Customer Relationship Management (CRM) systems are a growing topic among small- and medium-sized enterprises, entrepreneurs, and solopreneurs, and it is completely clear that CRM is a tool that businesses should have in place to manage sales processes. Teams of salespeople must have a system to run their daily activities, and small businesses and solopreneurs must track their marketing effort, a functioning structure for maintaining their contacts with prospects and clients to improve the ...

Digital Transformation is nothing less than the integration of digital technology into every area of a business. It may change how business’ operate, how they create value for customers and how they fulfil their own USP. It may also imply a change of management and culture. The transformation takes place by running experiments, facing failures and dealing with them by embracing Agile methodology.This book is for anyone interested in the Pipedrive CRM platform, but well beyo...