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Commerce eBooks

If you like Commerce eBooks, then you'll love these top picks.
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  • 在家買股滾出破億身價【Vol.2】，倫敦最狂散戶的股市實戰策略：「策略站得穩，不怕市場作風颱！」寫給小資股民的48堂盤前策略課

    The Naked Trader’s Book of Trading Strategies: Proven ways to make money investing in the stock market

    by 羅比‧伯恩斯 ...
    Translated by 李祐寧 ...
    Series series 極道商學院
    「策略站得穩，不怕市場作風颱！」專為小資股民而寫的48堂盤前策略自學課連續二十年在家交易的億級玩家，告訴你：想在股市賺錢，根本不需要搞得太複雜！「這本書要說明的策略很簡單。它們既符合邏輯，也很容易理解，而且確實有效。」他沒上過大學，從未在金融業工作過一天靠著自學投資，身價破億……《倫敦最狂散戶的投資心理學》怪物作者再次傾囊相授！本書作者──羅比‧伯恩斯是英國散戶圈中享譽盛名的傳奇人物，自2001年投入全職交易以來（按照他的說法，是穿著一條內褲在家工作），他年年都獲利，多空都能賺，且持續將自己的交易紀錄、持股明細及操作分析更新至個人網站上，這不僅使他的網站成為英國瀏覽人次最高的金融網站之一，他更以一介「散戶」之姿，吸引無數專業作手、基金經理人拜入他所主持的投資研討會門下。繼《倫敦最狂散戶的投資心理學》大受歡迎之後，羅比將... ... Read more

    $78.03 HKD

  • 商業冒險（暢銷新修版）：華爾街的12個經典故事，勇於冒險才能登上顛峰

    Business Adventures: Twelve Classic Tales from the World of Wall Street

    by 約翰‧布魯克斯 John Brooks ...
    Translated by 譚天, 許瑞宋 ...
    Series series FROM
    ★全球兩大商業巨頭比爾‧蓋茲與華倫‧巴菲特一致推薦。★《紐約時報》暢銷書，Amazon.com商業類暢銷書Top1。★長銷超過50年的商業經典，三度獲得財經新聞界最高榮譽羅布獎得主的代表作。十二則永垂不朽的經典商業案例，一本比爾蓋茲讀過最棒的商業書一個來自鄉下的連鎖超市老闆，孤身挑戰華爾街的投機作手；一件劃時代的新產品，造就全錄（Xerox）以驚人的速度驟然崛起；一款慘虧三．五億美元的新車，幾乎賠掉了福特汽車公司一整年的淨收益……有關商業與華爾街的故事，總是充滿戲劇轉折與冒險，展現金融世界的奇謀詭計與動盪變化。本書作者布魯克斯是美國享譽已久的財經作家，他善於以獨到的見解，栩栩如生的敘述，將冷酷不帶感情的交易員、企業家帳戶的數字、與枯燥乏味的財務報告昇華為深刻、深具戲劇性的故事書寫，並以充滿文學性、豐富的形容詞為財經報導這個文類注入了活力。他形容股市是「是有錢人的白日冒險，若沒了漲跌波動 ... Read more

    $96.29 HKD

  • 繁榮的悖論：如何從零消費、看似不存在的市場，突破創新界限、找到新商機

    The Prosperity Paradox: How Innovation Can Lift Nations Out of Poverty

    by 克雷頓．克里斯汀生, Clayton M Christensen, 艾弗沙．歐久摩, Efosa Ojomo, 凱倫．狄倫, Karen Dillon ...
    Translated by 洪慧芳 ...
    Series series 天下財經
    全球最受推崇創新大師 克里斯汀生最後代表作：越絕望的地方，越有潛力！用反直覺的方法發現數據看不到的全新客群，在意想不到的地方創造新成長市場，向上流動！「每種創新對於維持經濟活力都很重要，但是有一種創新特別關鍵──創造市場的創新，可以為持久的經濟繁榮奠定堅實的基礎。」──克里斯汀生不斷改進產品的持續性創新，為什麼愈做市場愈小、競爭愈激烈？用新技術改善流程、精簡人力，提高了獲利，卻常面對社會負評，怎麼辦？面對企業創新的困境，創新大師克里斯汀生提出了第三種模式：創造市場的創新，是真正持續成長的唯一路徑！投資「創造市場的創新」，鎖定零消費客群，打造全新商業模式克里斯汀生是當代最受推崇的創新大師，提出過去30年來最重要的創新理論：破壞性創新理論，至今都是全球經... ... Read more

    $83.23 HKD

  • Oversubscribed

    How To Get People Lining Up To Do Business With You

    by Daniel Priestley ...
    Learn how to get your business oversubscribed in a crowded marketplace to make your business stand out and get people lining up to do business with youAre you constantly chasing customers? Why does it seem like some businesses have their customers begging to purchase their goods or services? Think about it for a moment. When a new iPhone is released, why do customers camp overnight to be the first ... Read more

    $118.00 HKD

  • 商業大騙局：風險專家解密驚天詐欺案手法與犯罪溫床

    by 丹･戴維斯 ...
    Translated by 陳榮彬 ...
    Series series FOCUS
    《黑天鵝效應》作者塔雷伯＋《全球化矛盾》作者羅德里克等，口碑強推！　　假鈔、假金礦，甚至假國家。藏在行李箱裡的幼童、五鬼搬運的沙拉油……，儘管詐取錢財的騙徒往往使用各種複雜的障眼法，但犯罪模式大多建立在很簡單的基礎上。　　***　　現代經濟能夠蓬勃發展是建立在分工之上，而隨著商業體系越來越龐雜，現代社會也越來越傾向於「信任的分工」。然而儘管工作層層分化出去的過程中，催生了相應的控管制度，但由於我們不可能查核所有自己沒有親自經手的作業，因此制度中仍有許多可以「上下其手」之處——甚至可以說，企業經營上衍生了多少控管制度，也就蘊藏了多少心懷不軌之人可以「趁虛而入」的地方。　　本書蒐羅了從古至今、相當豐富的詐騙實例（美國經濟學家布萊德佛‧德隆誇讚說，能跟這本書相提並論的，他只想得到亞當•斯密的金融經典《金錢遊戲》），書中金融管控專家丹・戴維斯藉由這些知名詐騙案，帶大家了解商業騙局的幾大特色 ... Read more

    $88.08 HKD

  • The Box

    How the Shipping Container Made the World Smaller and the World Economy Bigger - Second Edition with a new chapter by the author

    by Marc Levinson ...
    In April 1956, a refitted oil tanker carried fifty-eight shipping containers from Newark to Houston. From that modest beginning, container shipping developed into a huge industry that made the boom in global trade possible. The Box tells the dramatic story of the container's creation, the decade of struggle before it was widely adopted, and the sweeping economic consequences of the sharp fall in ... Read more

    $112.29 HKD

  • 業務之神的筆記

    寫下來、問對問題，讓「99％的成交」靠你更近！

    by 優渥誌編輯部 ...
    ★超實用！提供8種業務超強表格範例（8項目×3****步驟）★寫下來！問對問題，讓「99％的成交」靠你更近「不論景氣蓬勃或低迷，業務員該做的事都一樣，所有成果都是靠每一天累積而來。」　　　　　　　　　　　──日本超業林文子（前日本BMW社長、前大榮公司會長）◎業務之神不但「把事做對」，更會「做對的事」　　業務員有百百種，同樣付出時間，有人業績嚇嚇叫，有人卻績效慘淡。想要成為超業，就必須了解他們做了什麼，又是怎麼做！　　管理學之父彼得‧杜拉克說：「效率是把事情做對；效能是做對的事。」其中，效率是投入資源與獲得功效的比率，而效能則是運用資源達成目標。但是，要把這兩件事都做到好並不容易，本書將提供實用工具，幫助你兼顧效... ... Read more

    $48.67 HKD

  • The Power to Compete

    An Economist and an Entrepreneur on Revitalizing Japan in the Global Economy

    by Ryoichi Mikitani, Hiroshi Mikitani ...
    "If you're as interested in Japan as I am, I think you'll find that The Power to Compete is a smart and thought-provoking look at the future of a fascinating country." - Bill Gates, "5 Books to Read This Summer"Father and son – entrepreneur and economist – search for Japan's economic cureThe Power to Compete tackles the issues central to the prosperity of Japan – and the world – in search of a ... Read more

    $118.00 HKD

  • Instagram Marketing Mastery: How To Dominate On Instagram

    Grow Massive Social Following Fast, Build Your Brand & Reach More Customers

    by Giannis Andreou ...
    Hello and welcome to my e-book! Here we are going to examine the secrets of Instagram and you’re going to see them unfold right before you and you will know how to use them.The purpose of this book is to make you an expert, to give you all the knowledge you need and all the background information so that you can become an expert on Instagram. You can create your audience on Instagram successfully ... Read more

    $53.59 HKD

  • Google 廣告超Easy！ 七天內學會自己投

    投遞廣告不求人，素人也能變廣告優化師

    by bohsiang Liao ...
    本書內容採以簡單又簡潔的方式，帶讀者去學習從一步一步建立Google廣告帳戶、到新增廣告活動，以及投放廣告後的優化方式。 而本書建立在如何最有效幫助到網站銷售的角度上，所以非常適合正在從事電子商務的中小企業老闆以及員工去研讀。 再次強調，本書所撰寫的內容，都是教能夠「直接」幫助到網站銷售的廣告建議和教學。本書架構： 做網路廣告前要知道的事第一章：從零建立Google Ads 帳戶第二章：建立GTM（Google Tag Manager）和埋設Code第三章：關鍵字廣告（Sem , Searching Engine Marketing）第四章：購物廣告（GSA , Google Shopping Ads）第五章：多媒體廣告（GDN , Google Display Network）第六章：問題集（Questions） ... Read more

    $52.04 HKD

  • The Anatomy of the Swipe

    Making Money Move

    by Ahmed Siddiqui ...
    Series Book 1 - Anatomy of the Swipe
    Have you ever wondered what happens during a swipe of a credit card?Every major tech company will become a payments company. Yet, not many people understand how payment systems in the US work. Those that do “get it” are unlocking multi-billion dollar opportunities.If you’ve ever wondered what happens when you actually swipe/dip/tap your credit card or debit card then The Anatomy of the Swipe ... Read more

    $54.62 HKD or Free with Kobo Plus

  • The Inner Lives of Markets

    How People Shape Them – And They Shape Us

    by Ray Fisman, Tim Sullivan ...
    '...a quick, and exceedingly engaging, tour of economic history...' Financial TimesWhat is a market? To most people it is a shopping center or an abstract space in which stock prices vary minutely. In reality, a market is something much more fundamental to being human, and it affects not just the price of tomatoes but the boundaries of everything we value.Reading the newspapers these days, you ... Read more

    $160.19 HKD

  • How the World Ran Out of Everything

    Inside the Global Supply Chain

    by Peter S. Goodman ...
    By the New York Times’s Global Economics Correspondent, an extraordinary journey to understand the worldwide supply chain—exposing both the fascinating pathways of manufacturing and transportation that bring products to your doorstep, and the ruthless business logic that has left local communities at the mercy of a complex and fragile network for their basic necessities."A tale that will change ... Read more

    $144.39 HKD

  • How To Manage A Successful Business In China

    by Johan Bjorksten, Anders Hagglund, Daniel Olsson ...
    This unique book discusses how to manage an organization in China. It is based on the invaluable practical experience of entrepreneur Johan Björkstén, who successfully built a local consulting business with over 100 employees, and Anders Hägglund, a seasoned manager who set up high-growth and highly profitable operations in China for a major industrial multinational. The book provides widely ... Read more

    $110.39 HKD

  • Comment avoir 100000 visiteurs/mois sur votre site ?

    by benoit dubuisson ...
    En cumulant toutes les Techniques qu’il vous dévoile dans ce Manuel, il est arrivé lui-même à Générer 100.000 visiteurs (et même plus) par mois sur ses sites web et vers ses Liens d’affiliation. Bon nombre de personnes qui ont aussi téléchargé le présent ebook et qui ont mis en pratique son contenu ont aussi témoigné avoir généré en moyenne visiteur... ... Read more

    $83.28 HKD

  • Vendendo Online com WooCommerce

    by Villy Araujo ...
    Neste ebook você vai aprender como Criar uma Loja Virtual passo a passo começando do Zero e utilizando Ferramentas gratuitas como o WooCommerce e o WordPress.Além disso, vai aprender como integrar um sistema de pagamentos online para aceitar cartões de Crédito, Débito, Boleto bancário, Transferência online e também como integrar a sua loja com o PagSeguro da Uol e com o Mercado Pago. ... Read more

    $23.22 HKD

  • Top 10 Strategies To Get More Likes & Engagement On Instagram

    by Giannis Andreou ...
    WHAT IS THE REASON THAT GETTING LIKES FOR YOUR POSTS IS IMPORTANT?The basic reason that this is important is that if you have more likes on your posts, either these are photos or videos and if these likes are real, then this means that your posts reach more people, that you have more influence on the audience you want to have influence too, than if you promote some products or services, you are in ... Read more

    $23.22 HKD

  • Lead With Cash: Cash Flow For Corporate Renewal

    by PLATT HARLAN D ...
    This book takes an entirely new look at how companies ought to be managed. It argues that managers need to focus on how corporate decisions affect the firm's cash. The author, who is well known in the fields of management and crisis management, suggests that companies that follow the paradigm presented in the book are more likely to survive tumultuous times, provide higher returns to their ... Read more

    $132.89 HKD

  • Social Messaging Apps for Marketers

    How Social Messaging Apps Are Taking the Place of Social Media

    by Karla Max ...
    There are countless uses for social messaging apps for marketing and for business in general.The point of social messaging apps is not to try and get a large quantity of new customers. Rather, it is about building the quality of your existing leads. And it’s about conversions.With this ebook you will learn how to include social messaging platforms in your marketing strategy and generate more leads ... Read more

    $23.22 HKD

  • Projet de développement commercial dans un magasin de bricolage. BTS MUC.

    Toutes les Annexes pour réussir son PDUC avec un projet de recrutement.

    by eric cherni sylvain ...
    Series series Stratégie commerciale.
    Toutes les annexes d'un projet de recrutement d'une équipe de commerciaux. Réussissez votre projet de recrutement d'un vendeur avec succès: Etude de marché du BTP, matrice de décision,, processus de recrutement, contrat de travail tous y est pour préparer votre oral PDUC avec SUCCÈS. ... Read more

    $25.98 HKD

  • Ultimate Guide To Affiliate Profits For Beginners 2021

    by Awogor Matthew ...
    Want to generate thousands of leads that convert to sales and earn $500 per week as an affiliate working from home?Have you been running from one affiliate network to the other without making any reasonable earning for yourself?Ultimate Guide To Affiliate Profit For Beginners will reveal all the essential knowledge and information you need to set up and run a successful and profitable affiliate ... Read more

    $46.99 HKD

  • Mejor planificación empresarial

    by Evelyn Pinheiro ...
    ¡Envíe su negocio a la estratosfera aprendiendo todos los secretos detrás de una gran planificación!Esta poderosa herramienta le proporcionará todo lo que necesita saber para armar un plan de negocios viable y exitoso.En este libro aprenderás:Conceptos básicos de planificación empresarialEvaluación de mercadoAnalizar la competenciaDeterminar una estrategia de marketingDecida qué extras puede ... Read more

    $7.99 HKD

  • YouTube Traffic

    Discover The Little Known Secrets Of Generating Free Website Traffic From YouTube!

    by Marcos De Jesus ...
    Hot New Marketing Tactic Revealed: How To Get Thousands (Or Even Millions) Of Visitors To Your Sites With Free Online Video Sites... "Here's How To Get Unlimited New Visitors To Your Websites Without Paying A Penny (Other Than Video Production Costs) Using Free Online Video Sites Like YouTube..." Stop Putting Up With Expensive Banner Ads And Pay-Per-Click Campaigns Which Make You Pay Ongoing ... Read more

    $7.75 HKD

  • Typical tale of an Indian Salesman

    by Kamlesh Tripathi ...
    Before, one is overtaken by the heap of time. There is need to reflect on this enthralling account of a ‘grassroots salesman.’ I could carve this fiction, only because of my enduring experience rooting out of my long career and the interesting and rare reveries. Of, some of my classy colleagues and business associates in the companies that, I worked for. Let me therefore extend my sincere thanks ... Read more

    $12.12 HKD