Leverage technology to propel humankind toward a better futureA New Age of Reason: Harnessing the Power of Tech for Good provides a roadmap for integrating emerging world-changing technologies, such as AI/robotics, chips/sensors, and quantum computing, to solve some of today’s thorniest and most pressing problems like climate change and world hunger.The author offers inspiring examples of companies using technology to positively impact humanity. Th...

When Dr. David Kirkpatrick’s wife was diagnosed with Alzheimer’s disease in 2007, their lives—and their marriage—would change forever. In an honest, uplifting, and sometimes heartbreaking account of loving a partner with dementia, Dr. Kirkpatrick creates a clear guide for others in similar circumstances. He shares his perspective both as a loving and grief-stricken husband coping with a profound change in his marriage, and as a geriatric psychiatrist doing everything he can for his wife wh...

Since the publication of his previous best-selling title, BrandSimple, Allen P. Adamson has studied and worked with companies as they've experimented with and integrated digital initiatives into their branding mix. In his new book, BrandDigtial, he clearly demonstrates that in an environment where everything is transparent, brand professionals have unprecedented opportunities to learn more about their customers, and to deliver brand experiences that meet customer expectat...

Today - six years after it was created in a Harvard dorm room - over 500 million people use Facebook regularly, in just about every country on earth. That a company this powerful and influential was started as a lark by a couple of 19-year-olds makes it a fascinating and surprising tale. That one of them, the visionary Mark Zuckerberg, had the maturity, strategic smarts and luck to keep his company ahead of its rivals anchors the tale.With exclusive inside access to all the company...

The exclusive inside story of Facebook and how it has revolutionized the way the world uses the Internet. “A fantastic book, filled with great reporting and colorful narrative” (Walter Isaacson).In little more than half a decade, Facebook has gone from a dorm-room novelty to a company with 500 million users. It is one of the fastest growing companies in history, an essential part of the social life not only of teenagers but hundreds of millions of adults worldwide....

The Lives Less Ordinary series brings you the most exciting, adventurous and entertaining true-life writing that is out there, for men who are time-poor but want the best. Lives Less Ordinary drops you into extreme first-hand accounts of human experience, whether that's the adrenaline-pumping heights of professional sport, the brutality of the modern battlefield, the casual violence of the criminal world, the mind-blowing frontiers of science, or the excesses of rock 'n' ...

When Dr. David Kirkpatrick’s wife was diagnosed with Alzheimer’s disease in 2007, their lives—and their marriage—would change forever. In an honest, uplifting, and sometimes heartbreaking account of loving a partner with dementia, Dr. Kirkpatrick creates a clear guide for others in similar circumstances. He shares his perspective both as a loving and grief-stricken husband coping with a profound change in his marriage, and as a geriatric psychiatrist doing everything he can for his wife wh...

A New Age of Reason: Harnessing the Power of Tech for Good provides a roadmap for integrating emerging world-changing technologies, such as AI/robotics, chips/sensors, and quantum computing, to solve some of today's thorniest and most pressing problems like climate change and world hunger.The author offers inspiring examples of companies using technology to positively impact humanity. The book provides an actionable playbook to transform your organization around this missi...

“The most interesting book ever written about Google” (The Washington Post) delivers the inside story behind the most successful and admired technology company of our time, now updated with a new Afterword.Google is arguably the most important company in the world today, with such pervasive influence that its name is a verb. The company founded by two Stanford graduate students—Larry Page and Sergey Brin—has become a tech giant known the w...

A revealing, forward-looking examination of the outsize influence Google has had on the changing media Landscape.There are companies that create waves and those that ride or are drowned by them. As only he can, bestselling author Ken Auletta takes readers for a ride on the Google wave, telling the story of how it formed and crashed into traditional media businesses?from newspapers to books, to television, to movies, to telephones, to advertising, to Microsoft. With...

Eduardo Saverin and Mark Zuckerberg - an awkward maths prodigy and a painfully shy computer genius - were never going to fit in at elite, polished Harvard. Yet that all changed when master-hacker Mark crashed the university's entire computer system by creating a rateable database of female students. Narrowly escaping expulsion, the two misfits refocused the site into something less controversial - 'The Facebook' - and watched as it spread like a wildfire across campuses around the country,...

In this instant and tenacious New York Times bestseller, Nike founder and board chairman Phil Knight “offers a rare and revealing look at the notoriously media-shy man behind the swoosh” (Booklist, starred review), illuminating his company’s early days as an intrepid start-up and its evolution into one of the world’s most iconic, game-changing, and profitable brands.Bill Gates named Shoe Dog one of his five favorite books of the year and ...