We drive cars with "Save the Whales" bumper stickers, buy aerosol sprays that advertise "no chlorofluorocarbons," and wear T-shirts made from organically grown cotton. All of these "earth friendly" choices and products convince us that we are "thinking globally, acting locally" and saving the planet. But are we really? In this provocative book, J. Robert Hunter asserts that using catchy slogans and symbols to sell the public on environmental conservation is ineffective, misleading, and eve...