Write to Publish is the ideal guide for anyone who wants to see their articles in print. Whether you want to make a living as a freelance journalist, edit a newsletter, or contribute occasional articles to a small publication, it gives you all the information you need to get started.Vin Maskell and Gina Perry have compiled a complete overview to the process of writing an article-from the initial idea, to research, writing, editing, and finding a publisher.Write to Publish f...

Foreword by Frances HardingeThe annual, bestselling guide to all aspects of the media and how to write and illustrate for children and young adults. Acknowledged by the media industries and authors as the essential guide to how to get published.The 70+ articles are updated and added to each year. Together they provide invaluable guidance on subjects such as series fiction, writing historical or funny books, preparing an illustration portfolio, managing your...

Transcribed Extracts from Millionaire MBA Business Mentoring Programme.

If the work you are doing is no longer doing it for you but you feel uncertain about how to change your situation then What Next? is for you.And you are not alone, either. More than five million Australians, aged 45-64, are experiencing a new life stage - not a mid-life crisis so much as a 'turning point' - as they consider their options moving from full-time traditional career or homemaker roles. And countless younger people are looking for a better work/life balance as w...

The PR Masterclass is written by former newspaper, magazine and digital journalist Alex Singleton, who is now a prominent PR trainer and consultant. It reveals the secrets of effective PR and shows how to put in place a practical, reliable and successful media strategy for your product, business or activity – one that delivers the greatest results. Through the book, you get to discover how to develop and pitch effective newsworthy material, regardless of your budget. The PR Master...

Every time someone calls a business they have chosen that organisation as a possible supplier of something they want. Each incoming call is not just a possible customer, but a probable customer. They are a hot opportunity that has come knocking at the door, and are the most likely buyers any business will encounter. Converting them into sales can be easy, but only if you manage the calls properly! There are many books on outgoing telephone sales calls, but ones specifically with incoming call...

Drayton Bird's Commonsense Direct and Digital Marketing needs no introduction to marketers and direct marketers. It is not only seen as the authority on direct marketing execution, but is also widely appreciated for its engaging, no-nonsense style.The latest edition takes the book into new territory - the field of digital marketing. It gives the marketer the tools, techniques and structure needed to produce effective and profitable marketing across the direct marketing spe...

Nigel Botterill had a successful corporate career. Big six figure salary, bonuses, the works. Then, one day in November 2002, a meeting didn’t quite go to plan. He found himself out of a job and, on the way home to tell his wife the news, he took the decision to never be employed ever again. "Botty Rules" is the story of what happened next. How, after several false starts, Nigel has built a multi-million pound business empire from scratch, with five separate brands. This fascinating tale i...

This final book in a series of four books; includes the success stories of business and professional women who won the title of "Telecom Australian Executive Woman of the Year" in its inaugural year as a national award organised by the Australian Executive Women's Network.These women are the founders of the prestigious, "Telstra Business Women's Awards".This series of books have been used in "Career Study Classes" in High Schools, Universities and Business Colleges since the...

‘ADVERTISING IS A PEOPLE BUSINESS. SO IS CANNIBALISM’ This is the book that gives you the naked varnished truth about the glamorous, cut-throat world of advertising in the 1980s, where the goals are money, sex, power, awards – and finding a great new place for lunch. Everything is here, from the disaster behind the making of those familiar TV commercials to the bitchy in-fighting (‘The Orient Express leaves for Venice at noon. Be under it’); how to get in, how to get out, how to market Old...

Get Your Articles Published is a practical step-by-step guide offering you the information you to learn about the market, requirements, practicalities and skills needed to write on a freelance basis for magazines, it covers all major genres from mainstream and lifestyle through to more specialised subject areas. With plenty of information on legalities and logistics, such as writing to deadlines, the material is also accompanied by a range of useful resources, from websites to books and re...

Is the highlight of your day is a glass of wine at the end of it?Do you dream of changing your life, but you’re not sure how?This book is packed with smart and sensible advice from remarkable women that will give you the confidence and inspiration to finally take action and start reaching for your dreams. Nadia Finer and Emily Nash wanted to love what they did, not loathe it. So they set off on a mission to find the country’s coolest women (from neuroscientists to novelists...