Consumer Behaviour in Marketing & Sales & Business & Finance eBooks

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Stop Buying So Much Rubbish: How Having Fewer, Better Things Can Make Us Happier

by Patrick Grant ...

THE SUNDAY TIMES BESTELLER‘Utterly brilliant. We all need to read this book’ CLAUDIA WINKLEMAN'Patrick’s book is fascinating and sobering and makes a compelling argument for going back to basics’ JOE LYCETTWe used to care a lot about our clothes. We didn’t have many but those we had were important to us. We’d cherish them, repair them and pass them on. And making them provided fulfilling work for ... Read more

£6.49

THE SUNDAY TIMES BESTELLER‘Utterly brilliant. We all need to read this book’ CLAUDIA WINKLEMAN'Patrick’s book is fascinating and sobering and makes a compelling argument for going back to basics’ JOE LYCETTWe used to care a lot about our clothes. We didn’t have many but those we had were important to us. We’d cherish them, repair them and pass them on. And making them provided fulfilling work for
... Read more
Unreasonable Hospitality

The Remarkable Power of Giving People More Than They Expect - The New York Times Bestseller

by Will Guidara ...

Series series Unreasonable Hospitality
Essential lessons in hospitality for every business, from the former co-owner of legendary restaurant Eleven Madison Park.Will Guidara was twenty-six when he took the helm of Eleven Madison Park, a struggling New York City two-star brasserie that had never quite lived up to its majestic room. Eleven years later, EMP was named the best restaurant in the world.How did Guidara pull off this ... Read more

£5.99

Essential lessons in hospitality for every business, from the former co-owner of legendary restaurant Eleven Madison Park.Will Guidara was twenty-six when he took the helm of Eleven Madison Park, a struggling New York City two-star brasserie that had never quite lived up to its majestic room. Eleven years later, EMP was named the best restaurant in the world.How did Guidara pull off this
... Read more
Enshittification

Why Everything Suddenly Got Worse and What To Do About It

by Cory Doctorow ...

*** Longlisted for the Financial Times and Schroders Business Book of the Year 2025 ***Misogyny, conspiratorialism, surveillance, manipulation, fraud, and AI slop are drowning the internet. For the monopolists who dominate online - X, TikTok, Amazon, Meta, Apple - this is all part of the playbook. The process is what leading tech critic Cory Doctorow has dubbed 'enshittification'. First, the ... Read more

£6.47

*** Longlisted for the Financial Times and Schroders Business Book of the Year 2025 ***Misogyny, conspiratorialism, surveillance, manipulation, fraud, and AI slop are drowning the internet. For the monopolists who dominate online - X, TikTok, Amazon, Meta, Apple - this is all part of the playbook. The process is what leading tech critic Cory Doctorow has dubbed 'enshittification'. First, the
... Read more
No-Fail Retail

Merchandising Techniques for Stores

by Regina Blessa ...

This book presents a practical approach to ensuring your retail stores success with consumers.It explores topics, such as merchandising and display techniques, retail promotions, consumer perception and behavior, impulse buying, store environment and operations, visual merchandising, customer care, and the promotional work force.Simple, practical, and illustrated with real photos taken in many ... Read more

£4.67

This book presents a practical approach to ensuring your retail stores success with consumers.It explores topics, such as merchandising and display techniques, retail promotions, consumer perception and behavior, impulse buying, store environment and operations, visual merchandising, customer care, and the promotional work force.Simple, practical, and illustrated with real photos taken in many
... Read more
Exactly What to Say: The Magic Words for Influence and Impact

by Phil Jones ...

Often the decision between a customer choosing you over someone like you is your ability to know exactly what to say, when to say it, and how to make it count. Phil M. Jones has trained more than two million people across five continents and over fifty countries in the lost art of spoken communication. In Exactly What to Say, he delivers the tactics you need to get more of what you want.Best ... Read more

£5.99 or Free with Kobo Plus

Often the decision between a customer choosing you over someone like you is your ability to know exactly what to say, when to say it, and how to make it count. Phil M. Jones has trained more than two million people across five continents and over fifty countries in the lost art of spoken communication. In Exactly What to Say, he delivers the tactics you need to get more of what you want.Best
... Read more
Selfish Whining Monkeys

How we Ended Up Greedy, Narcissistic and Unhappy

by Rod Liddle ...

With a sharp eye for the magnificently absurd, Rod Liddle sets light to modern-day Britain.‘One of Britain’s funniest, most daring columnists. If he weren’t so offensive you’d almost call him a national treasure’ Mail on Sunday‘I, and my generation, seem feckless and irresponsible, endlessly selfish, whining, avaricious, self-deluding, self-obsessed, spoiled and corrupt and ill.’What is it that ... Read more

£6.99

With a sharp eye for the magnificently absurd, Rod Liddle sets light to modern-day Britain.‘One of Britain’s funniest, most daring columnists. If he weren’t so offensive you’d almost call him a national treasure’ Mail on Sunday‘I, and my generation, seem feckless and irresponsible, endlessly selfish, whining, avaricious, self-deluding, self-obsessed, spoiled and corrupt and ill.’What is it that
... Read more
Behavioural Economics

Psychology, neuroscience, and the human side of economics

by David Orrell ...

Series series Hot Science
The controversial science that claims to have revolutionised economics.For centuries, economics was dominated by the idea that we are rational individuals who optimise our own 'utility'. Then, in the 1970s, psychologists demonstrated that the reality is a lot messier. We don't really know what our utility is, and we care about people other than ourselves. We are susceptible to external nudges. And ... Read more

£4.31

The controversial science that claims to have revolutionised economics.For centuries, economics was dominated by the idea that we are rational individuals who optimise our own 'utility'. Then, in the 1970s, psychologists demonstrated that the reality is a lot messier. We don't really know what our utility is, and we care about people other than ourselves. We are susceptible to external nudges. And
... Read more
Love People, Use Things

Because the Opposite Never Works : 'This is a book about how to live more deeply and more fully' Jay Shetty

by Joshua Fields Millburn, Ryan Nicodemus ...

'The Minimalists show you how to disconnect from our conditioned material state and reconnect to our true essence: love people and use things. This is not a book about how to live with less, but about how to live more deeply and more fully.'Jay Shetty, #1 New York Times bestselling author of Think Like a Monk'Joshua and Ryan have penned an urgent manifesto for the growing movement away from the ... Read more

£2.99

'The Minimalists show you how to disconnect from our conditioned material state and reconnect to our true essence: love people and use things. This is not a book about how to live with less, but about how to live more deeply and more fully.'Jay Shetty, #1 New York Times bestselling author of Think Like a Monk'Joshua and Ryan have penned an urgent manifesto for the growing movement away from the
... Read more
Culture Stores

Redefining the Shopping Space through Connection to Community

by Ibrahim Ibrahim, Koral Ibrahim ...

Reimagine physical retail as a strategic growth driver in a digital-first world.Culture Stores provides a proven framework for senior executives, brand leaders and decision-makers to understand the financial, cultural and strategic impact of retail transformation. As online shopping grows and physical retail evolves, this book equips leaders with tools for informed decision-making, brand ... Read more

£19.43

Reimagine physical retail as a strategic growth driver in a digital-first world.Culture Stores provides a proven framework for senior executives, brand leaders and decision-makers to understand the financial, cultural and strategic impact of retail transformation. As online shopping grows and physical retail evolves, this book equips leaders with tools for informed decision-making, brand
... Read more
Possessed

Why We Want More Than We Need

by Bruce Hood ...

'Beautifully written and brilliantly argued, Possessed is one of the few things you really need to own' Daniel GilbertHow ownership came to own us - and what we can do about itOur love affair with possessions seems to be all-consuming, even as we face economic and environmental breaking points. The global pandemic is a wake-up call that forces us to reassess what we value most in our lives, and ... Read more

£9.99

'Beautifully written and brilliantly argued, Possessed is one of the few things you really need to own' Daniel GilbertHow ownership came to own us - and what we can do about itOur love affair with possessions seems to be all-consuming, even as we face economic and environmental breaking points. The global pandemic is a wake-up call that forces us to reassess what we value most in our lives, and
... Read more
The Attention Merchants

The Epic Struggle to Get Inside Our Heads

by Tim Wu ...

Attention merchant: an industrial-scale harvester of human attention. A firm whose business model is the mass capture of attention for resale to advertisers.In nearly every moment of our waking lives, we face a barrage of advertising enticements, branding efforts, sponsored social media, commercials and other efforts to harvest our attention. Over the last century, few times or spaces have ... Read more

£5.21

Attention merchant: an industrial-scale harvester of human attention. A firm whose business model is the mass capture of attention for resale to advertisers.In nearly every moment of our waking lives, we face a barrage of advertising enticements, branding efforts, sponsored social media, commercials and other efforts to harvest our attention. Over the last century, few times or spaces have
... Read more
Scorched Earth

Beyond the Digital Age to a Post-Capitalist World

by Jonathan Crary ...

**Selected as one of LitHub's 38 Favorite Books of 2022Finalist for the 2022 Big Other Book Award for NonfictionIn this uncompromising essay, Jonathan Crary presents the obvious but unsayable reality: our 'digital age' is synonymous with the disastrous terminal stage of global capitalism and its financialization of social existence, mass impoverishment, ecocide, and military terror. Scorched Earth ... Read more

£4.85

**Selected as one of LitHub's 38 Favorite Books of 2022Finalist for the 2022 Big Other Book Award for NonfictionIn this uncompromising essay, Jonathan Crary presents the obvious but unsayable reality: our 'digital age' is synonymous with the disastrous terminal stage of global capitalism and its financialization of social existence, mass impoverishment, ecocide, and military terror. Scorched Earth
... Read more
What’s Mine Is Yours

How Collaborative Consumption is Changing the Way We Live

by Rachel Botsman, Roo Rogers ...

In the 20th century humanity consumed products faster than ever, but this way of living is no longer sustainable. This new and important book shows how technological advances are driving forms of ‘collaborative consumption’ which will change forever the ways in which we interact both with businesses and with each other.The average lawn mower is used for four hours a year. The average power drill ... Read more

£5.99

In the 20th century humanity consumed products faster than ever, but this way of living is no longer sustainable. This new and important book shows how technological advances are driving forms of ‘collaborative consumption’ which will change forever the ways in which we interact both with businesses and with each other.The average lawn mower is used for four hours a year. The average power drill
... Read more
How England Made the English

From Why We Drive on the Left to Why We Don't Talk to Our Neighbours

by Harry Mount ...

PACKED WITH ASTONISHING FACTS AND WONDERFUL STORIES ON WHAT MAKES THE ENGLISH TICKQ. Why are English train seats so narrow?A. It's all the Romans' fault. The first Victorian trains were built to the same width as horse-drawn wagons; and they were designed to fit the ruts left in the roads by Roman chariots.This intriguing and witty book explains how our national characteristics - our sense of ... Read more

£4.99

PACKED WITH ASTONISHING FACTS AND WONDERFUL STORIES ON WHAT MAKES THE ENGLISH TICKQ. Why are English train seats so narrow?A. It's all the Romans' fault. The first Victorian trains were built to the same width as horse-drawn wagons; and they were designed to fit the ruts left in the roads by Roman chariots.This intriguing and witty book explains how our national characteristics - our sense of
... Read more
The Undoing Project

A Friendship that Changed the World

by Michael Lewis ...

THE NEW INTERNATIONAL BESTSELLER FROM THE AUTHOR OF THE BIG SHORT AND FLASH BOYS'A gripping account of how two psychologists reshaped the way we think ... What a story it is' Sunday Times'You'll love it ... full of surprises and no small degree of tragedy' Tim HarfordIn 1969 two men met on a university campus. Their names were Daniel Kahneman and Amos Tversky. They were different in every way. But ... Read more

Was £5.99 Now £4.99

THE NEW INTERNATIONAL BESTSELLER FROM THE AUTHOR OF THE BIG SHORT AND FLASH BOYS'A gripping account of how two psychologists reshaped the way we think ... What a story it is' Sunday Times'You'll love it ... full of surprises and no small degree of tragedy' Tim HarfordIn 1969 two men met on a university campus. Their names were Daniel Kahneman and Amos Tversky. They were different in every way. But
... Read more
Brandsplaining

Why Marketing is (Still) Sexist and How to Fix It

by Jane Cunningham, Philippa Roberts ...

'It's high time we expose and remedy the pseudo-feminist marketing malarkey holding women back under the guise of empowerment' Amanda Montell, author of Wordslut________________Brands profit by telling women who they are and how to be.Now they've discovered feminism and are hell bent on selling 'fempowerment' back to us. But behind the go-girl slogans and the viral hash-tags has anything really ... Read more

£9.99

'It's high time we expose and remedy the pseudo-feminist marketing malarkey holding women back under the guise of empowerment' Amanda Montell, author of Wordslut________________Brands profit by telling women who they are and how to be.Now they've discovered feminism and are hell bent on selling 'fempowerment' back to us. But behind the go-girl slogans and the viral hash-tags has anything really
... Read more
Subscribed

Why the Subscription Model Will Be Your Company’s Future—and What to Do About It

by Tien Tzuo, Gabe Weisert ...

SHORTLISTED FOR THE CMI MANAGEMENT BOOK OF THE YEAR INNOVATION AND ENTREPRENEURSHIP AWARDToday's consumers prefer the advantages of access over the hassles of ownership. It's not just internet services like Netflix and Spotify; even industrial firms like GE and Caterpillar are reinventing themselves as solutions providers. Whether you sell software, clothes, insurance, or industrial machines, you ... Read more

Was £9.99 Now £8.99

SHORTLISTED FOR THE CMI MANAGEMENT BOOK OF THE YEAR INNOVATION AND ENTREPRENEURSHIP AWARDToday's consumers prefer the advantages of access over the hassles of ownership. It's not just internet services like Netflix and Spotify; even industrial firms like GE and Caterpillar are reinventing themselves as solutions providers. Whether you sell software, clothes, insurance, or industrial machines, you
... Read more
Code Halos

How the Digital Lives of People, Things, and Organizations are Changing the Rules of Business

by Malcolm Frank, Paul Roehrig, Ben Pring ...

Harness "Code Halos" to gain competitive advantage in the digital eraAmazon beating Borders, Netflix beating Blockbuster, Apple beating Kodak, and the rise of companies like Google, LinkedIn, and Pandora are not isolated or random events. Today's outliers in revenue growth and value creation are winning with a new set of rules. They are dominating by managing the information that surrounds people, ... Read more

£16.99

Harness "Code Halos" to gain competitive advantage in the digital eraAmazon beating Borders, Netflix beating Blockbuster, Apple beating Kodak, and the rise of companies like Google, LinkedIn, and Pandora are not isolated or random events. Today's outliers in revenue growth and value creation are winning with a new set of rules. They are dominating by managing the information that surrounds people,
... Read more
How Confidence Works

The new science of self-belief

by Ian Robertson ...

* Confidence makes your brain work better and boosts your performance* Confidence acts like a mini-antidepressant, lifting your mood* Confidence is contagious* Confidence is anxiety's greatest antidote* Confidence is a set of habits that feel fake at first but become real with practice* Confidence makes boys bullsh*t more than girls* Overco... ... Read more

£9.99

* Confidence makes your brain work better and boosts your performance* Confidence acts like a mini-antidepressant, lifting your mood* Confidence is contagious* Confidence is anxiety's greatest antidote* Confidence is a set of habits that feel fake at first but become real with practice* Confidence makes boys bullsh*t more than girls* Overco...
... Read more
The Big Myth

How American Business Taught Us to Loathe Government and Love the Free Market

by Naomi Oreskes, Mr Erik M. Conway ...

“[A] scorching indictment of free market fundamentalism . . . and how we can change, before it's too late.”-EsquireThe bestselling authors of Merchants of Doubt offer a profound, startling history of one of America's most tenacious-and destructive-false ideas: the myth of the "free market."In their landmark book Merchants of Doubt, Naomi Oreskes and Erik M. Conway revealed the ori... ... Read more

£14.03

“[A] scorching indictment of free market fundamentalism . . . and how we can change, before it's too late.”-EsquireThe bestselling authors of Merchants of Doubt offer a profound, startling history of one of America's most tenacious-and destructive-false ideas: the myth of the "free market."In their landmark book Merchants of Doubt, Naomi Oreskes and Erik M. Conway revealed the ori...
... Read more
Shopping for Identity

The Marketing of Ethnicity

by Marilyn Halter ...

In America today, you can connect to your ethnic heritage in dozens of ways, or adopt an identity just for an evening. Our society is not a melting pot but a salad bar--a bazaar in which the purveyors of goods and services spend close to $2 billion a year marketing the foods, clothing, objects, vacations, and events that help people express their (and others') ethnic identities. This is a huge ... Read more

£3.95

In America today, you can connect to your ethnic heritage in dozens of ways, or adopt an identity just for an evening. Our society is not a melting pot but a salad bar--a bazaar in which the purveyors of goods and services spend close to $2 billion a year marketing the foods, clothing, objects, vacations, and events that help people express their (and others') ethnic identities. This is a huge
... Read more
Doughnut Economics

The must-read book that redefines economics for a world in crisis

by Kate Raworth ...

Discover the bestselling book that reveals how mainstream economics has led us astray - and what we can do to fix it, now with a new afterword.*The Sunday Times Bestseller**A Financial Times and Forbes Book of the Year**Longlisted for the FT/McKinsey Business Book of the Year Award*Relentless financial crises. Extreme inequalities in wealth. Remorseless pressure on the environment. Anyone can see ... Read more

£4.99

Discover the bestselling book that reveals how mainstream economics has led us astray - and what we can do to fix it, now with a new afterword.*The Sunday Times Bestseller**A Financial Times and Forbes Book of the Year**Longlisted for the FT/McKinsey Business Book of the Year Award*Relentless financial crises. Extreme inequalities in wealth. Remorseless pressure on the environment. Anyone can see
... Read more
Nudge

The Final Edition

by Richard H. Thaler, Cass R Sunstein ...

The completely updated, final edition of the global bestseller - one of the most influential books of the 21st century'Few books can be said to have changed the world, but Nudge did. The Final Edition is marvellous: funny, useful, and wise' Daniel KahnemanNudge has transformed the way individuals, companies and governments look at the world - and in the process has become one of the most important ... Read more

Was £5.49 Now £3.99

The completely updated, final edition of the global bestseller - one of the most influential books of the 21st century'Few books can be said to have changed the world, but Nudge did. The Final Edition is marvellous: funny, useful, and wise' Daniel KahnemanNudge has transformed the way individuals, companies and governments look at the world - and in the process has become one of the most important
... Read more
Stumbling on Happiness

by Daniel Gilbert ...

In this fascinating and often hilarious work – winner of the Royal Society of Science Prize 2007 – pre-eminent psychologist Daniel Gilbert shows how – and why – the majority of us have no idea how to make ourselves happy.We all want to be happy, but do we know how? When it comes to improving tomorrow at the expense of today, we're terrible at predicting how to please our future selves.In ... Read more

£6.99

In this fascinating and often hilarious work – winner of the Royal Society of Science Prize 2007 – pre-eminent psychologist Daniel Gilbert shows how – and why – the majority of us have no idea how to make ourselves happy.We all want to be happy, but do we know how? When it comes to improving tomorrow at the expense of today, we're terrible at predicting how to please our future selves.In
... Read more

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