In recognition of its 20th anniversary, The IBM Center for the Business of Government offers a retrospective of the most significant changes in government management during that period and looks forward over the next 20 years to offer alternative scenarios as to what government management might look like by the year 2040. Part I will discuss significant management improvements in the federal government over the past 20 years, based in part on a crowdsourced survey of knowledgeable governme...

Getting It Done was written for those who have answered the call to public service. Now, in this revised edition, the editors of IBM’s Center for The Business of Government series have assembled a comprehensive guide to navigating the current environment of government, and what government leaders ought to know to survive and thrive with respect to the ways it’s evolved over the years. Concise analyses of the roles and responsibilities of those involved in any political decision accompany i...

From Governor and White House cabinet member Mike Leavitt: how to find collaborative solutions to the greatest challengesYour business challenges extend far beyond you and your firm, to the competitors within your industry and the regulators outside it. Finding solutions to larger issues requires cooperation between diverse stakeholders, and in this rapidly changing world, only those able to adapt and network successfully will produce fast, competitive solutions.

A 2012 ECONOMIST BOOK OF THE YEARMany of the United States' most innovative entrepreneurs have been immigrants, from Andrew Carnegie, Alexander Graham Bell, and Charles Pfizer to Sergey Brin, Vinod Khosla, and Elon Musk. Nearly half of Fortune 500 companies and one-quarter of all new small businesses were founded by immigrants, generating trillions of dollars annually, employing millions of workers, and helping establish the United States as the most entre...

Get the inside scoop on the most powerful city on EarthWashington, D.C.: Capital of the Free World; the most powerful city on Earth. No other country, company, or international organization can compare with the reach and wealth of the federal government. Policymaking — the art of deciding what programs to support, what laws to pass, or what regulations to write — is at the core of what Washington does and is what everyone, from the President on down, wants to influ...

FOREWORD by Don Tapscott, author of Wikinomics and Grown Up Digital The Obama campaign’s mastery of social media for everything from fundraising to volunteer coordination has been widely reported. Until now, there hasn’t been an in-depth analysis of how they did it. In Yes We Did, new media strategist and campaign headquarters volunteer Rahaf Harfoush gives us a behind the-scenes look at the campaign’s use of technology, from its earliest days through ele...

This new textbook introduces students to the essential concepts, theories and perspectives of Global Marketing and these are supported by real-world case studies from North America, Europe and the emerging markets of China, India and Latin America. These emerging markets are given balanced coverage alongside developed markets and the text also includes a dedicated chapter on emerging markets multinationals.Practical in its orientation, the text equips students with the tools needed...

Get what you want, every time!Imagine a world where you are offered every job you seek; every business venture you undertake is successful; and every potential customer you approach buys your product. Now imagine that all of this can be achieved—ethically and honestly. All you need is the help of one battle-tested guide, The Influence Game. Former Washington, D.C. lobbyist Stephanie Vance dispenses everything she's learned about effective (and, believe it ...

Is global fashion a wolf in sheep’s clothing? An industry insider takes a hard look at the apparel trade.With sales of more than five hundred billion US dollars a year, the fashion industry is one of the most important sectors of the global economy, employing millions of men, women, and often children in the developing world. And yet its record is far from pretty. The collapse of Bangladesh's Rana Plaza with some thirty-five hundred desperately underpaid garment wo...

Globality primarily involves large western corporations expanding their operations and moving aggressively into new overseas markets. GLOBALITY radically defines a 'post-globalization' world, where companies from India, China, Russia, eastern Europe, Brazil and Mexico are expanding beyond their home base, entering and building new markets, creating whole industries, and competing for customers, resources, market share and attention. In short, the tide has turned. As a result, western compa...

This is a new edition of Strategic Communications for Nonprofits, which was first published in 1999. It is an up-dated, nuts-and-bolts guide to helping nonprofits design and implement successful communications strategies. The book offers a unique combination of step-by-step guidance on effective media relations and assistance in constructing and developing an overall communications strategy aimed at creating social or policy change. It first explains the basic principles of a stra...

Managers of multinational organizations are struggling to win the strategic competition for the hearts and minds of external stakeholders. These stakeholders differ fundamentally in their worldview, their understanding of the market economy and their aspirations and fears for the future. Their collective opinions of managers and corporations will shape the competitive landscape of the global economy and have serious consequences for businesses that fail to meet their expectations.T...