School libraries are facing numerous challenges in the 21st century. The number of professionally qualified staff working in schools has fallen in recent years and, increasingly, new appointments to library positions are sorely lacking the skills and knowledge needed. While there are a number of resources available detailing how to improve your school library once it is up and running there is a dearth of books that deal with the absolute basics in a practical manner, looking at the role f...

When you combine the sheer scale and range of digital information now available with a journalist’s "nose for news" and her ability to tell a compelling story, a new world of possibility opens up. With The Data Journalism Handbook, you’ll explore the potential, limits, and applied uses of this new and fascinating field.This valuable handbook has attracted scores of contributors since the European Journalism Centre and the Open Knowledge Foundation launched the project at M...

As we move into an era of unprecedented volumes of data and computing power, the benefits aren't for business alone. Data can help citizens access government, hold it accountable and build new services to help themselves.Simply making data available is not sufficient. The use of data for the public good is being driven by a distributed community of media, nonprofits, academics and civic advocates.This report from O'Reilly Radar highlights the principles of data in the publi...

The New Kingmakers documents the rise of the developer class, and provides strategies for companies to adapt to the new technology landscape. From recruiting to retention, it provides a playbook to work more efficiently and effectively with the most important members of your organization.

How to find products to import and then do market research to find out if you can sell them. What legal form is best for your business? Register for sales taxes and protect your trademarks. Consider operating a home-based business. Look at the advantages of bonded warehousing. Learn about ways of paying for imports and the companies that offer trade financing. Take a look at freight alternatives and customs clearance. How to use advertising and direct marketing to sell your imports. Set up...

“An entertaining romp that tells us where and why the tech industry, once America’s darling, went wrong, and what it might do to recover its good graces.” —Tim Wu, author of The Master SwitchBuying groceries, tracking our health, finding a date: whatever we want to do, odds are that we can now do it online. But few of us realize just how many oversights, biases, and downright ethical nightmares are baked inside the tech products we use every day. It’s time...

In Interop, technology experts John Palfrey and Urs Gasser explore the immense importance of interoperability -- the standardization and integration of technology -- and show how this simple principle will hold the key to our success in the coming decades and beyond.The practice of standardization has been facilitating innovation and economic growth for centuries. The standardization of the railroad gauge revolutionized the flow of commodities, the standardization of money...

Distinguish fake news from reliable journalism with this clear and concise handbook by New York Times best-selling author Bruce Bartlett.Today’s media and political landscapes are littered with untrustworthy sources and the dangerous concept of “fake news.” This accessible guide helps you fight this deeply troubling trend and ensure that truth is not a permanent casualty. Written by Capitol Hill veteran and author Bruce Bartlett, The Truth Matters...

The effect of the internet on public relations is the single biggest subject of current conversation in the public relations industry. As the world of communications changes beyond recognition, those seeking to communicate must revise and revolutionise their approach.Public Relations and the Social Web explores the way in which communications is changing and looks at what this means for communicators working across a range of industries, from entertainment through to polit...

Much of what constitutes Big Data is information about us. Through our online activities, we leave an easy-to-follow trail of digital footprints that reveal who we are, what we buy, where we go, and much more. This eye-opening book explores the raging privacy debate over the use of personal data, with one undeniable conclusion: once data's been collected, we have absolutely no control over who uses it or how it is used.Personal data is the hottest commodity on the market today—trul...

In Find It Fast, business research guru Robert Berkman offers authoritative advice on how to locate the best information sources, connect with the experts behind those sources, and combine expert techniques to do fast and effective research on any subject.This fully updated sixth edition goes beyond Google, detailing the use of Big Data and social networks for research. You'll find a wealth of practical guidance on evaluating information, using precision search strategies, and making the m...

A guide for online marketers, advertisers and publishers, to increase the digital marketing and optimize their costs and benefits.*Internet marketing, also known as digital marketing, web marketing, online marketing, search marketing or e-marketing, is the marketing (generally promotion) of products or services over the Internet. Search engine optimization (SEO) is a set of methods aimed at improving the ranking of a website in search engine listings.Generally speaking, adv...