Bigger Isn’t Necessarily Better examines the performance and operation of the US homebuilding sector based on a detailed survey of large home builders conducted by the authors in the period of the great building boom of the 2000s. In contrast to the many books that have focused on the financial side of the housing sector prior to the Great Recession, the book examines the operational side of the industry and what did, and, more importantly, what did not, happen during the period of unprece...

The apparel and textile industries have always been at the mercy of rapidly changing styles and fickle customers who want the latest designs while they are still in fashion. The result for these businesses, often forced to forecast sales and order from suppliers with scant information about volatile demand, is a history of stock shortages, high inventories, and costly markdowns. But, as the authors explain in A Stitch in Time, technological advances in the 1980s paved the way for ...

Once a luxury that only the elite could afford, fashion is now accessible to all. High street brands such as Zara, Topshop and H&M have put fashion within the reach of anyone, whilst massive media attention has turned designers such as Tom Ford, Alexander McQueen and Stella McCartney into brands in their own right. Fashion Brands takes you 'behind the seams', so to speak, exposing how the use of advertising, store design and the media has altered our fashion 'sens...

A la cart is for suppliers, producers, processors and others in the food industry who want to understand what is important to food retailers. Everyone in the food industry needs to understand what retailers are doing and why. A la cart will help you drive more sales and get your items in the shopping cart more often.  Go behind the closed doors of the retailers and understand what they are focused on, why and what you should do about it. Benefit from Peter Chapman's 25 years in th...

A perfectly poured history of the world's greatest beer."Joseph Conrad was wrong. The real journey into the Heart of Darkness is recounted within the pages of Bill Yenne's fine book. Guinness (the beer) is a touchstone for brewers and beer lovers the world over. Guinness (the book) gives beer enthusiasts all the information and education necessary to take beer culture out of the clutches of light lagers and back into the dark ages. Cheers!"-Sam Calagione, owner, Dogfish Head...

At the age of thirteen, David Alliance was taken out of school by his father and apprenticed into the Grand Bazaar in Tehran, where he learned the business skills that were to prove invaluable in one of the most successful business careers of modern times. In 1950, with just ?14 in his pocket, he arrived in Manchester in search of textile bargains, going hungry and sometimes forced to sleep on the street. Six years later, however, when he was still only twenty-four, he bought a loss-making...

This is the first book on the subject that combines contemporary marketing theory with analysis of operational marketing practice within the fashion industry. It contains the views of key practitioners and much original case study material from leading fashion organizations to provide unique insights into the reality of fashion marketing.

The entry of transnational retailers into emerging markets inevitably disrupts the existing retail and distribution structures. Thailand experienced such disruption to its traditional retailing system beginning in 1990 and continuing through the following two decades, to the extent that many observers have called it a “revolution.” But the term “revolution” is a misnomer, according to this study. The new retail and distribution formats, rather than replacing traditional markets, have conti...

From political uncertainty to trade disrupts and cyber threats, the risk environment is continuously evolving, and new challenges frequently arise demanding immediate attention to avoid disruption to supply chains. Supply Chain Risk Management is the guide to recognizing, reviewing and reacting to these risks to ensure continued operations and optimal service. This book is a practical learning tool which offers a comprehensive framework to understanding risk and h...

Would you like to know the outlook for Luxury consumables in China in 2015 and beyond? This specialist report has it all.  Adriaan Brits is the lecturer for a large international group on Udemy where he teaches the International Marketing Diploma. As a specialist consultant in this field, he created this report to help companies who seek an entry strategy into the Chinese Luxury Market. This report acknowledges that whilst experts do not find Chinese consumer data reliabl...

The popularity of recent television drama series such as The Paradise and Mr Selfridge, and the splendid three-part documentary Shopgirls: the True Story of Life Behind the Counter, is evidence enough of the level of public interest in the history of the retail trade. Even today, Norfolk boasts a remarkable collection of genuinely independent stores which have survived just about everything that has been thrown at them: wars, bombs, fires, recessions and depressions, family fallings out, t...

Due to the profound growth in international trade, the need to pursue global supply and institute risk management practices has never been greater. The globalization of world markets has reconfigured supply networks, causing increasing complexities and challenges in sourcing and risk management. Managing Global Supply and Risk blends three distinct but interrelated topics—international purchasing, global supply management, and global risk management—to present the critical differences betw...