Why do some companies become household names while others disappear without a trace?In Loved by a Billion, entrepreneurs Dheeraj Gupta and Laura Ries along with Neeha Gupta reveal the power of clarity, consistency, and positioning in creating enduring brands andlegacy enterprises. Drawing from Dheeraj Gupta's extraordinary journey in transforming Jumboking from a single outlet into India's largest homegrown burger chain, this book uncovers the business principles that shape...