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Vztahy s veřejností elektronické knihy

Pokud se vám líbí e-knihy v oblasti Vztahy s veřejností, pak budete milovat tyto top výběry.
Zobrazuje se 1–24 z 1536
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  • This is Marketing

    You Can’t Be Seen Until You Learn To See

    podle Seth Godin ...
    #1 WALL STREET JOURNAL BESTSELLER & INSTANT NEW YORK TIMES BESTSELLERA game-changing approach to marketing, sales, and advertising.For the first time Seth Godin offers the core of his marketing wisdom in one compact, accessible, timeless package. This is Marketing shows you how to do work you're proud of, whether you're a tech startup founder, a small business owner, or part of a large corporation ... Přečtěte si více

    341,29 Kč

  • Effective Crisis Communication

    Moving From Crisis to Opportunity

    podle Robert R. Ulmer, Timothy L. Sellnow, Matthew W. Seeger ...
    In this fully updated Fourth Edition of Effective Crisis Communication, three of today’s most respected crisis/risk communication scholars provide the latest theories and innovative approaches for handling crisis. Unlike other crisis communication texts, this acclaimed book answers the question, "what now?" and explains how organizations can create the potential for opportunity, renewal, and ... Přečtěte si více

    1 330,00 Kč

  • Virales Marketing: Werden Sie durch Network Marketing, Empfehlungsmarketing und Influencer Marketing zum Talk of Town und steigern Sie Ihren Erfolg bei der Kundengewinnung & Neukundenakquise

    podle Maximilian Bauer ...
    Lernen Sie wie Sie virales Marketing für Ihre Marke und Ihre Produkte nutzen können, um mit erfolgreicher Mundpropaganda neue Kunden zu erreichenHerkömmliche Kommunikation verfängt sich heutzutage nicht mehr, da die Zielgruppe aufgrund zu vieler Werbebotschaften nicht mehr auf diese reagiert. Mit einem ausgeklügelten Empfehlungsmarketing spricht Ihre Zielgruppe über Ihre Marke und empfiehlt sich ... Přečtěte si více

    195,57 Kč

  • Social Media 101: Why Social Media Is Good For Your Business

    podle Lakia Cossell ...
    What social media is, shall we discuss? Everyone has heard the phrase and probably uses it, but just to make sure you understand and that it's defined for you before we go any further, it's basically simply communicating with people over the web or mobile technologies such as a smart phone or a portable device. That's all there is to it. ... Přečtěte si více

    116,23 Kč

  • Effective Public Speaking: Become An Excellent Speaker And Negotiator - Free Your Voice And Master Communication Strategies For Public Speaking, Persuasion And Negotiation!

    podle Richard B. Devon ...
    Overcome your fear and strengthen your speaking with this BOOK!!!Become An Excellent Speaker And Negotiator - Free Your Voice And Master Communication Strategies For Public Speaking, Persuasion And Negotiation!This book can help you. You don't have to be afraid any longer. You don't have to let communication anxiety keep you from your goals. While my upcoming book will give advanced strategies to ... Přečtěte si více

    65,96 Kč

  • internet-and-technology-law-a-u-s-perspective

    podle Konnie G. Kustron ...
    The Internet and technology present continuing challenges to U.S. law as technology often changes faster than the law can be rewritten. The ability to access, store and the transmit information electronically challenges the law with many new and interesting paradigms. This book reviews many of the legal challenges created by these new technologies. Topics include jurisdiction; privacy; copyright ... Přečtěte si více

    242,42 Kč

  • Если душа просит немного славы…

    podle Таира Резцова ...
    PR можно монетизировать, если учесть два фактора. Помимо них, автор дает несколько дополнительных инструментов, которые помогут не только любому пиарщику или предпринимателю, но и любому человеку, который жаждет заявить о себе широкой публике. ... Přečtěte si více

    57,58 Kč

  • FACEBOOK ADS UNLEASHED

    The Ultimate Guide to Earn Massively on Facebook

    podle Charles K. Smith ...
    Unlock the power of digital marketing with "Facebook Ads Unleashed" – your comprehensive guide to mastering the art of advertising on the world's largest social media platform. Dive into a realm of strategic insights and proven tactics as this book takes you on a journey through the intricacies of Facebook advertising. Whether you're a seasoned marketer or a business owner looking to expand your ... Přečtěte si více

    65,96 Kč nebo zdarma s Kobo Plus

  • Travail en Solo et Bien-être

    Comment trouver l'équilibre entre indépendance et rythme de vie?

    podle Hugues LAPU ...
    Etre à votre compte et travailler chez vous vous permet de commencer à concevoir votre propre "mode de vie". C'est une tendance assez générale et cela représente probablement l'avenir du monde du travail : la technologie nous permet de travailler à distance dans de plus en plus d'entreprises et sur de plus en plus de postes. Les avantages de ce mode de travail sont largement plus nombreux que les ... Přečtěte si více

    244,52 Kč nebo zdarma s Kobo Plus

  • The Billionaire Mindset

    Unlocking the Secrets to Wealth and Success

    podle Branddom Hidalgo ...
    To all the intrepid entrepreneurs out there, this book is dedicated to you. Your unyielding commitment to pursuing your aspirations, despite the impediments that may arise, is a true testament to your fortitude and perseverance. You have opted for a path that demands courage, ingenuity, and assiduity, but it is also a path that can lead to unparalleled satisfaction and triumph. Remember that every ... Přečtěte si více

    176,26 Kč nebo zdarma s Kobo Plus

  • Introduction to Public Relations

    Strategic, Digital, and Socially Responsible Communication

    podle Janis Teruggi Page, Lawrence J. Parnell ...
    Introduction to Public Relations: Strategic, Digital, and Socially Responsible Communication presents a comprehensive introduction to the field of public relations (PR) with a focus on new media and social responsibility. Recognizing that the shifts in technology, business, and culture require a fresh approach, authors Janis Teruggi Page and Lawrence J. Parnell show students how today′s PR ... Přečtěte si více

    2 257,59 Kč

  • The Management Game of Communication

    Upravil: Peggy Simcic Brønn, Stefania Romenti, Ansgar Zerfass ...
    Série Kniha 1 - Advances in Public Relations and Communication Management
    We still see many communication graduates with little business knowledge and business graduates with little communication knowledge. This schism leads communication scholars to assume that better communication is an end in itself while management see it as a means to an end – it must somehow contribute to the bottom line. How can strategic communication and public relations support corporations? ... Přečtěte si více

    3 221,19 Kč

  • Beyond Post-Communication

    Challenging Disinformation, Deception, and Manipulation

    podle Jim Macnamara ...
    While many analyses have examined disinformation in recent election campaigns, misuse of ‘big data’ such as the Cambridge Analytica scandal, and manipulation by bots and algorithms, most have blamed a few bad actors. This incisive analysis presents evidence of deeper and broader corruption of the public sphere, which the author refers to as post-communication. With extensive evidence, Jim ... Přečtěte si více

    923,19 Kč

  • La globalizzazione disattesa

    Le culture influenzano i mercati

    podle Tiziano Vescovi ...
    Il libro affronta il tema di come le diversità culturali continuino a influenzare i comportamenti di consumo e quindi le strategie di mercato delle imprese riducendo gli effetti della globalizzazione. Ciò avviene più sottilmente nei paesi culturalmente simili e molto più profondamente nei paesi culturalmente lontani, a dispetto delle teorie sulla globalizzazione che recitavano: tutti agiremo nello ... Přečtěte si více

    237,79 Kč nebo zdarma s Kobo Plus

  • Invisible No More: The Proven System for Founders to Build a Magnetic Personal Brand That Wins Trust and Capital

    podle Lillian Ashbourne ...
    In today’s competitive startup world, it’s not just your product that investors and customers buy into—it’s you. A powerful personal brand is no longer optional for founders; it’s the difference between being overlooked and being remembered, funded, and followed.Invisible No More equips entrepreneurs with a proven framework to craft a brand identity that is authentic, credible, and compelling. ... Přečtěte si více

    126,30 Kč nebo zdarma s Kobo Plus

  • Public Speaking For Those Who'd Rather Die

    podle Daniel Arguelles ...
    The fear of public speaking may not only affect you emotionally but it can also be potentially detrimental to your pocketbook. That may seem like an obvious statement to most, but here's something more unconventional for your consideration: An inability to speak before a crowd will affect areas of your life you may not have even considered. Still not radical enough? Check out the next one: ... Přečtěte si více

    184,89 Kč

  • The Essential Guide to Business Networking: A Step-By-Step Guide to Building A Strong Business Network

    podle Landon Hales ...
    Are you ready to build meaningful connections that will propel your career or business to new heights?Networking is the key to success in today's fast-paced, interconnected world. Whether you're an entrepreneur, a professional seeking advancement, or someone striving to make an impact in your industry, the relationships you build are what will open doors and create life-changing opportunities. But ... Přečtěte si více

    308,29 Kč

  • So Good They Call You a Fake: Command Attention, Monetize Your Talent Stack, and Become the Uncontested Authority in Your Niche

    podle Joshua Lisec ...
    "Few people know how to generate consistent, predictable results so good they start an internet firestorm that spreads your name further than you could have on your own. If you, too, would like success beyond your wildest dreams, read this book and do as Joshua says."— Philip Ovadia, MD, Board-Certified Cardiothoracic Surgeon and Award-Winning, #1 Bestselling Author of Stay off My Operating Table ... Přečtěte si více

    205,45 Kč

  • Pressestelle auf Knopfdruck

    podle Alex Dorn ...
    Professionelle Pressearbeit – einfach, schnell, strukturiert.Dieses E-Book liefert alles, was Sie für erfolgreiche Öffentlichkeitsarbeit brauchen: 50 sofort einsetzbare Pressemeldungs-Vorlagen, eine getestete Betreffzeilen-Bank, Bild- und Versand-Checklisten sowie Reporting-Tools für Erfolgskontrolle.Ideal für Gemeinden, Unternehmen, Vereine und NGOs, die ohne externe Agentur arbeiten, aber auf ... Přečtěte si více

    205,45 Kč

  • User Generated Content (UGC) Email Course

    podle Emily Wild, Richard Turner ...
    This done-for-you email course gives you a simple system to help them understand and use User-Generated Content (UGC) in smart ways. By offering this course, you help yourself to grow their confidence, upsell your services, and build stronger connections that lead to long-term results ... Přečtěte si více

    40,93 Kč

  • The Basic Guide to Creating a Successful Facebook Ad Campaign

    podle Gini Graham Scott PhD ...
    THE BASIC GUIDE TO CREATING A SUCCESSFUL FACEBOOK AD CAMPAIGNfeatures an overview of the key steps you need to take to set up an ad campaign, assess the results, and make changes for even better ad performance . The topics covered include:- determining your end goal- setting up your ad manager account- determining your budget and measure of success- setting up an autoresponder system- checking out ... Přečtěte si více

    61,49 Kč

  • Mastering Fear: Effective Tricks And Strategies To Overcome Fear And Anxiety (That Actually Work)

    podle Zeddy Zeddy ...
    Don't let fear hold you back any longer! In a world filled with uncertainty and challenges, mastering fear and anxiety is essential for leading a fulfilling and empowered life.This book, Mastering Fear, is a comprehensive document that offers practical, proven strategies for overcoming fear and anxiety, empowering readers to reclaim control of their lives and embrace a future filled with courage ... Přečtěte si více

    41,54 Kč

  • Journalism and PR

    News Media and Public Relations in the Digital Age

    podle John Lloyd, Laura Toogood ...
    Série série RISJ Challenges
    Public relations and journalism have had a difficult relationship for over a century, characterised by mutual dependence and - often - mutual distrust. The two professions have vied with each other for primacy: journalists could open or close the gates, but PR had the stories, the contacts and often the budgets for extravagant campaigns. The arrival of the internet, and especially of social media, ... Přečtěte si více

    473,79 Kč

  • The Future of Feminism in Public Relations and Strategic Communication

    A Socio-Ecological Model of Influences

    podle Linda Aldoory, Elizabeth L. Toth ...
    Linda Aldoory and Elizabeth L. Toth present an innovative socio-ecological model for understanding and building a feminist future for public relations practices. This approach acknowledges previous gaps in scholarship and practice caused by ideological, societal, mediated, and organizational factors constructing norms and expectations for gender, race, and class. ... Přečtěte si více

    840,69 Kč