Multiscale geographically weighted regression (MGWR) is an important method that is used across many disciplines for exploring spatial heterogeneity and modeling local spatial processes. This book introduces the concepts behind local spatial modeling and explains how to model heterogeneous spatial processes within a regression framework. It starts with the basic ideas and fundamentals of local spatial modeling followed by a detailed discussion of scale issues and statistical inference rela...

China in the Era of Social Media discusses how social media is changing the world in an unprecedented way through speed, scope, and depth. In the last decade or so, social media in China has witnessed the most explosive growth in the world. Being the most populous nation in the world, it has the most social media users in the world as well. This book examines the current situation and unique characteristics of Chinese social media, the significance of social media in the country’s...