A Silicon Valley veteran and author of the bestseller High Tech Start Up reveals the nature of unfair advantage -- that holy grail for every company, the mysterious quality that separates successful businesses from the nine out of ten that fail -- and then shows how to create an unfair advantage, build it into a business plan, and use it to maximum effect.Nesheim's first book, originally self-published during Silicon Valley's wild west days in the 1990s, quickly moved from ...

This revised and updated edition of Nesheim's underground Silicon Valley bestseller incorporates twenty-three case studies of successful start-ups, including tables of wealth showing how much money founders and investors realized from each venture.The phenomenal success of the initial public offerings (IPOs) of many new internet companies obscures the fact that fewer than six out of 1 million business plans submitted to venture capital firms will ever reach the IPO...

Scott Klososkys manifesto will prepare any organization to withstand the high-velocity onslaught of a world now heavily influenced by technology usage. In this hands-on guide to helping leaders effectively steer their organizations through wrenching infrastructure and social changes author Scott Klososky details the actions that leaders must take to keep their digital plumbingthe all-important technological infrastructure of their organizationsup-to-date. Readers will learn that the surviv...

Revised and updated to answer the challenges of a rapidly changing business world, the 4th edition of The Ten-Day MBA includes the latest topics and core business concepts taught at America’s top business schools, from corporate ethics and compliance to financial planning and real estate to leadership and negotiation. With more than 400,000 copies sold around the world, this internationally acclaimed guide distills the lessons of the most popular business school courses taught at ...

In the first edition of this landmark book, business loyalty guru Fred Reichheld revealed the question most critical to your company’s future: Would you recommend us to a friend?” By asking customers this question, you identify detractors, who sully your firm’s reputation and readily switch to competitors, and promoters, who generate good profits and true, sustainable growth.You also generate a vital metric: your Net Promoter Score. Since the book was first publi...

Your guide to understanding the basics of an MBAWant to get an MBA? The Complete MBA For Dummies, 2nd Edition, is the practical, plain-English guide that covers all the basics of a top-notch MBA program, helping you to navigate today’s most innovative business strategies. From management to entrepreneurship to strategic planning, you’ll understand the hottest trends and get the latest techniques for motivating employees, building global partnershi...

More than a decade ago, Robert S. Kaplan and David P. Norton introduced the Balanced Scorecard, a revolutionary performance measurement system that allowed organizations to quantify intangible assets such as people, information, and customer relationships. Then, in The Strategy-Focused Organization, Kaplan and Norton showed how organizations achieved breakthrough performance with a management system that put the Balanced Scorecard into action.Now, using their ongoing resea...

How did salesforce.com grow from a start up in a rented apartment into the world's fastest growing software company in less than a decade?For the first time, Marc Benioff, the visionary founder, chairman and CEO of salesforce.com, tells how he and his team created and used new business, technology, and philanthropic models tailored to this time of extraordinary change. Showing how salesforce.com not only survived the dotcom implosion of 2001, but went on to define ...

This is the time to expand your career opportunities-and the knowledge in here can be the key.This third edition compresses the most significant skills and lessons of a two year MBA into one comprehensive guide. With clear, concise information, expert Tom Gorman includes recent developments in management, economics, marketing, leadership, information technology, and communications. Whether the reader is studying to achieve an advanced degree or needs the concrete, ...

Does it seem you’ve formulated a rock-solid strategy, yet your firm still can’t get ahead? If so, construct a solid foundation for business execution-an IT infrastructure and digitized business processes to automate your company’s core capabilities. In Enterprise Architecture as Strategy: Creating a Foundation for Business Execution, authors Jeanne W. Ross, Peter Weill, and David C. Robertson show you how.The key? Make tough decisions about which processes you must execute well, th...

IBM is in serious trouble. Big Blue, as the company is known, tends to rely for its success on magical thinking but that magic ran out a long time ago. The company got in trouble back in the 1990s and had to hire for the first time an outside CEO, Lou Gerstner, to save the day. Gerstner pushed IBM into services with spectacular results but this hurt the company, too. As services have became commoditized IBM could only compete by offshoring the work and quality suffered. The other negative ...

Private equity firms are snapping up brand-name companies and assembling portfolios that make them immense global conglomerates. They're often able to maximize investor value far more successfully than traditional public companies.How do PE firms become such powerhouses? Learn how, in Lessons from Private Equity Any Company Can Use. Bain chairman Orit Gadiesh and partner Hugh MacArthur use the concise, actionable format of a memo to lay out the five disciplines that PE fir...