Daily Bread is the Bible reading guide that aims to help you hear from God as you read the Bible. If you've ever asked the question, 'What possible relevance can this verse have for me today?' or 'What difference does this passage make to my life?' then read on...

Daily Bread is the Bible reading guide that aims to help you hear from God as you read the Bible. If you've ever asked the question, 'What possible relevance can this verse have for me today?' or 'What difference does this passage make to my life?' then read on...

Daily Bread is the Bible reading guide that aims to help you hear from God as you read the Bible. If you've ever asked the question, 'What possible relevance can this verse have for me today?' or 'What difference does this passage make to my life?' then read on...

Daily Bread is the Bible reading guide that aims to help you hear from God as you read the Bible. If you've ever asked the question, 'What possible relevance can this verse have for me today?' or 'What difference does this passage make to my life?' then read on...

Daily Bread is the Bible reading guide that aims to help you hear from God as you read the Bible. If you've ever asked the question, 'What possible relevance can this verse have for me today?' or 'What difference does this passage make to my life?' then read on...

Daily Bread is the Bible reading guide that aims to help you hear from God as you read the Bible. If you've ever asked the question, 'What possible relevance can this verse have for me today?' or 'What difference does this passage make to my life?' then read on...

Daily Bread is the Bible reading guide that aims to help you hear from God as you read the Bible. If you've ever asked the question, 'What possible relevance can this verse have for me today?' or 'What difference does this passage make to my life?' then read on...

100 lessons from one of Britain's most successful businessmenPeter Mead's spectacular career in advertising began when he joined the despatch department of a large agency straight from school at the age of 16. He fell in love with the business and his ambition and drive led him in 1977 to co-found Abbott Mead Vickers, which grew into one of the industry's most respected and highly awarded agencies. In 1995 AMV BBDO became the largest advertising agency in the UK, a...

Peter Mead's spectacular career in advertising began when he joined the despatch department of a large agency straight from school at the age of 16.He fell in love with the business and his ambition and drive led him in 1977 to co-found Abbott Mead Vickers, which grew into one of the industry's most respected and highly awarded agencies. In 1995 AMV BBDO became the largest advertising agency in the UK, a position it has held ever since.When in Doubt Be ...

The time has come when advertising has in some hands reached the status of a science. It is based on fixed principles and is reasonably exact. The causes and effects have been analyzed until they are well understood. The correct method of procedure have been proved and established. We know what is most effective, and we act on basic law. Advertising, once a gamble, has thus become, under able direction, one of the safest business ventures. Certainly no other enterprise with comparable poss...

Going green is the new black for big business. But how real is the climate-friendly revolution that’s being advertised? Toyota would like us to think that Mother Nature drives a Prius, Ford wants us to Join the Green Revolution,” and McDonald’s has painted its golden arches green. Facebook has even friended” Greenpeace. All across the globe big corporations are spending big bucks trying to convince us that their policies, actions, and products are earth friendly. But are big brands and t...

Anyone interested in learning about advertising throughout the world will enjoy reading this book. —ChoiceWhat makes a great idea? How do you make the best pitch to a prospective client? What effect will new technology have on advertising? Written by one of the world’s leading advertising creatives, Hegarty on Advertising contains over four decades of wisdom and insight from the man behind hugely effective and influential campaigns for brands such...