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Recommended For You

Sustainability

Duty or Opportunity for Business?

by Michael Norton ...

Businesses are expected to act sustainably; it is also in both societal and their interests if businesses seek and grasp opportunities to develop more sustainable products or services. Leading international companies may already be moving in this direction, but many (especially smaller companies) are often held back by a lack of personnel or know how. This book has been written to overcome this ... Read more

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Businesses are expected to act sustainably; it is also in both societal and their interests if businesses seek and grasp opportunities to develop more sustainable products or services. Leading international companies may already be moving in this direction, but many (especially smaller companies) are often held back by a lack of personnel or know how. This book has been written to overcome this
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The Resilient Enterprise

Overcoming Vulnerability for Competitive Advantage

by Yossi Sheffi ...

Stories from Nokia, Dell, UPS, Toyota, and other companies show how firms can reduce their vulnerability to high-impact distributions, from earthquakes to strikes, from SARS to terrorism, and use them for competitive advantage.What happens when fire strikes the manufacturing plant of the sole supplier for the brake pressure valve used in every Toyota? When a hurricane shuts down production at a ... Read more

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Stories from Nokia, Dell, UPS, Toyota, and other companies show how firms can reduce their vulnerability to high-impact distributions, from earthquakes to strikes, from SARS to terrorism, and use them for competitive advantage.What happens when fire strikes the manufacturing plant of the sole supplier for the brake pressure valve used in every Toyota? When a hurricane shuts down production at a
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Deep Work

Rules for Focused Success in a Distracted World

by Cal Newport ...

One of the most valuable skills in our economy is becoming increasingly rare. If you master this skill, you'll achieve extraordinary results.Deep Work is an indispensable guide to anyone seeking focused success in a distracted world.'Cal Newport is exceptional in the realm of self-help authors' *New York Times***'Deep work' is the ability to focus without distraction on a cognitively demanding ... Read more

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One of the most valuable skills in our economy is becoming increasingly rare. If you master this skill, you'll achieve extraordinary results.Deep Work is an indispensable guide to anyone seeking focused success in a distracted world.'Cal Newport is exceptional in the realm of self-help authors' *New York Times***'Deep work' is the ability to focus without distraction on a cognitively demanding
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Start With Why

How Great Leaders Inspire Everyone to Take Action

by Simon Sinek ...

15TH ANNIVERSARY EDITION - WITH ADDED MATERIAL'One of the most incredible thinkers of our time,' Steven Bartlett, podcaster and author of Diary of a CEO***Simon Sinek's iconic global bestseller has sold more than three million copies by asking a simple fundamental question:Why are some people and organisations more innovative, more influential, and more profitable than others?The an... ... Read more

Was 14,99 € Now 2,99 €

15TH ANNIVERSARY EDITION - WITH ADDED MATERIAL'One of the most incredible thinkers of our time,' Steven Bartlett, podcaster and author of Diary of a CEO***Simon Sinek's iconic global bestseller has sold more than three million copies by asking a simple fundamental question:Why are some people and organisations more innovative, more influential, and more profitable than others?The an...
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Essentialism

The Disciplined Pursuit of Less - The Two-Million-Copy Bestseller

by Greg McKeown ...

Have you ever found yourself struggling with information overload?Have you ever felt both overworked and underutilised?Do you ever feel busy but not productive?If you answered yes to any of these, the way out is to become an Essentialist.In Essentialism, Greg McKeown, CEO of a Leadership and Strategy agency in Silicon Valley who has run courses at Apple, Google and Facebook, shows you how to ... Read more

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Have you ever found yourself struggling with information overload?Have you ever felt both overworked and underutilised?Do you ever feel busy but not productive?If you answered yes to any of these, the way out is to become an Essentialist.In Essentialism, Greg McKeown, CEO of a Leadership and Strategy agency in Silicon Valley who has run courses at Apple, Google and Facebook, shows you how to
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The Personal MBA

The bestselling business book containing you everything you need to know about marketing, management and leadership

by Josh Kaufman ...

'A business classic. You're pretty much guaranteed to get your money's worth - if not much, much more' Jason Hesse, Real BusinessThis revised and expanded edition of the bestselling book, The Personal MBA by Josh Kaufman, gives you everything you need to transform your business, your career or your working life forever.An MBA at a top school is an enormous investment in time, effort and cold, hard ... Read more

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'A business classic. You're pretty much guaranteed to get your money's worth - if not much, much more' Jason Hesse, Real BusinessThis revised and expanded edition of the bestselling book, The Personal MBA by Josh Kaufman, gives you everything you need to transform your business, your career or your working life forever.An MBA at a top school is an enormous investment in time, effort and cold, hard
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Thinking in Bets

Making Smarter Decisions When You Don't Have All the Facts

by Annie Duke ...

NATIONAL BESTSELLER • Poker champion turned business consultant Annie Duke teaches you how to get comfortable with uncertainty and make better decisions as a result in “the ultimate guide to thinking about risk” (Charles Duhigg, author of The Power of Habit).“A big favorite among investors these days.”—The New York Times“Outstanding.”—Jason Zweig, The Wall Street JournalIn Super Bowl XLIX,... ... Read more

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NATIONAL BESTSELLER • Poker champion turned business consultant Annie Duke teaches you how to get comfortable with uncertainty and make better decisions as a result in “the ultimate guide to thinking about risk” (Charles Duhigg, author of The Power of Habit).“A big favorite among investors these days.”—The New York Times“Outstanding.”—Jason Zweig, The Wall Street JournalIn Super Bowl XLIX,...
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Company of One

Why Staying Small is the Next Big Thing for Business

by Paul Jarvis ...

What if the real key to a richer and more fulfilling career was not to create and scale up a new business, but rather, to be able to work for yourself, determine your own hours and become a (highly profitable) and sustainable company of one? Suppose the better-and smarter-solution is simply to remain small?Company of One is a refreshing new approach centered on staying small and avoiding growth, ... Read more

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What if the real key to a richer and more fulfilling career was not to create and scale up a new business, but rather, to be able to work for yourself, determine your own hours and become a (highly profitable) and sustainable company of one? Suppose the better-and smarter-solution is simply to remain small?Company of One is a refreshing new approach centered on staying small and avoiding growth,
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Never Split the Difference

Negotiating as if Your Life Depended on It

by Chris Voss, Tahl Raz ...

**NOW AVAILABLE! FIGHT LESS, WIN MORE Your handbook for building on the negotiating skills in Never Split the Difference. Order your copy now!**-------THE HUGE INTERNATIONAL BESTSELLERA former FBI hostage negotiator offers a field-tested approach to negotiating - effective in any situation.'Riveting**'** Adam Grant'Stupendous... ... Read more

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**NOW AVAILABLE! FIGHT LESS, WIN MORE Your handbook for building on the negotiating skills in Never Split the Difference. Order your copy now!**-------THE HUGE INTERNATIONAL BESTSELLERA former FBI hostage negotiator offers a field-tested approach to negotiating - effective in any situation.'Riveting**'** Adam Grant'Stupendous...
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The Art of Strategy: A Game Theorist's Guide to Success in Business and Life

A Game Theorist's Guide to Success in Business and Life

by Avinash K. Dixit, Barry J. Nalebuff ...

“I am hard pressed to think of another book that can match the combination of practical insights and reading enjoyment.”—Steven LevittGame theory means rigorous strategic thinking. It’s the art of anticipating your opponent’s next moves, knowing full well that your rival is trying to do the same thing to you. Though parts of game theory involve simple common sense, much is counterintuitive, and it ... Read more

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“I am hard pressed to think of another book that can match the combination of practical insights and reading enjoyment.”—Steven LevittGame theory means rigorous strategic thinking. It’s the art of anticipating your opponent’s next moves, knowing full well that your rival is trying to do the same thing to you. Though parts of game theory involve simple common sense, much is counterintuitive, and it
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Super Thinking

Upgrade Your Reasoning and Make Better Decisions with Mental Models

by Gabriel Weinberg, Lauren McCann ...

Turn yourself into a superthinker and make the right decisions every time.The world's greatest problem-solvers, forecasters and decision-makers all rely on a set of shortcuts that help them separate good ideas from bad. They're called mental models, and in this smartly illustrated anthology, you'll learn hundreds.- Use the 5 Whys model to better understand people's motivations- Prioritize an ... Read more

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Turn yourself into a superthinker and make the right decisions every time.The world's greatest problem-solvers, forecasters and decision-makers all rely on a set of shortcuts that help them separate good ideas from bad. They're called mental models, and in this smartly illustrated anthology, you'll learn hundreds.- Use the 5 Whys model to better understand people's motivations- Prioritize an
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Zero to One

Notes on Start Ups, or How to Build the Future

by Blake Masters, Peter Thiel ...

WHAT VALUABLE COMPANY IS NOBODY BUILDING?The next Bill Gates will not build an operating system. The next Larry Page or Sergey Brin won’t make a search engine. If you are copying these guys, you aren’t learning from them. It’s easier to copy a model than to make something new: doing what we already know how to do takes the world from 1 to n, adding more of something familiar. Every new creation ... Read more

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WHAT VALUABLE COMPANY IS NOBODY BUILDING?The next Bill Gates will not build an operating system. The next Larry Page or Sergey Brin won’t make a search engine. If you are copying these guys, you aren’t learning from them. It’s easier to copy a model than to make something new: doing what we already know how to do takes the world from 1 to n, adding more of something familiar. Every new creation
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The Art of Thinking Clearly

The Secrets of Perfect Decision-Making

by Rolf Dobelli ...

Translated by Caroline Waight ...

OVER 3 MILLION COPIES SOLDMaking better choices will transform your life at work, at home, foreverIf you want to lead a happier, more prosperous life, you don't need shiny gadgets, complicated ideas or frantic activity. You just need to make better choices.From why you should not accept a free drink to why you should keep a diary, from dealing with a personal problem to negotiating at work, ... Read more

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OVER 3 MILLION COPIES SOLDMaking better choices will transform your life at work, at home, foreverIf you want to lead a happier, more prosperous life, you don't need shiny gadgets, complicated ideas or frantic activity. You just need to make better choices.From why you should not accept a free drink to why you should keep a diary, from dealing with a personal problem to negotiating at work,
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Give and Take

From the author of million-copy bestseller THINK AGAIN

by Adam Grant ...

The New York Times bestseller'Brimming with life-changing insights' Susan Cain, author of Quiet'Excellent' Financial TimesEverybody knows that hard work, luck and talent each plays a role in our working lives. In his landmark book, Adam Grant illuminates the importance of a fourth, increasingly critical factor - that the best way to get to the top is to focus on bringing others with you.... ... Read more

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The New York Times bestseller'Brimming with life-changing insights' Susan Cain, author of Quiet'Excellent' Financial TimesEverybody knows that hard work, luck and talent each plays a role in our working lives. In his landmark book, Adam Grant illuminates the importance of a fourth, increasingly critical factor - that the best way to get to the top is to focus on bringing others with you....
... Read more
Leaders Eat Last

The leadership book that every good manager needs, from the multi-million copy bestselling author of Start With Why

by Simon Sinek ...

Leadership is not a rank, it is a responsibility. Leadership is not about being in charge, it is about taking care of those in your charge.When we take care of our people, our people will take care of us. They will help see that our cause becomes a reality.In Leaders Eat Last, Simon Sinek, internationally bestselling author of Start With Why, investigates these great leaders from Marine Corps ... Read more

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Leadership is not a rank, it is a responsibility. Leadership is not about being in charge, it is about taking care of those in your charge.When we take care of our people, our people will take care of us. They will help see that our cause becomes a reality.In Leaders Eat Last, Simon Sinek, internationally bestselling author of Start With Why, investigates these great leaders from Marine Corps
... Read more
How to Get to Great Ideas

A system for smart, extraordinary thinking

by Dave Birss ...

The highly practical lessons in How to Get to Great Ideas are based on neuroscience, psychology and sociology. Written by former advertising creative director Dave Birss, this book offers a brilliant new system for conceiving original and valuable ideas. It looks at how to frame a problem, how to push your thinking, how to sell the idea, how to build support for it and how to inspire others to ... Read more

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The highly practical lessons in How to Get to Great Ideas are based on neuroscience, psychology and sociology. Written by former advertising creative director Dave Birss, this book offers a brilliant new system for conceiving original and valuable ideas. It looks at how to frame a problem, how to push your thinking, how to sell the idea, how to build support for it and how to inspire others to
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Scale

The Universal Laws of Life, Growth, and Death in Organisms, Cities, and Companies

by Geoffrey West ...

**"This is science writing as wonder and as inspiration." —The Wall Street JournalWall Street JournalFrom one of the most influential scientists of our time, a dazzling exploration of the hidden laws that govern the life cycle of everything from plants and animals to the cities we live in.**Visionary physicist Geoffrey West is a pioneer in the field of complexity science, the science of emergent ... Read more

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**"This is science writing as wonder and as inspiration." —The Wall Street JournalWall Street JournalFrom one of the most influential scientists of our time, a dazzling exploration of the hidden laws that govern the life cycle of everything from plants and animals to the cities we live in.**Visionary physicist Geoffrey West is a pioneer in the field of complexity science, the science of emergent
... Read more
La théorie des jeux

Nash et le dilemme du prisonnier

by Jean Blaise Mimbang, Isabelle Van Steenkiste, 50minutes ...

Series Book 11 - Gestion & Marketing
Un guide pratique et accessible pour comprendre la théorie des jeuxÉtudier les stratégies et les interactions humaines à l’œuvre au quotidien pour en savoir plus sur l’interdépendance des individus et le caractère à la fois indispensable et difficile de la coopération : voici l’angle pour le moins original adopté par les théoriciens du jeu dès le XIXe siècle. D’Antoine Augustin Cournot à John Nash ... Read more

9,99 € or Free with Kobo Plus

Un guide pratique et accessible pour comprendre la théorie des jeuxÉtudier les stratégies et les interactions humaines à l’œuvre au quotidien pour en savoir plus sur l’interdépendance des individus et le caractère à la fois indispensable et difficile de la coopération : voici l’angle pour le moins original adopté par les théoriciens du jeu dès le XIXe siècle. D’Antoine Augustin Cournot à John Nash
... Read more
The Strategy and Tactics of Pricing

A Guide to Growing More Profitably

by Georg Müller, Thomas T. Nagle ...

The Strategy and Tactics of Pricing explains how to manage markets strategically and how to grow more profitably. Rather than calculating prices to cover costs or achieve sales goals, students will learn to make strategic pricing decisions that proactively manage customer perceptions of value, motivate purchasing decisions, and shift demand curves.This edition features a new discussion on ... Read more

165,58 €

The Strategy and Tactics of Pricing explains how to manage markets strategically and how to grow more profitably. Rather than calculating prices to cover costs or achieve sales goals, students will learn to make strategic pricing decisions that proactively manage customer perceptions of value, motivate purchasing decisions, and shift demand curves.This edition features a new discussion on
... Read more
The Founder's Dilemmas

Anticipating and Avoiding the Pitfalls That Can Sink a Startup

by Noam Wasserman ...

Series series The Kauffman Foundation Series on Innovation and Entrepreneurship
Often downplayed in the excitement of starting up a new business venture is one of the most important decisions entrepreneurs will face: should they go it alone, or bring in cofounders, hires, and investors to help build the business? More than just financial rewards are at stake. Friendships and relationships can suffer. Bad decisions at the inception of a promising venture lay the foundations ... Read more

16,10 €

Often downplayed in the excitement of starting up a new business venture is one of the most important decisions entrepreneurs will face: should they go it alone, or bring in cofounders, hires, and investors to help build the business? More than just financial rewards are at stake. Friendships and relationships can suffer. Bad decisions at the inception of a promising venture lay the foundations
... Read more
Converted

The Data-Driven Way to Win Customers' Hearts

by Neil Hoyne ...

When the world’s biggest brands want to sharpen their digital marketing strategy, they call Neil Hoyne – Google’s Chief Measurement Strategist and Senior Fellow at the Wharton School. In his first book, he offers a simple, research-backed playbook that anyone can use to find their best customers and develop relationships that last.Under pressure for quick results and facing fierce marketplace ... Read more

4,65 €

When the world’s biggest brands want to sharpen their digital marketing strategy, they call Neil Hoyne – Google’s Chief Measurement Strategist and Senior Fellow at the Wharton School. In his first book, he offers a simple, research-backed playbook that anyone can use to find their best customers and develop relationships that last.Under pressure for quick results and facing fierce marketplace
... Read more
Company Of One

Why Staying Small Is the Next Big Thing for Business

by Paul Jarvis ...

What if the real key to a more fulfilling career was not to scale up but to work for yourself and become a successful and sustainable company of one? The New York Times bestselling author of Deep Work Cal Newport calls this book a “must-read for any entrepreneur who prioritizes a rich life over riches.”Company of One offers a refreshingly original small business strategy that’s focused on a ... Read more

9,11 €

What if the real key to a more fulfilling career was not to scale up but to work for yourself and become a successful and sustainable company of one? The New York Times bestselling author of Deep Work Cal Newport calls this book a “must-read for any entrepreneur who prioritizes a rich life over riches.”Company of One offers a refreshingly original small business strategy that’s focused on a
... Read more
7 Powers

The Foundations of Business Strategy

by Hamilton Helmer ...

What are the secrets to making a company enduringly valuable?7 Powers breaks fresh ground by constructing a comprehensive strategy toolset that is easy for you to learn, communicate and quickly apply.Drawing on his decades of experience as a business strategy advisor, active equity investor and Stanford University teacher, Hamilton Helmer develops from first principles a practical theory of ... Read more

10,06 €

What are the secrets to making a company enduringly valuable?7 Powers breaks fresh ground by constructing a comprehensive strategy toolset that is easy for you to learn, communicate and quickly apply.Drawing on his decades of experience as a business strategy advisor, active equity investor and Stanford University teacher, Hamilton Helmer develops from first principles a practical theory of
... Read more
The 100-Year Life

Living and Working in an Age of Longevity

by Lynda Gratton, Andrew J. Scott ...

What will your 100-year life look like?A new edition of the international bestseller, featuring a new preface**'**Brilliant, timely, original, well written and utterly terrifying' Niall FergusonDoes the thought of working for 60 or 70 years fill you with dread? Or can you see the potential for a more stimulating future as a result of having so much extra time?Many of us have been raised on the ... Read more

10,91 €

What will your 100-year life look like?A new edition of the international bestseller, featuring a new preface**'**Brilliant, timely, original, well written and utterly terrifying' Niall FergusonDoes the thought of working for 60 or 70 years fill you with dread? Or can you see the potential for a more stimulating future as a result of having so much extra time?Many of us have been raised on the
... Read more

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Recommended For You

Planning & Forecasting eBooks

Sustainability

The Resilient Enterprise

Deep Work

Start With Why

Essentialism

The Personal MBA

Thinking in Bets

Company of One

Never Split the Difference

The Art of Strategy: A Game Theorist's Guide to Success in Business and Life

Super Thinking

Zero to One

The Art of Thinking Clearly

Give and Take

Leaders Eat Last

How to Get to Great Ideas

Scale

La théorie des jeux

The Strategy and Tactics of Pricing

The Founder's Dilemmas

Converted

Company Of One

7 Powers

The 100-Year Life