We're battling Zoom fatigue. We're burnt out. We're a lost generation, clawing our way through endless economic permacrisis.The pharma industry, in response, has lunged towards digital transformations and omnichannel implementations, yet very little has improved as a result. In fact, it feels as though things have only gotten worse. The COVID pandemic has a lot to answer for, and the problems pharma faced as a result of the pandemic have only been compounded by this digital transfo...