UnSelling will look at the ever-changing relationship between businesses and customers, employers and employees, brands and the market. A fierce consumer advocate, Scott Stratten brings his voice, experience, and understanding of the current media landscape to the conversation. How can we change the way we sell, and shape the way we are sold to, for the better? Key concepts will include: Taking the pulse of your customers, company, and industry We trust strangers more than brands Dont mark...

Easy to digest tips and tools on how not to run a businessExperts are constantly telling us what we need to be doing to improve our businesses. Hundreds of books in the market are filled with advice from these experts. But how can you filter out all of the bad advice, misinformation, and misuse of business tools that is out there? None of us needs another list of what we should be doing. QR Codes Kill Kittens tells you what not to do. Easy to dige...

UnSelling is about everything but the sell. We put all of our focus on the individual purchase transaction, while putting the rest of our business actions second. We've become blind to customer service, support, branding, experiences and even product quality. Sixty percent of a purchasing decision is made before a customer even contacts you. We have funnel vision, and it needs to stop.Unselling is about the big picture: creating repeat customers, not one-time buye...

Bridging the gap between theory and practice, this text provides the reader with a comprehensive overview of industrial crystallization. Newcomers will learn all of the most important topics in industrial crystallization, from key concepts and basic theory to industrial practices. Topics covered include the characterization of a crystalline product and the basic process design for crystallization, as well as batch crystallization, measurement techniques, and details on precipitation, melt ...

The Wealthy Barber Returns is a very unusual financial-planning book. It's humorous. It's insightful. It's fast-paced. Dave Chilton's unique writing style takes the intimidation out of the normally very dry subject of financial planning. Focusing on not only what to do, but also what not to do, Dave mixes wit and wisdom to help readers learn the keys to financial success.

Discover the delightfully heartwarming and life-affirming bestseller about one man's unlikely journey through love, perfect for fans of Eleanor Oliphant is Completely FineTHE INTERNATIONAL MILLION COPY BESTSELLER'I couldn't put this book down. It's one of the most quirky and endearing romances I've ever read. I laughed the whole way through' SOPHIE KINSELLA'Brilliant, important, good-hearted' GUA...

THE RUNAWAY GLOBAL BESTSELLER'Gripping, enthralling - a top-notch thriller and a compulsive read.' SJ Watson, bestselling author of BEFORE I GO TO SLEEPRachel catches the same commuter train every morning. She knows it will wait at the same signal each time, overlooking a row of back gardens. She's even started to feel like she knows the people who live in one of the houses. 'Jess and Jason', she calls them. Their life - as...

Join Don and Rosie in their next chapter together with the joyously weird and wonderful romantic comedy you'll never forget . . .THE INTERNATIONAL MILLION COPY BESTSELLING SERIES'A wholly absorbing, vivid read that leaves you pining to be reunited with its characters every time you put it down - if you're able to' INDEPENDENT'Offers plenty more laugh-out-loud moments' GUARDIAN...

New York Times bestselling author and social media expert Gary Vaynerchuk shares hard-won advice on how to connect with customers and beat the competition. A mash-up of the best elements of Crush It! and The Thank You Economy with a fresh spin, Jab, Jab, Jab, Right Hook is a blueprint to social media marketing strategies that really works.When managers and marketers outline their social media strategies, they plan for the “right hook”—their next ...

**DISCOVER THE GRIPPING NO. 1 BESTSELLER BEHIND THE AWARD WINNING HBO SENSATION STARRING REESE WITHERSPOON, NICOLE KIDMAN & MERYL STREEPA New York Times 'Best Thrillers of the 21st Century'****The long-awaited sequel, Big Little Truths, is available to pre-order now**________Perfect families, perfect houses, perfect lives.Three mothers, Jane, Madeline and Celeste appear to have it all, until they find ou...

Ben Horowitz, cofounder of the venture capital firm Andreessen Horowitz and one of Silicon Valley’s most respected and experienced entrepreneurs, offers essential leadership advice on building and running a startup—practical wisdom for managing the toughest problems business school doesn’t cover, based on his popular ben’s blog.While many people talk about how great it is to start a business, very few are honest about how difficult entrepreneurship is when it comes to running one. ...

#1 New York Times BestsellerAvailable in a special hardcover edition, Christina Baker Kline’s smash bestseller, a captivating historical novel that is “a lovely novel about the search for family that also happens to illuminate a fascinating and forgotten chapter of American history” (Ann Packer).Between 1854 and 1929, so-called orphan trains ran regularly from the cities of the East Coast to the farmlands of the Midwest, carrying thousands of aband...