“A journey as epic, and varying, as the Silk Road itself...[The Fabric of Civilization is] like a swatch of a Florentine Renaissance brocade: carefully woven, the technique precise, the colors a mix of shade and shine and an accurate representation of the whole cloth” (The New York Times)The story of humanity is the story of textiles―as old as civilization itself. Since the first thread was spun, the need for textiles has driven technology, busine...

Whether it's sleek leather pants, a shiny new Apple computer, or a designer toaster, we make important decisions as consumers every day based on our sensory experience. Sensory appeals are everywhere, and they are intensifying, radically changing how Americans live and work. The twenty-first century has become the age of aesthetics, and whether we realize it or not, this influence has taken over the marketplace, and much more.In this penetrating, keenly observed book, Virginia Post...

“A journey as epic, and varying, as the Silk Road itself...[The Fabric of Civilization is] like a swatch of a Florentine Renaissance brocade: carefully woven, the technique precise, the colors a mix of shade and shine and an accurate representation of the whole cloth” (The New York Times)The story of humanity is the story of textiles―as old as civilization itself. Since the first thread was spun, the need for textiles has driven technology, busine...