Measuring the User Experience was the first book that focused on how to quantify the user experience. Now in the second edition, the authors include new material on how recent technologies have made it easier and more effective to collect a broader range of data about the user experience. As more UX and web professionals need to justify their design decisions with solid, reliable data, Measuring the User Experience provides the quantitative analysis training that these professionals need. ...

Measuring the User Experience: Collecting, Analyzing, and Presenting UX Metrics, Third Edition provides the quantitative analysis training that students and professionals need. This book presents an update on the first resource that focused on how to quantify user experience. Now in its third edition, the authors have expanded on the area of behavioral and physiological metrics, splitting that chapter into sections that cover eye-tracking and measuring emotion. The book also contains new r...

Usability testing and user experience research typically take place in a controlled lab with small groups. While this type of testing is essential to user experience design, more companies are also looking to test large sample sizes to be able compare data according to specific user populations and see how their experiences differ across user groups. But few usability professionals have experience in setting up these studies, analyzing the data, and presenting it in effective ways. Online ...

The outcome of the Pacific War was heavily influenced by the results of naval battles between the Imperial Japanese fleet and the US Navy.One of the key elements was Japan's large fighter component, which had gained experience over Manchuria, China and Mongolia in the late 1930s. Flying A5Ms, at least 21 pilots achieved 'acedom' securing air superiority for the invaders. Manufacturer Mitsubishi derived much from these campaigns, producing one of the best fighters o...

A gripping account of the mighty F-4 Phantom II, icon of the Cold War and ultimate American fighter of the 1960s, versus the nimble, agile and abundant MiG-21, which was a communist icon of the period.Influential leaders and tacticians are profiled to provide a comparative evaluation of their contrasting skills. This book also reveals the technical specifications of each jet with an analysis of the weaponry, avionics and survival devices of the F-4 Phantom II as fl...

Unquestionably the most successful dive-bomber ever to see frontline service with any air arm, the Douglas SBD Dauntless was the scourge of the Japanese Imperial Fleet in the crucial years of the Pacific War.The revolutionary all-metal stressed-skin design of the SBD exhibited airframe strength that made it an ideal dive-bomber, its broad wing, with horizontal centre section and sharply tapered outer panels with dihedral, boasting perforated split flaps that double...

Although far better known for their exploits over the war torn skies of Germany and Italy, the USAAF's premier fighters, the P-47 and P-51, also made significant contributions to the victory against Japan from 1943 onwards.This book relates the appearance of the Allison-engined A-36As and P-51As over Rangoon from India in November 1943, the 1st Air Commando Group in China, P-47s over the jungles of New Guinea in 1943, escorting B-29s on long-range bombing sorties a...

The first monoplane aircraft ordered by the US Navy for carrier operations, the Douglas TBD Devastator was designed to fulfil a requirement for a new torpedo bomber.Just 129 were built, and when it entered service it was the most modern aircraft of its type anywhere in the world. Its only real taste of action came on 4 June 1942 in the pivotal Battle of Midway, when 35 were shot down in a clash with Japanese A6M Zero fighters. The aircraft was replaced by the Grumm...

The 'Sundowners' have flown some of the most iconic naval fighters ever built, namely the Wildcat, Hellcat, Panther, Crusader, Phantom II and the Tomcat.Fighting Squadron 11 was established at San Diego in August 1943, beginning a half-century record that spanned aerial combat in three wars from the piston to the jet age. The squadron produced seven aces while fighting in World War 2, Korea and Vietnam.From Barrett Tillman, the world's most prolific US nava...

The second instalment of the history of this photo-bird aircraft type, featuring illustrations throughout.Although the Crusader was built first and foremost as a Navy interceptor, as has often been the tradition with US fighters, a photo-reconnaissance variant was also produced by Vought. The photo-bird's first operational test came in the autumn of 1962 when its overflights of Cuba alerted the world to the likely presence of medium-range ballistic missiles on the ...

A concise, yet detailed, history of one of the lesser known FGs of the Eighth Air Force, which made a significant contribution to the Allied victory in Europe.Nicknamed the 'Unicorns', the 359th FG was one of the last groups to arrive in the UK for service in the ETO with the Eighth Air Force. First seeing action on 13 December 1943, the group initially flew bomber escort sweeps in P-47s, before converting to the ubiquitous P-51 in March/April 1944. Throughout its ...

A gripping account of the mighty F-4 Phantom II, icon of the Cold War and ultimate American fighter of the 1960s, versus the nimble, agile and abundant MiG-21, which was a communist icon of the period.Influential leaders and tacticians are profiled to provide a comparative evaluation of their contrasting skills. This book also reveals the technical specifications of each jet with an analysis of the weaponry, avionics and survival devices of the F-4 Phantom II as fl...