Better Than Great is a unique thesaurus of praise and acclaim, containing humankind's largest gathering of fresh, potent and larky superlatives for anyone struggling to describe extraordinary things or experiences in ways that will do them justice. The English language has thousands of words to praise but 'cool', 'good' and 'great' have become our default choices. In Better Than Great Arthur Plotkin adds fresh and engaging new words to our vocabulary of praise, sorted into appropriate cate...

A veritable "tko of terminology," Better Than Great is the essential guide for describing the extraordinary — the must have reference for anyone wishing to rise above tired superlatives. Deft praise encourages others to feel as we do, share our enthusiasms. It rewards deserving objects of admiration. It persuades people to take certain actions. It sells things. Sadly, in this "age of awesome," our words and phrases of acclaim are exhausted, all but impotent. Even so, we find ourselves defa...

More than ever in this completely updated edition, The Elements of Expression helps word users "light up the cosmos or the written page or the face across the table" as they seek the radiance of expressiveness—the vivid expression of thoughts, feelings, and observations. Nothing kills radiance like the murky, generic language dominating today's talk, airwaves, and posts. It tugs at our every sentence, but using it to express anything beyond the ordinary is like flapping the tongue to escap...

Open The Urban Tree Book and discover the joys of forest trekking--right in your city or town. This first-of-a-kind field guide introduces readers to the trees on their block, in neighborhood parks, and throughout the urban landscape. Unlike traditional tree guides with dizzying numbers of woodland species, The Urban Tree Book explores nature in the city, describing some 200 tree types likely to be found on North America's streets and surrounding spaces, including suburban...

Today's writer needs more than just a solid knowledge of usage and composition to write successfully. Bestselling author Arthur Plotnik reveals the secrets to attention-grabbing, unforgettable writing, in this trade paperback edition.Updated with all-new writing exercises, Spunk & Bite will help writers take books, articles, business reports, memos, and even e-mail messages to the next level.

A Wall Street Journal Bestselling ebook!**Axiom Business Book Bronze Award WinnerPush your brain to full power, for success at the office and at home**Would you like more control over your life and your work?Would you like greater stamina as you carry out your daily tasks?How about more significance and meaning as you move forward in your career?Scott Halford shows us how we can all find these things if we simply understand ho...

This is a completely new and updated edition of J. M. Roberts and Odd Arne Westad's widely acclaimed, landmark bestseller The Penguin History of the World.For generations of readers The Penguin History of the World has been one of the great cultural experiences - the entire story of human endeavour laid out in all its grandeur and folly, drama and pain in a single authoritative book. Now, for the first time, it has been completely overhauled for its 6th edition - ...

Discover the Life-Changing Strategy of This Worldwide Bestseller in 17 Languages!Lasting Change For Early Quitters, Burnouts, The Unmotivated, And Everyone Else TooWhen I decided to start exercising consistently 10 years ago, this is what actually happened:I tried "getting motivated." It worked sometimes.I tried setting audacious big goals. I almost always failed them.I tried to make changes last. They didn...

In Warped Passages one of the world's most exciting scientists gives us a glimpse into our future. Incredibly readable - and illustrated throughout - it allows the general reader to understand the questions that scientists are dealing with at the frontiers of research today. Lisa Randall allows the reader to understand the kind of problems that extra dimensions might solve and the kind of speculation that is needed even to imagine them. She also gives an introduction to developments in ear...

This guide reveals how writers can utilize cognitive storytelling strategies to craft stories that ignite readers’ brains and captivate them through each plot element.Imagine knowing what the brain craves from every tale it encounters, what fuels the success of any great story, and what keeps readers transfixed. Wired for Story reveals these cognitive secrets—and it’s a game-changer for anyone who has ever set pen to paper.The vast majority of writ...

A USA TODAY Bestseller and #1 Bestselling Action Adventure novel on Amazon, Apple, Barnes & Noble, and Kobo! THE CHURCH HELPED DESTROY THE TEMPLARS.WILL A TWIST OF FATE LET THEM GET THEIR REVENGE 700 YEARS LATER?A construction accident leads to a stunning discovery—an ancient tomb containing four Templar Knights, long forgotten, on the grounds of the Vatican. Not knowing whom they can trust, the Vatican requests Archaeo...

How to Develop Self-Discipline, Resist Temptations and Reach Your Long-Terms GoalsIf you want to make positive changes in your life and achieve your long-term goals, I can’t think of a better way to do it than to learn how to become more self-disciplined.Science has figured out a lot of interesting aspects of self-discipline and willpower, but most of this knowledge is buried deep inside long and boring scientific papers.If you’d li...