses in any business or social situation.It's the first book to deliver a proven method to master the core leadership skill of influence. Talk Less, Say More lays out...

OVER 3 MILLION COPIES SOLDMaking better choices will transform your life at work, at home, foreverIf you want to lead a happier, more prosperous life, you don't need shiny gadgets, complicated ideas or frantic activity. You just need to make better choices.From why you should not accept a free drink to why you should keep a diary, from dealing with a personal problem to negotiating at work, The Art of Thinking Clearly

We're all in Sales nowParents sell their kids on going to bed. Spouses sell their partners on mowing the lawn. We sell our bosses on giving us more money and more time off. And in astonishing numbers we go online to sell ourselves on Facebook, Twitter and online dating profiles.Relying on science, analysis and his trademark clarity of thought, Daniel Pink shows that sales isn't what it used to be. Then he provides a set of tools, tips, and exercises for suc...

Make every communication count—with a simple, four-step speaking modelWhether it's among colleagues at lunch or an audience of a thousand, a leader's role is to move and inspire others. It's not only the big occasions that test a leader's mettle, but the little ones as well—in a casual conversation in the elevator, in phone calls, or one of many incidental, seemingly "insignificant" interactions in everyday work life. Written by one of the world's leading communica...

LEARN TO CLEAR YOUR MIND AND THINK LIKE A WINNERWe all have so much going on. A million different projects, to-do lists longer than your arm. We all worry about things – money, deadlines.With all this buzzing around in our heads it’s often a nightmare trying to concentrate on one thing. What if someone could show you how to empty your mind of all the noise? If you could be shown how tode-clutter your mind and concentrate on one important thing? Well Jamie Smart, state...