The institutions of the European Union employ hundreds of translators. Why? What do they do? What sort of translation problems do they have to tackle? Has the language policy of the European Union been affected by the recent inclusion of new Member States?This book answers all those questions. Written by three experienced translators from the European Commission, it aims to help general readers, translation students and freelance translators to understand the European Union institu...

This book puts a powerful tool in the hands of serious students who are determined to achieve a high IELTS band score. Its aim is to help the candidate improve their band score by providing high quality examples, explanations and analysis of IELTS Academic Task 1 and Task 2 writing.Achieving a high IELTS band is not easy! Ignore books that tell you otherwise. It is a difficult job which requires both patience and determination. IELTS Writing tasks, in particular, demand hard work w...

This book which provides practice in how to plan and write responses for graphs, tables and diagrams for the IELTS Academic Module is essential preparation for all serious students who are determined to achieve a high IELTS band score.Achieving a high IELTS band in Writing is not easy! There are no magic short-cuts. Writing any type of text is difficult and requires much practice and effort. This is particularly true of Task 1 questions, which are so very different from most writin...

In politics there are no prizes For second place.Luckily, seasoned campaign professionals Mark Pack and Edward Maxfield have distilled successful electoral tactics from around the globe into 101 bite-sized lessons to help steer you on the course to power. Learn how to pass the three-seconds test, why you should actually embrace online trolls, and why you must never, ever, forget the law of the left nostril.Packed with advice and practical tips, this new, fully updated third...

For many knowledge-intensive or technology-based start-up companies, the professional management of intellectual property (IP) is critically important. In fact, IP may be the main asset by which the value of a young company is determined and on which decisions to invest in the company are based – and so IP needs to be considered very early in the planning process. The Commercialising Intellectual Property series of ebooks provides a detailed grounding for innovators and researchers. The fi...

What is an efficient EU lobbying strategy? Are there dos and donts you should be aware of, as a businessman or lobbyist? What is the use made of social media by EU institutions and politicians? iLobby.eu sets out how to lobby the EU from the perspective of an actual lobbyist sharing her experience (both good and bad). It also looks at the social media tools that must be taken into consideration when campaigning and details examples of worst and best practices. The book encompasses three pa...

Our popular guide is now available in eBook format. We show how students and other world travellers can get paid to travel overseas by teaching English as a foreign language (TOEFL, ESL, EFL, etc). If you want to spend a few months or several years in an exotic destination then this is a popular way to make it possible.In addition to receiving an income, some positions even include airfare and housing allowances - and speaking the local language is not generally required.Co...

Campaign Communication and Political Marketing is a comprehensive, internationalist study of the modern political campaign. It indexes and explains their integral components, strategies, and tactics.Offers comparative analyses of campaigns from country to countryCovers topics such as advertising strategy, demography, the effect of campaign finance regulation on funding, and moreDraws on a variety of international case studies including the campaigns of Bar...

Key Facts Key Cases: EU Law will ensure you grasp the main concepts of your EU Law module with ease. This book explains the facts and associated case law for:The constitution of EU law, its institutions, the sources of EU law and the means of enforcementThe relationship with national lawThe law of the single marketEU competition lawEU discrimination law and other social policy

“AN IMMENSELY AFFIRMATIVE AND PRACTICAL GUIDE TO GETTING EMPLOYMENT IN AFRICA.” John Battersby, UK Country Manager, Brand South Africa Are you planning to work in Africa? Whether you want to accelerate your career, return home or experience working in a different continent, you need to get it right. This is a unique, step-by-step guide to working in the fastest growing continent in the world that offers invaluable advice on the African job market, the industries and profess...

The third edition of an established text, this book provides comprehensive treatment of international marketing issues and includes expanded coverage of Eastern Europe and the Pacific Rim. New for this edition are the expanded use of mini cases within the text to illustrate the latest developments in marketing, together with expanded coverage of: South East Asia and the Pacific Rim, Central and Eastern Europe, Globalization, Culture, Financial aspects of marketing. Included throughout are ...