Notable advances resulting from new research findings, measurement approaches, widespread uses of the Internet, and increasingly sophisticated approaches to sampling and polling, have stimulated a new generation of attitude scholars. This extensively revised edition captures this excitement, while remaining grounded in scholarly research.Attitudes and Opinions, 3/e maintains one of the main goals of the original edition--breadth of coverage. The book thoroughly reviews bot...

Behavior change is central to the pursuit of sustainability. This book details how to use community-based social marketing to motivate environmental protection behaviors as diverse as water and energy efficiency, alternative transportation, and watershed protection. With case studies of innovative programs from around the world, including the United States, Canada Australia, Spain, and Jordan, the authors present a clear process for motivating social change for both residential and commerc...

The controversial book linking intelligence to class and race in modern society, and what public policy can do to mitigate socioeconomic differences in IQ, birth rate, crime, fertility, welfare, and poverty.

The Responsible Company, by Yvon Chouinard, founder and owner of Patagonia, and Vincent Stanley, co-editor of its Footprint Chronicles, draw on the their 40 years' experience at Patagonia and knowledge of current efforts by other companies to articulate the elements of responsible business for our time.Patagonia, named by Fortune in 2007 as the coolest company on the planet, has earned a reputation as much for its ground-breaking environmental and social practices as for the qu...

This "landmark work in urban sociology" examines the influence of neighborhoods on social phenomena and in our lives (Claude Fischer, City & Community).For over fifty years numerous public intellectuals and social theorists have insisted that community is dead. Some would have us believe that we act solely as individuals choosing our own fates regardless of our surroundings, while other theories place us at the mercy of global forces beyond our control. The...

“[Nisbett] weighs in forcefully and articulately . . . [using] a thoroughly appealing style to engage . . . throughout.”—Publishers WeeklyWho are smarter, Asians or Westerners? Are there genetic explanations for group differences in test scores? From the damning research of The Bell Curve to the more recent controversy surrounding geneticist James Watson’s statements, one factor has been consistently left out of the equation: culture. In the tradition of Stephen J...

The definitive work on business strategy for sustainability by the most authoritative voice in the conversation.More than ever before, consumers, employees, and investors share a common purpose and a passion for companies that do well by doing good. So any strategy without sustainability at its core is just plain irresponsible - bad for business, bad for shareholders, bad for the environment. These challenges represent unprecedented opportunities for big brands - such as Clorox, De...

This volume presents theoretical, methodological, and empirical advances in understanding, and also in the effects of understanding, individual and societal values.

The contributions to this volume capture the thrill of current work on social influence, as well as providing a tutorial on the scientific and technical aspects of this research. The volume teaches the student to:Learn how to conduct lab, field and case research on social influence through example by leading researchersFind out about the latest discoveries including the status of research on social influence tactics, dissonance theory, conformity, and resistance to ...

The highly acclaimed manual for changing everyday habits-now in an all-newthird edition!We are consuming resources and polluting our environment at a rate that is outstripping our planet's ability to support us. To create a sustainable future, we must not only change our own actions, we must educate and encourage those around us to change theirs. If one individual recycles his plastic containers, the impact is minimal. But if an entire community recycles, enormous ...

In this provocative examination of the fall of the profession of social work from its original mission to aid and serve the underprivileged, Harry Specht and Mark Courtney show how America's excessive trust in individualistic solutions to social problems have led to the abandonment of the poor in this country.A large proportion of all certified social workers today have left the social services to enter private practice, thereby turning to the middle class -- those who can afford p...

Almost twenty-five years ago, Shanto Iyengar and Donald R. Kinder first documented a series of sophisticated and innovative experiments that unobtrusively altered the order and emphasis of news stories in selected television broadcasts. Their resulting book News That Matters, now hailed as a classic by scholars of political science and public opinion alike, is here updated for the twenty-first century, with a new preface and epilogue by the authors. Backed by careful analysis of p...