The PR Masterclass is written by former newspaper, magazine and digital journalist Alex Singleton, who is now a prominent PR trainer and consultant. It reveals the secrets of effective PR and shows how to put in place a practical, reliable and successful media strategy for your product, business or activity – one that delivers the greatest results. Through the book, you get to discover how to develop and pitch effective newsworthy material, regardless of your budget. The PR Master...

This edited volume gathers the proceedings of the Symposium GIS Ostrava 2016, the Rise of Big Spatial Data, held at the Technical University of Ostrava, Czech Republic, March 16–18, 2016. Combining theoretical papers and applications by authors from around the globe, it summarises the latest research findings in the area of big spatial data and key problems related to its utilisation.Welcome to dawn of the big data era: though it’s in sight, it isn’t quite here yet. Big spatial dat...

This collection of articles by IT industry experts explores the challenges IT professionals face when moving from a technical into a managerial role. The authors look at the skills required to scale the career ladder, the opportunities for training and development and how to progress from a first job in IT to CIO. Each article ends with a range of current resources and recommendations including blogs, books and websites.

Optimization techniques have developed into a significant area concerning industrial, economics, business, and financial systems. With the development of engineering and financial systems, modern optimization has played an important role in service-centered operations and as such has attracted more attention to this field. Meta-heuristic hybrid optimization is a newly development mathematical framework based optimization technique. Designed by logicians, engineers, analysts, and many more,...

These proceedings are aimed at researchers, industry / market operators and students from different backgrounds (scientific, engineering and humanistic) whose work is either focused on or affined to Location Based Services (LBS). It contributes to the following areas: positioning / indoor positioning, smart environments and spatial intelligence, spatiotemporal data acquisition, processing, and analysis, data mining and knowledge discovery, personalization and context-aware adaptation, LBS ...

Improve the energy efficiency of process industry practicesSustainability in the Process Industry explains process integration and optimization and discusses applications for improving the energy and water efficiency of industrial as well as nonindustrial energy users. Approaches for adapting these methodologies to include the integration of waste and renewable energy sources are covered. This authoritative text contains eight industrial-based case studies and nine testi...

The advancement of information technology is becoming more prevalent in all aspects of the world today, including online environments. Understanding technology’s effect on niche markets and all fields of research is crucial for practitioners in this area. Contemporary Advancements in Information Technology Development in Dynamic Environments presents an in-depth discussion into the information technology revolution present in fields such as government, gaming, social networking, and cloud ...

Public relations and social media can be the difference between being a well recognised expert and thought leader in your niche and just wishing you were. From Unknown To Expert delivers a comprehensive, step-by-step framework that will skyrocket you into the role of recognised expert and thought leader. Use the proven Unknown To Expert 5 Star System to: * Increase sales * Get more paid speaking opportunities * Win more referrals * G...

Two large international conferences on Advances in Engineering Sciences were held in Hong Kong, March 12-14, 2014, under the International MultiConference of Engineers and Computer Scientists (IMECS 2014), and in London, UK, 2-4 July, 2014, under the World Congress on Engineering 2014 (WCE 2014) respectively. This volume contains 37 revised and extended research articles written by prominent researchers participating in the conferences. Topics covered include engineering mathematics, compu...

This book contains fifty-eight revised and extended research articles written by prominent researchers participating in the Advances in Engineering Technologies and Physical Science conference, held in London, U.K., 4-6 July, 2012.Topics covered include Applied and Engineering Mathematics, Computational Statistics, Mechanical Engineering, Bioengineering, Internet Engineering, Wireless Networks, Knowledge Engineering, Computational Intelligence, High Performance Computing, Manufactu...

This volume is based on the research papers presented in the 5th Computer Science On-line Conference.The volume Artificial Intelligence Perspectives in Intelligent Systems presents modern trends and methods to real-world problems, and in particular, exploratory research that describes novel approaches in the field of artificial intelligence. New algorithms in a variety of fields are also presented.The Computer Science On-line Conference (CSOC 2016) is intended to provide an...

This book is intended for researchers, practitioners and students who are interested in the current trends and want to make their GI applications and research dynamic. Time is the key element of contemporary GIS: mobile and wearable electronics, sensor networks, UAVs and other mobile snoopers, the IoT and many other resources produce a massive amount of data every minute, which is naturally located in space as well as in time. Time series data is transformed into almost (from the human per...