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Design for the Mind

Seven Psychological Principles of Persuasive Design

par Victor Yocco ...

SummaryDesign for the Mind: Seven Psychological Principles of Persuasive Design teaches web designers and developers how to create sites and applications that appeal to our innate natural responses as humans. Author Victor Yocco, a researcher on psychology and communication, introduces the most immediately relevant and applicable psychological concepts, breaks down each theory into easily-digested ... En savoir plus

$65.99 CAD

SummaryDesign for the Mind: Seven Psychological Principles of Persuasive Design teaches web designers and developers how to create sites and applications that appeal to our innate natural responses as humans. Author Victor Yocco, a researcher on psychology and communication, introduces the most immediately relevant and applicable psychological concepts, breaks down each theory into easily-digested
... En savoir plus
A Project Guide to UX Design

For user experience designers in the field or in the making

par Russ Unger, Carolyn Chandler ...

Collections series Voices That Matter
“If you are a young designer entering or contemplating entering the UX field this is a canonical book. If you are an organization that really needs to start grokking UX this book is also for you. " -- Chris Bernard, User Experience Evangelist, MicrosoftUser experience design is the discipline of creating a useful and usable Web site or application—one that’s easily navigated and meets the needs ... En savoir plus

$28.34 CAD

“If you are a young designer entering or contemplating entering the UX field this is a canonical book. If you are an organization that really needs to start grokking UX this book is also for you. " -- Chris Bernard, User Experience Evangelist, MicrosoftUser experience design is the discipline of creating a useful and usable Web site or application—one that’s easily navigated and meets the needs
... En savoir plus
JavaScript: Best Practice

par James Kolce, Moritz Kroger, Ivan Curic, Samier Saeed, Jeff Mott, M. David Green, Craig Buckler ...

There's no doubt that the JavaScript ecosystem changes fast. Not only are new tools and frameworks introduced and developed at a rapid rate, the language itself has undergone big changes with the introduction of ES2015 (aka ES6). Understandably, many articles have been written complaining about how difficult it is to learn modern JavaScript development these days. We're aiming to minimize that ... En savoir plus

$11.51 CAD

There's no doubt that the JavaScript ecosystem changes fast. Not only are new tools and frameworks introduced and developed at a rapid rate, the language itself has undergone big changes with the introduction of ES2015 (aka ES6). Understandably, many articles have been written complaining about how difficult it is to learn modern JavaScript development these days. We're aiming to minimize that
... En savoir plus
Image Optimization

par Addy Osmani ...

Images have always been a key part of the web. Our brains are able to interpret images much faster than text, which is why high-quality visuals drive conversions and user engagement.That said, loading images efficiently at scale isn’t a little project for a quiet afternoon. It requires understanding of compression techniques, loading behavior, image decoding and image CDNs, adaptive media loading ... En savoir plus

$21.30 CAD

Images have always been a key part of the web. Our brains are able to interpret images much faster than text, which is why high-quality visuals drive conversions and user engagement.That said, loading images efficiently at scale isn’t a little project for a quiet afternoon. It requires understanding of compression techniques, loading behavior, image decoding and image CDNs, adaptive media loading
... En savoir plus
Critical Web Design

par Xtine Burrough, Owen Mundy ...

An innovative, learn-by-doing textbook that teaches how to design for the web while engaging a critical lens on the technoculture that sustains it.Critical web design, like critical design, employs a social usefulness to challenge the ways technology enters our lives. It reclaims the mechanisms, tools, and practices used to produce coercive and commercial interfaces, harnessing the power of design ... En savoir plus

$70.55 CAD

An innovative, learn-by-doing textbook that teaches how to design for the web while engaging a critical lens on the technoculture that sustains it.Critical web design, like critical design, employs a social usefulness to challenge the ways technology enters our lives. It reclaims the mechanisms, tools, and practices used to produce coercive and commercial interfaces, harnessing the power of design
... En savoir plus
Clients: Friends You Never Had

par Smashing Magazine ...

A fruitful and balanced cooperation with clients is the dream of every designer. However, to bring this dream to reality, designers constantly need to prepare for the various challenges that different clients tend to bring along. But what can you do to generally improve the collaboration with your clients and — on a long-term basis — foster stable relationships in which both parties are actually ... En savoir plus

$5.98 CAD

A fruitful and balanced cooperation with clients is the dream of every designer. However, to bring this dream to reality, designers constantly need to prepare for the various challenges that different clients tend to bring along. But what can you do to generally improve the collaboration with your clients and — on a long-term basis — foster stable relationships in which both parties are actually
... En savoir plus
Dreamweaver CS3 For Dummies

par Janine Warner ...

Packed with the latest Dreamweaver tips and techniquesGet up to speed fast and start creating dynamite Web sites!Do you want to create a sophisticated Web site that's easy to develop and maintain? Whether you're a beginner or an experienced Web developer, this friendly guide shows you how to utilize Dreamweaver's newest enhancements to build and manage state-of-the-art, professional Web sites ... En savoir plus

$17.99 CAD

Packed with the latest Dreamweaver tips and techniquesGet up to speed fast and start creating dynamite Web sites!Do you want to create a sophisticated Web site that's easy to develop and maintain? Whether you're a beginner or an experienced Web developer, this friendly guide shows you how to utilize Dreamweaver's newest enhancements to build and manage state-of-the-art, professional Web sites
... En savoir plus
Don't Make Me Think, Revisited

A Common Sense Approach to Web Usability

par Steve Krug ...

Collections series Voices That Matter
Since Don’t Make Me Think was first published in 2000, hundreds of thousands of Web designers and developers have relied on usability guru Steve Krug’s guide to help them understand the principles of intuitive navigation and information design. Witty, commonsensical, and eminently practical, it’s one of the best-loved and most recommended books on the subject.Now Steve returns with fresh ... En savoir plus

$38.69 CAD

Since Don’t Make Me Think was first published in 2000, hundreds of thousands of Web designers and developers have relied on usability guru Steve Krug’s guide to help them understand the principles of intuitive navigation and information design. Witty, commonsensical, and eminently practical, it’s one of the best-loved and most recommended books on the subject.Now Steve returns with fresh
... En savoir plus
Escaping the Build Trap

How Effective Product Management Creates Real Value

par Melissa Perri ...

To stay competitive in today’s market, organizations need to adopt a culture of customer-centric practices that focus on outcomes rather than outputs. Companies that live and die by outputs often fall into the "build trap," cranking out features to meet their schedule rather than the customer’s needs.In this book, Melissa Perri explains how laying the foundation for great product management can ... En savoir plus

$30.95 CAD

To stay competitive in today’s market, organizations need to adopt a culture of customer-centric practices that focus on outcomes rather than outputs. Companies that live and die by outputs often fall into the "build trap," cranking out features to meet their schedule rather than the customer’s needs.In this book, Melissa Perri explains how laying the foundation for great product management can
... En savoir plus
Elements of User Experience,The

User-Centered Design for the Web and Beyond

par Jesse James Garrett ...

Collections series Voices That Matter
From the moment it was published almost ten years ago, Elements of User Experience became a vital reference for web and interaction designers the world over, and has come to define the core principles of the practice. Now, in this updated, expanded, and full-color new edition, Jesse James Garrett has refined his thinking about the Web, going beyond the desktop to include information that also ... En savoir plus

$52.19 CAD

From the moment it was published almost ten years ago, Elements of User Experience became a vital reference for web and interaction designers the world over, and has come to define the core principles of the practice. Now, in this updated, expanded, and full-color new edition, Jesse James Garrett has refined his thinking about the Web, going beyond the desktop to include information that also
... En savoir plus
PHP and MySQL For Dummies

par Janet Valade ...

Here's what Web designers need to know to create dynamic, database-driven Web sitesTo be on the cutting edge, Web sites need to serve up HTML, CSS, and products specific to the needs of different customers using different browsers. An effective e-commerce site gathers information about users and provides information they need to get the desired result.PHP scripting language with a MySQL back-end ... En savoir plus

$23.99 CAD

Here's what Web designers need to know to create dynamic, database-driven Web sitesTo be on the cutting edge, Web sites need to serve up HTML, CSS, and products specific to the needs of different customers using different browsers. An effective e-commerce site gathers information about users and provides information they need to get the desired result.PHP scripting language with a MySQL back-end
... En savoir plus
CSS Pocket Reference

Visual Presentation for the Web

par Eric A. Meyer ...

When you're working with CSS and need a quick answer, CSS Pocket Reference delivers. This handy, concise book provides all of the essential information you need to implement CSS on the fly. Ideal for intermediate to advanced web designers and developers, the 4th edition is revised and updated for CSS3, the latest version of the Cascading Style Sheet specification. Along with a complete ... En savoir plus

$10.07 CAD

When you're working with CSS and need a quick answer, CSS Pocket Reference delivers. This handy, concise book provides all of the essential information you need to implement CSS on the fly. Ideal for intermediate to advanced web designers and developers, the 4th edition is revised and updated for CSS3, the latest version of the Cascading Style Sheet specification. Along with a complete
... En savoir plus
Adobe Creative Suite 5 Design Premium All-in-One For Dummies

par Jennifer Smith, Christopher Smith, Fred Gerantabee ...

The perennial Adobe Creative Suite bestseller—fully updated for Adobe CS5Featuring eight books in one, this All-in-One For Dummies guide covers the key features and tools that you need to know in order to understand how to use each individual program within the Adobe Creative Suite—InDesign, Illustrator, Photoshop, Acrobat, Dreamweaver, Fireworks, and Flash—to its fullest potential. Within the ... En savoir plus

$31.99 CAD

The perennial Adobe Creative Suite bestseller—fully updated for Adobe CS5Featuring eight books in one, this All-in-One For Dummies guide covers the key features and tools that you need to know in order to understand how to use each individual program within the Adobe Creative Suite—InDesign, Illustrator, Photoshop, Acrobat, Dreamweaver, Fireworks, and Flash—to its fullest potential. Within the
... En savoir plus
WordPress Bible

par Aaron Brazell ...

Collections Livre 726 - Bible
Get the latest word on the biggest self-hosted blogging tool on the marketWithin a week of the announcement of WordPress 3.0, it had been downloaded over a million times. Now you can get on the bandwagon of this popular open-source blogging tool with WordPress Bible, 2nd Edition. Whether you're a casual blogger or programming pro, this comprehensive guide covers the latest version of WordPress, ... En savoir plus

$38.99 CAD

Get the latest word on the biggest self-hosted blogging tool on the marketWithin a week of the announcement of WordPress 3.0, it had been downloaded over a million times. Now you can get on the bandwagon of this popular open-source blogging tool with WordPress Bible, 2nd Edition. Whether you're a casual blogger or programming pro, this comprehensive guide covers the latest version of WordPress,
... En savoir plus
Articulating Design Decisions

par Tom Greever ...

Talking to people about your designs might seem like a basic skill, but it can be difficult to do well. In many cases, how you communicate with stakeholders, clients, and other nondesigners may be more important than the designs themselves. Because if you canâ??t get their support, your work will never see the light of dayâ??no matter how good it is.This practical guide focuses on principles, ... En savoir plus

$38.87 CAD

Talking to people about your designs might seem like a basic skill, but it can be difficult to do well. In many cases, how you communicate with stakeholders, clients, and other nondesigners may be more important than the designs themselves. Because if you canâ??t get their support, your work will never see the light of dayâ??no matter how good it is.This practical guide focuses on principles,
... En savoir plus
Google Blogger For Dummies

par Susan Gunelius ...

Are you bemused by blogs? Eager to become a blogger? Google Blogger For Dummies can help you start blogging sooner than you think.More than 14 million people are promoting a business, connecting with family and friends, and sharing opinions with Google Blogger. This book helps you start a Blogger account, create content, build an audience, make money from your blog, and more, all without learning ... En savoir plus

$20.99 CAD

Are you bemused by blogs? Eager to become a blogger? Google Blogger For Dummies can help you start blogging sooner than you think.More than 14 million people are promoting a business, connecting with family and friends, and sharing opinions with Google Blogger. This book helps you start a Blogger account, create content, build an audience, make money from your blog, and more, all without learning
... En savoir plus
Information Architecture: Blueprints for the Web

Blueprints for the Web

par Christina Wodtke, Austin Govella ...

Information Architecture: Blueprints for the Web, Second Edition introduces the core concepts of information architecture: organizing web site content so that it can be found, designing website interaction so that it's pleasant to use, and creating an interface that is easy to understand. This book helps designers, project managers, programmers, and other information architecture practitioners ... En savoir plus

$31.94 CAD

Information Architecture: Blueprints for the Web, Second Edition introduces the core concepts of information architecture: organizing web site content so that it can be found, designing website interaction so that it's pleasant to use, and creating an interface that is easy to understand. This book helps designers, project managers, programmers, and other information architecture practitioners
... En savoir plus
Developing Large Web Applications

Producing Code That Can Grow and Thrive

par Kyle Loudon ...

How do you create a mission-critical site that provides exceptional performance while remaining flexible, adaptable, and reliable 24/7? Written by the manager of a UI group at Yahoo!, Developing Large Web Applications offers practical steps for building rock-solid applications that remain effective even as you add features, functions, and users. You'll learn how to develop large web applications ... En savoir plus

$23.03 CAD

How do you create a mission-critical site that provides exceptional performance while remaining flexible, adaptable, and reliable 24/7? Written by the manager of a UI group at Yahoo!, Developing Large Web Applications offers practical steps for building rock-solid applications that remain effective even as you add features, functions, and users. You'll learn how to develop large web applications
... En savoir plus
C# 2010 All-in-One For Dummies

par Bill Sempf, Charles Sphar, Stephen R. Davis ...

A logical, straightforward approach to learning the C# languageC# is a complicated programming language for building .NET-connected software for Microsoft Windows, the Web, and a wide range of devices. The friendly All-in-One For Dummies format is a perfect way to present it. Each minibook is a self-contained package of necessary information, making it easy to find what you're looking for.Upgrades ... En savoir plus

$31.99 CAD

A logical, straightforward approach to learning the C# languageC# is a complicated programming language for building .NET-connected software for Microsoft Windows, the Web, and a wide range of devices. The friendly All-in-One For Dummies format is a perfect way to present it. Each minibook is a self-contained package of necessary information, making it easy to find what you're looking for.Upgrades
... En savoir plus
Seductive Interaction Design

Creating Playful, Fun, and Effective User Experiences

par Stephen Anderson ...

Collections series Voices That Matter
What happens when you’ve built a great website or app, but no one seems to care? How do you get people to stick around long enough to see how your service might be of value? In Seductive Interaction Design, speaker and author Stephen P. Anderson takes a fresh approach to designing sites and interactions based on the stages of seduction. This beautifully designed book examines what motivates people ... En savoir plus

$34.19 CAD

What happens when you’ve built a great website or app, but no one seems to care? How do you get people to stick around long enough to see how your service might be of value? In Seductive Interaction Design, speaker and author Stephen P. Anderson takes a fresh approach to designing sites and interactions based on the stages of seduction. This beautifully designed book examines what motivates people
... En savoir plus
Dreamweaver CS6 For Dummies

par Janine Warner ...

Start creating websites that wow with Dreamweaver CS6!Powerful yet easy to master, Dreamweaver is the dominant professional web development tool. Web design expert Janine Warner has updated her bestselling Dreamweaver For Dummies guide for Dreamweaver CS6 and walks you through the essential steps to building the website you’ve always wanted. Both beginning and intermediate web developers will get ... En savoir plus

$23.99 CAD

Start creating websites that wow with Dreamweaver CS6!Powerful yet easy to master, Dreamweaver is the dominant professional web development tool. Web design expert Janine Warner has updated her bestselling Dreamweaver For Dummies guide for Dreamweaver CS6 and walks you through the essential steps to building the website you’ve always wanted. Both beginning and intermediate web developers will get
... En savoir plus
WordPress Web Design For Dummies

par Lisa Sabin-Wilson ...

Your full-color guide to creating dynamic websites with WordPressAre you familiar with the fundamentals of WordPress, but want to take your skills to the next level? From bestselling author and WordPress expert Lisa Sabin-Wilson, this new edition of WordPress Web Design For Dummies quickly gets you up to speed on the latest release of the software and shows you how to use it as a tool to create a ... En savoir plus

$27.99 CAD

Your full-color guide to creating dynamic websites with WordPressAre you familiar with the fundamentals of WordPress, but want to take your skills to the next level? From bestselling author and WordPress expert Lisa Sabin-Wilson, this new edition of WordPress Web Design For Dummies quickly gets you up to speed on the latest release of the software and shows you how to use it as a tool to create a
... En savoir plus
Product Management in Practice

A Practical, Tactical Guide for Your First Day and Every Day After

par Matt LeMay ...

Product management has become a critical function for modern organizations, from small startups to corporate enterprises. And yet, the day-to-day work of product management remains largely misunderstood. In theory, product managers are high-flying visionaries who build products that people love. In practice, they're hard-working facilitators who bring clarity and focus to their teams.In this ... En savoir plus

$35.99 CAD

Product management has become a critical function for modern organizations, from small startups to corporate enterprises. And yet, the day-to-day work of product management remains largely misunderstood. In theory, product managers are high-flying visionaries who build products that people love. In practice, they're hard-working facilitators who bring clarity and focus to their teams.In this
... En savoir plus
Dreamweaver CC For Dummies

par Janine Warner ...

Turn your wonderful website dreams into robust realities with the help of Dreamweaver CC For Dummies**!**Creating dynamic websites is easy with Dreamweaver CC and this friendly, full-color guide. Updated for the latest version of Adobe's world-renowned web development tool, Dreamweaver CC For Dummies covers all aspects of creating websites, from understanding web design basics to using style ... En savoir plus

$23.99 CAD

Turn your wonderful website dreams into robust realities with the help of Dreamweaver CC For Dummies**!**Creating dynamic websites is easy with Dreamweaver CC and this friendly, full-color guide. Updated for the latest version of Adobe's world-renowned web development tool, Dreamweaver CC For Dummies covers all aspects of creating websites, from understanding web design basics to using style
... En savoir plus

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