Measuring the User Experience: Collecting, Analyzing, and Presenting UX Metrics, Third Edition provides the quantitative analysis training that students and professionals need. This book presents an update on the first resource that focused on how to quantify user experience. Now in its third edition, the authors have expanded on the area of behavioral and physiological metrics, splitting that chapter into sections that cover eye-tracking and measuring emotion. The book also contains new r...

Measuring the User Experience was the first book that focused on how to quantify the user experience. Now in the second edition, the authors include new material on how recent technologies have made it easier and more effective to collect a broader range of data about the user experience. As more UX and web professionals need to justify their design decisions with solid, reliable data, Measuring the User Experience provides the quantitative analysis training that these professionals need. ...

The second instalment of the history of this photo-bird aircraft type, featuring illustrations throughout.Although the Crusader was built first and foremost as a Navy interceptor, as has often been the tradition with US fighters, a photo-reconnaissance variant was also produced by Vought. The photo-bird's first operational test came in the autumn of 1962 when its overflights of Cuba alerted the world to the likely presence of medium-range ballistic missiles on the ...

A gripping account of the mighty F-4 Phantom II, icon of the Cold War and ultimate American fighter of the 1960s, versus the nimble, agile and abundant MiG-21, which was a communist icon of the period.Influential leaders and tacticians are profiled to provide a comparative evaluation of their contrasting skills. This book also reveals the technical specifications of each jet with an analysis of the weaponry, avionics and survival devices of the F-4 Phantom II as fl...

A concise, yet detailed, history of one of the lesser known FGs of the Eighth Air Force, which made a significant contribution to the Allied victory in Europe.Nicknamed the 'Unicorns', the 359th FG was one of the last groups to arrive in the UK for service in the ETO with the Eighth Air Force. First seeing action on 13 December 1943, the group initially flew bomber escort sweeps in P-47s, before converting to the ubiquitous P-51 in March/April 1944. Throughout its ...

Usability testing and user experience research typically take place in a controlled lab with small groups. While this type of testing is essential to user experience design, more companies are also looking to test large sample sizes to be able compare data according to specific user populations and see how their experiences differ across user groups. But few usability professionals have experience in setting up these studies, analyzing the data, and presenting it in effective ways. Online ...

Nicknamed the 'Bluenosed Bastards of Bodney' due to the garish all-blue noses of their P-51s, the 352nd FG was one of the most successful fighter groups in the Eighth Air Force.Credited with destroying almost 800 enemy aircraft between 1943 and 1945, the 352nd finished fourth in the ranking of all groups within VIII Fighter Command. Initially equipped with P-47s, the group transitioned to P-51s in the spring of 1944, and it was with the Mustang that its pilots enjo...

The outcome of the Pacific War was heavily influenced by the results of naval battles between the Imperial Japanese fleet and the US Navy.One of the key elements was Japan's large fighter component, which had gained experience over Manchuria, China and Mongolia in the late 1930s. Flying A5Ms, at least 21 pilots achieved 'acedom' securing air superiority for the invaders. Manufacturer Mitsubishi derived much from these campaigns, producing one of the best fighters o...

An illustrated combat history of the 'last of the gunfighters', due to its quartet of Colt-Browning Mk 12 20 mm cannons.The F-8 Crusader was numerically the most populous fighter in the US Navy at the start of America's involvement in the Vietnam conflict in 1964 – some 482 F-8C/D/Es equipped 17 frontline units. It enjoyed great success against North Vietnamese Mig-17s and Mig-21s during the Rolling Thunder campaign of 1965-68, officially downing 18 jets, which rep...

A gripping account of the mighty F-4 Phantom II, icon of the Cold War and ultimate American fighter of the 1960s, versus the nimble, agile and abundant MiG-21, which was a communist icon of the period.Influential leaders and tacticians are profiled to provide a comparative evaluation of their contrasting skills. This book also reveals the technical specifications of each jet with an analysis of the weaponry, avionics and survival devices of the F-4 Phantom II as fl...

Unquestionably the most successful dive-bomber ever to see frontline service with any air arm, the Douglas SBD Dauntless was the scourge of the Japanese Imperial Fleet in the crucial years of the Pacific War.The revolutionary all-metal stressed-skin design of the SBD exhibited airframe strength that made it an ideal dive-bomber, its broad wing, with horizontal centre section and sharply tapered outer panels with dihedral, boasting perforated split flaps that double...

Although far better known for their exploits over the war torn skies of Germany and Italy, the USAAF's premier fighters, the P-47 and P-51, also made significant contributions to the victory against Japan from 1943 onwards.This book relates the appearance of the Allison-engined A-36As and P-51As over Rangoon from India in November 1943, the 1st Air Commando Group in China, P-47s over the jungles of New Guinea in 1943, escorting B-29s on long-range bombing sorties a...