The movie industry is changing rapidly, due in part to the adoption of digital technologies. Distributors now send films to theaters electronically. Consumers can purchase or rent movies instantly online and then watch them on their high-definition televisions, their laptops, or even their cell phones. Meanwhile, social media technologies allow independent filmmakers to raise money and sell their movies directly to the public. All of these changes contribute to an “on-demand culture,” a sh...

This book serves as an accessible critical introduction to the broad category of American political television content. Encompassing political news and scripted entertainment, Political TV addresses a range of formats, including interview/news programs, political satire, fake news, drama, and reality TV. From long-running programs like Meet the Press to more recent offerings including Veep, The Daily Show, House of Cards, Last Week Tonight,

**Internet journalist and entrepreneur Andrew Breitbart shares his outspoken views about the liberal media machine, the federal government and how he sees that Americans everywhere are being misled."Brash, funny, fiery, and irreverent." —Rush Limbaugh, American conservative political commentator and host of The Rush Limbaugh Show**Known for his network of conservative websites that draws millions of readers everyday, Andrew Breitbart has one main goal: to make sure...

Are we driving off a digital cliff and heading for disaster, unable to focus, maintain concentration, or form the human bonds that make life worth living? Are media and business doomed and about to be replaced by amateur hour?The world, as Nick Bilton—with tongue-in-cheek—shows, has been going to hell for a long, long time, and what we are experiencing is the twenty-first-century version of the fear that always takes hold as new technology replaces the old. In fact, as Bilton shows...

Oprah Winfrey is an American media proprietor, talk show host, actress, producer, and philanthropist. Winfrey is best known for her multi-award-winning talk show The Oprah Winfrey Show which was the highest-rated program of its kind in history and was nationally syndicated from 1986 to 2011. Dubbed the "Queen of All Media", she has been ranked the richest African-American of the 20th century, the greatest black philanthropist in American history, and is currently North America's ...

Spreadable Media maps fundamental changes taking place in our contemporary media environment, a space where corporations no longer tightly control media distribution and many of us are directly involved in the circulation of content. It contrasts “stickiness”—aggregating attention in centralized places—with “spreadability”—dispersing content widely through both formal and informal networks,some approved, many unauthorized. Stickiness has been the measure of success in the broadcas...

What happens when there is almost unlimited choice? When everything becomes available to everyone? And when the combined value of the millions of items that only sell in small quantities equals or even exceeds the value of a handful of best-sellers?In this ground-breaking book, Chris Anderson shows that the future of business does not lie in hits - the high-volume end of a traditional demand curve - but in what used to be regarded as misses - the endlessly long tail of that same cu...

Winner of the 2007 Society for Cinema and Media Studies Katherine Singer Kovacs Book Award2007 Choice Outstanding Academic TitleA classic study on the dynamic between an individual and different media channelsConvergence Culture maps a new territory: where old and new media intersect, where grassroots and corporate media collide, and where the powers of the media producer and the power of th...

How social networks, the personalized Internet, and always-on mobile connectivity are transforming—and expanding—social life.Daily life is connected life, its rhythms driven by endless email pings and responses, the chimes and beeps of continually arriving text messages, tweets and retweets, Facebook updates, pictures and videos to post and discuss. Our perpetual connectedness gives us endless opportunities to be part of the give-and-take of networking.Some...

Amid the hand-wringing over the death of "true journalism" in the Internet Age-the din of bloggers, the echo chamber of Twitter, the predominance of Wikipedia-veteran journalists and media critics Bill Kovach and Tom Rosenstiel have written a pragmatic guide to navigating the twenty-first century media terrain.Yes, old authorities are being dismantled, new ones created, and the very nature of knowledge has changed. But seeking the truth remains the purpose of journ...

Caveat venditor-let the seller bewareWhile marketers look for more ways to get personal with customers, including new tricks with big data,” customers are about to get personal in their own ways, with their own tools. Soon consumers will be able to: Control the flow and use of personal data Build their own loyalty programs Dictate their own terms of service Tell whole markets what they want, how they want it, where and when they sh...

Here's something you may not know about today's Internet. Simply by designing your product the right way, you can build a flourishing business from scratch. No advertising or marketing budget, no need for a sales force, and venture capitalists will flock to throw money at you.Many of the most successful Web 2.0 companies, including MySpace, YouTube, eBay, and rising stars like Twitter and Flickr, are prime examples of what journalist Adam L. Penenberg calls a "vira...