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  • The Everything Guide to Social Media

    All you need to know about participating in today's most popular online communities

    Series series Everything®
    The ultimate user's guide to Facebook, Twitter, Flickr, and more!Don't know a tweet from a tweep? Wondering how to get a Second Life? Curious about creating a Facebook profile? Join the social media movement! With The Everything Guide to Social Media, you'll master the lingo, tools, and techniques you need to use all forms of social media. Written in friendly, non-technical language by acclaimed ... Read more

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  • Twitter For Dummies, Mini Edition

    Learn all the things you can do with Twitter!Make new friends, promote a product or service, build a fan base, raise funds for your favorite charity, and be part of the hottest trend around! Let these experts teach you Twitter shorthand, show you how to sign up, help you follow and be followed, and start you on the road to tweet success.Open the book and find:How to locate people to followTips for ... Read more

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  • 30-Minute Social Media Marketing: Step-by-step Techniques to Spread the Word About Your Business

    Social Media Marketing in 30 Minutes a Day

    BIG PRESENCE isn't just for BIG COMPANIES anymore! A social media marketing handbook for small business owners on the goSocial media has opened the door to anyone who wants to promote themselves--including small businesses. Designed specifically for busy small business owners, this book puts you on the fast track to maximizing your business's visibility and generating profits—regardless of the ... Read more

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  • The Social Media Bible

    Tactics, Tools, and Strategies for Business Success

    by Lon Safko ...
    The go-to guide to social media skills, now in an updated and revised Third EditionThe Social Media Bible is comprehensive 700-plus page social media resource that will teach corporate, small business, and non-profit marketers strategies for using social media to reach their desired audiences with power messages and efficiency. This newly revised 3rd edition addresses technology updates to the ... Read more

    20,99 €

  • Cool Infographics

    Effective Communication with Data Visualization and Design

    by Randy Krum ...
    Make information memorable with creative visual design techniquesResearch shows that visual information is more quickly and easily understood, and much more likely to be remembered. This innovative book presents the design process and the best software tools for creating infographics that communicate. Including a special section on how to construct the increasingly popular infographic resume, the ... Read more

    27,99 €

  • Social Media for Social Good: A How-to Guide for Nonprofits

    Spread your message instantly and easily—even on a shoestring budget“In a world that seems to be overpopulated with social media experts, Heather is the real thing. Her passion and intuition have made her an invaluable resource to the nonprofit community.”—Danielle Brigida, digital marketing manager, National Wildlife Federation“For over 10 years Heather has been my primary reference point for all ... Read more

    21,72 €

  • Facebook Advertising For Dummies

    Profitable ideas and techniques for advertising on FacebookTap into the explosive growth of social media and reach your customers with effective Facebook advertising campaigns and savvy insights into how to use this social media phenomenon effectively. It’s all here and more in this detailed, easy-to-follow guide from two award-winning marketers. You'll learn what makes a good Facebook ad, how to ... Read more

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  • The Facebook Marketing Book

    How can Facebook help you promote your brand, products, and services? This book provides proven tactics that you can use right away to build your brand and engage prospective customers. With 500 million active users worldwide, Facebook offers a much larger audience than traditional media, but it's a new landscape loaded with unfamiliar challenges. The Facebook Marketing Book shows you how to make ... Read more

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  • The Art of Digital Marketing

    The Definitive Guide to Creating Strategic, Targeted, and Measurable Online Campaigns

    by Ian Dodson ...
    The premier guide to digital marketing that works, and a solid framework for successThe Art of Digital Marketing is the comprehensive guide to cracking the digital marketing 'code,' and reaching, engaging, and serving the empowered consumer. Based on the industry's leading certification from the Digital Marketing Institute (DMI), this book presents an innovative methodology for successful digital ... Read more

    33,99 €

  • Smashwords Book Marketing Guide

    by Mark Coker ...
    Series Book 2 - Smashwords Guides
    The all new 2018 edition of The Smashwords Book Marketing Guide. Updated and expanded with 65 book marketing ideas and dozens of new insights that will help authors, publishers and book marketers make their books more discoverable and more desirable to readers. Learn how how to put more of your marketing on "autopilot" so you can spend more time writing and less time marketing. Includes new "Deep ... Read more

    1,05 €

  • Guerrilla Marketing Field Guide

    30 Powerful Battle Maneuvers for Non-Stop Momentum and Results

    Series series Guerrilla Marketing
    Build marketing momentum, outsmart your competitors, and win the long-term war for mindshare and sales in 30 maneuvers-all inside, battle-tested, and ready to employ.The Father of Guerrilla Marketing, Jay Conrad Levinson, and Jeannie Levinson, President of Guerrilla Marketing International, deliver a no-nonsense, take-no-prisoners plan to producing immediate marketing results without consuming ... Read more

    7,83 €

  • Guerrilla Marketing on the Internet

    The Definitive Guide from the Father of Guerrilla Marketing

    Series series Guerrilla Marketing
    The Father of Guerrilla Marketing, Jay Conrad Levinson, changed marketing forever when he unleashed his original arsenal of marketing tactics for surviving the advertising jungle on a shoestring budget. And now, Levinson and online marketing masters Mitch Meyerson and Mary Eule Scarborough once again show you how to beat the odds by combining the unconventional, take-no-prisoners Guerrilla ... Read more

    14,19 €