In "Maverick Marketer," Johnstone considers the course of his life, from taking the helm of a sailboat in a race at age 2, through college days at Princeton, to creating the leading performance brand in sailing, then doing same with powerboats. Regaling readers with sailing stories and how award-winning boats were created, Johnstone seeks to ignite a creative spark in others, urging them to follow their passion and chart their own course to victory. Part memoir, part love story, part marke...

In "Maverick Marketer," Johnstone considers the course of his life, from taking the helm of a sailboat in a race at age 2, through college days at Princeton, to creating the leading performance brand in sailing, then doing same with powerboats. Regaling readers with sailing stories and how award-winning boats were created, Johnstone seeks to ignite a creative spark in others, urging them to follow their passion and chart their own course to victory. Part memoir, part love story, part marke...

"What we all hope for our children's education is undiminished curiosity and creativeness, and solid practical preparation for adult work. Today, there's no doubt that easy access to computers is vital for students. Bob Johnstone has brilliantly and passionately told the story of the worldwide struggle to make today's equivalent of the pencil accessible to all students."-Victor K. McElheny, author of "Watson and DNA"If every kid had a laptop computer, what would difference w...

A revolution in the way we use artificial lighting is underway, one that is every bit as sweeping and significant as Edison's invention of the light bulb. The technology of light emitting diodes (LEDs) is ready for widespread implementation. Its impacts will include a reduction in energy consumption for electric lighting by up to 80 percent. Brilliant! tells the story of Shuji Nakamura, a gifted Japanese engineer who came out of nowhere to stun the world with his announcement that he had c...

Maverick Marketer is the story of National Sailing Hall of Fame marketing guru, Bob Johnstone, who built the leading performance brands of J/Boats in sailboats and MJM Yachts in powerboats.“A rollicking tale of a life well-lived. Anyone who loves sailing or is interested in building a new business brand will find Bob Johnstone’s memoir fascinating and inspiring.”ROBERT SIMONS, Baker Foundation Professor, Harvard Business School“Bob Johnstone’s book is complete and comp...

The author of The End of Absence shares a "gorgeously written and fascinating" inquiry into the transformative power of being alone (Michael Finkel, New York Times best-selling author of True Story).The capacity to be alone, properly alone, is one of life's subtlest skills. Real solitude is a crucial ingredient for a rich interior life. It inspires reflection, allows creativity to flourish, and improves our relationships with ourselves and...

**“In a time in which the ways we communicate and connect are constantly changing, and not always for the better, Sherry Turkle provides a much needed voice of caution and reason to help explain what the f*** is going on.” —Aziz Ansari, author of Modern RomanceRenowned media scholar Sherry Turkle investigates how a flight from conversation undermines our relationships, creativity, and productivity**—and why reclaiming face-to-face conversation can help us regain lo...

From the ‘Wired’ and ‘New York Times Magazine’ contributor, a brilliant examination into how the internet is profoundly changing the way we think.In this groundbreaking book, Clive Thompson argues that the internet is boosting our brainpower, encouraging new ways of thinking, and making us more – not less – intelligent as is so often claimed.Our lives have been changed irrevocably by the rise of the internet. But as we rely more and more on machines to help us think, our th...

"If anyone knows anything about the web, where it's been and where it's going, it's David Weinberger. . . . Too Big To Know is an optimistic, if not somewhat cautionary tale, of the information explosion." -- Steven Rosenbaum, ForbesWith the advent of the Internet and the limitless information it contains, we're less sure about what we know, who knows what, or even what it means to know at all. And yet, human knowledge has recently grown in previo...

A digital innovator shows how we can thrive in the new technological age.When Cathy Davidson and Duke University gave free iPods to the freshman class in 2003, critics said they were wasting their money. Yet when students in practically every discipline invented academic uses for their music players, suddenly the idea could be seen in a new light-as an innovative way to turn learning on its head.This radical experiment is at the heart of Davidson's inspirin...

At once a celebration of technology and a warning about its misuse, The Glass Cage will change the way you think about the tools you use every day.In The Glass Cage, best-selling author Nicholas Carr digs behind the headlines about factory robots and self-driving cars, wearable computers and digitized medicine, as he explores the hidden costs of granting software dominion over our work and our leisure. Even as they bring ease to our lives, these p...

This definitive work on the perils and promise of the social- media revolution collects writings by today's best thinkers and cultural commentators, with an all-new introduction by Bauerlein.Twitter, Facebook, e-publishing, blogs, distance-learning and other social media raise some of the most divisive cultural questions of our time. Some see the technological breakthroughs we live with as hopeful and democratic new steps in education, information gathering, and hu...