The ultimate marketing strategy to help SMB companies break sales plateaus and beat the competition.Sooner or later, every SMB (small and medium-sized business) hits a sales plateau or runs into significant competition. Even after tapping into all the mainstream channels and executing the best practices, these SMBs can’t increase sales—their channels and budgets are maxed out. To meet today’s challenges, SMB chief executives and senior marketers need to re...

High-quality images have an amazing power of attraction. Just add some stunning photos and graphics to your website or app and watch your user engagement and conversion numbers climb. It can be tricky, but with this practical guide, you’ll master the many facets of delivering high performance images on the internet—without adversely affecting site performance.You’ll learn the nuts and bolts of color theory, image formats, storage and management, operations delivery, browser and app...

The ultimate marketing strategy to help SMB companies break sales plateaus and beat the competition. Sooner or later, every SMB (small and medium-sized business) hits a sales plateau or runs into significant competition. Even after tapping into all the mainstream channels and executing the best practices, these SMBs can’t increase sales—their channels and budgets are maxed out. To meet today’s challenges, SMB chief executives and senior marketers need to recalculate their budgets, rethink ...

This Xcode 4 Edition of iPhone iOS 4 Development Essentials contains 43 chapters of in-depth information on the development of apps for the iPhone fully updated for use with Xcode version 4. Beginning with the basics this book provides an overview of the iPhone hardware and the architecture of both iOS 4 and the iOS SDK. An introduction to programming in Objective-C is provided followed by an in-depth look at the architecture of iPhone applications and the design of user interfaces. More a...

Written in cookbook style, this book offers many recipes to create objects, import and export data, create 3D solid objects. Each recipe contains step-by-step instructions followed by analysis of what was done in each task and other useful information. If you've been toying around with FreeCAD and want to have more control over your work flow then this book is for you. The reader needs to have basic knowledge of modeling.

Beginning with the basics, this book provides an outline of the steps necessary to set up an iOS development environment. An introduction to the architecture of iOS 7 and programming in Objective-C is provided, followed by an in-depth look at the design of iOS applications and user interfaces.More advanced topics such as file handling, database management, in-app purchases, graphics drawing and animation are also covered, as are touch screen handling, gesture recognition, multitask...

This is the Second Edition of iOS 8 App Development Essentials. This edition has been fully updated for Swift 1.2 and Xcode 6.3. Beginning with the basics, this book provides an outline of the steps necessary to set up an iOS development environment. An introduction to the architecture of iOS 8 and programming in Swift is provided, followed by an in-depth look at the design of iOS applications and user interfaces. More advanced topics such as file handling, database management, in-...

At last, here’s an approachable introduction to the widely used Portable Document Format. PDFs are everywhere, both online and in printed form, but few people take advantage of the useful features or grasp the nuances of this format. This concise book provides a hands-on tour of the world’s leading page-description language for programmers, power users, and professionals in the search, electronic publishing, and printing industries. Illustrated with lots of examples, this book is the docum...

Mobile App Manual: The Blueprint explains how to create hybrid mobile applications using modern technologies like jQuery Mobile and PhoneGap Build. Learn about the history, tools, and process surrounding creating hybrid mobile applications. Learn about the modern mobile app landscape, and the tools that can be leveraged to create hybrid applications in a fraction of the time it takes to create traditional native mobile applications. Learn about a specific process that can be put into pract...

Covers iOS 6, Xcode 4.5+, iPhone, iPad, and More!Figures and code appear as they do in Xcode 4.5+ In just 24 sessions of one hour each, learn how to build powerful applications for today’s hottest handheld devices: the iPhone and iPad! Using this book’s straightforward, step-by-step approach, you’ll master every skill and technology you need, from setting up your iOS development environment to building great responsive user interfaces, from sensing motion to writing multitasking a...

– but finding good reference materials can be difficult. Now, for the first time, aworld class Web Dynpro consultant shares his knowledge and understanding of this complex topic. Web Dynpro for ABAP guides you easily through your learning process. From helping you to assess your Web Dynpro skills, to helping screen candidates for your ABAP positions, Web Dynpro for ABAP will help you understandwhat you really need to know. This book is organized around several areas of Web Dy...

Filled with practical, step-by-step instructions and clear explanations for the most important and useful tasks. This is a Packt Instant How-to guide, which provides concise and clear recipes for getting started with AutoIt.Instant AutoIt Scripting Essentials How-to is for beginners who wish to know more about automation and programming, system administration developers who intent to automate/manage clusters and servers, and for computer programmers who want to control any PC to create sea...