Targeting new and experienced commercial photographers alike, this invaluable guide explores the different aspects and challenges of succeeding in the industry. Approaching the subject systematically, the topics begin with determining what kind of commercial photography to pursue and how to get the training needed to carve out a niche in the market. Continuing to delve further, the topics expand to marketing techniques, negotiation skills, estimating and charging for work, maximizing profi...

Photographers learn how to create amazing photography with this simple, basic, money-saving approach to working in the studio. While exploring available lighting and equipment, this reference tackles the concerns of studio photographers regarding too much gear, not enough space, and a strict budget and offers alternative techniques for photographing subjects. Tips for how to set up a studio in a limited amount of space, what kind of equipment works best for different effects, and finding g...

Packed with incredible images and step-by-step techniques, this book is a must have for commercial, wedding, and portrait photographers working on location who want to maximize their time behind the camera and minimize their time spent hauling cumbersome lighting equipment. The tips show how to select easily portable and versatile equipment for location shoots, cutting down on the packing and porting of expensive equipment. With techniques and information on the latest technology-including...

From flashlights and top-of-the-line studio electronic flashes to light stands and battery/inverter packs, this all-encompassing survey evaluates the vast array of lighting and equipment options available to professional photographers. Beginning with a basic history of the role of lighting equipment and the interplay between advances in capture and lighting technologies, the emphasis then shifts to advances made within the past five years that have enabled photographers to consider more lo...

With more than 350,000 copies sold, Understanding Exposure has demystified the complex concepts of exposure for countless photographers. Now updated with current technologies, more than one hundred new images, and an all-new chapter, this new edition will inspire you more than ever to free yourself from “auto” and create the pictures you truly want.In his trademark easy-to-understand style, author Bryan Peterson explains the relationship between aperture and shutter speed,...

In his sixth book, renowned photographer, popular instructor, and best-selling author Bryan Peterson challenges and inspires us to see close-up photography in new ways when we view it through his eyes. You’ve seen the dewdrops, but what about dewdrops on a bird’s wing or raindrops on a car windshield? You’ve seen the bumblebees on vibrant flowers, but what about the fluid edge of just one petal or the colorful rusting metal at industrial sites? Even when Peterson does capture the more trad...

This newly revised edition of Bryan Peterson's most popular book demystifies the complex concepts of exposure in photography, allowing readers to capture the images they want.Understanding Exposure has taught generations of photographers how to shoot the images they want by demystifying the complex concepts of exposure in photography. In this newly updated edition, veteran photographer Bryan Peterson explains the fundamentals of light, aperture, and shutte...

For aspiring photographers ready to transform their work from average to expert, here is the "bible" to lighting any subject and space effectively. In specific but nontechnical terms, Photographic Lighting Simplified explains how to take light sourcesfrom outdoor bright sunlight to indoor household lightingand recreate their effects in the studio. A series of enjoyable, hands-on assignments show readers tips for selecting the right camera format, film, and lenses; the basics of metering ...

Absolutely anyone can take better photos!If you can press a button, you can take great pictures. It’s as simple as that. In BetterPhoto Basics, Jim Miotke, founder of the popular online photography school BetterPhoto.com, shares tips and tricks to improve your photos right away, no matter what camera you’re using. Too busy to read a book? No problem—flip to any page for an instant tip to use right away! Learn to compose knockout shots, make the most of indoor and outdoor l...

Everything you need to know in one take-anywhere field guide!This all-in-one guide from renowned photographer, instructor, and author Bryan Peterson will help you take better photos anytime, anywhere–with any camera.Want to finally understand exposure? Interested in learning to "see" and composing your images more creatively? Ready to master the magic of light? It’s all here, the techniques every amateur photographer needs to take better nature, landscape, people, and close...

Often overshadowed by complicated lighting techniques or advanced postproduction tips, this resource seeks to remind the professional photographer of the fundamental importance of a subject's pose. Conveniently designed in two-page spreads-a striking portrait on one side, a comprehensive how-to of the strategies used on the other-this reference includes countless techniques for studio sessions as well as outdoor and location shoots, with individuals or groups, male or female clients, and i...

Shooting with any kind of flash whether a simple light on your camera, a remotely-triggered unit, or a complete studio setup completely changes the photographic experience. No longer do you simply need to be aware of light; now you need to know how to shape it to meet your needs.The Flash Photography Field Guide will show you exactly how to do this, whether you're shooting models in a studio, live sports events, or something as special as the wedding of a loved one. This book cover...