Don't just wish for marketing results-get them! If marketing seems too commercial or too complex, or if your current efforts aren't delivering results, this book is for you. With this helpful guide, you can create a simple, usable marketing plan designed to get results! Since its first edition in 1990, the Marketing Workbook has helped thousands like you use marketing to reach the people you want to help-and attract the money and support your organization deserves. Now, this updated second...

A New York Times bestseller! The untold story of what really happened on D-Day.The Rangers’ mission was clear. They were to lead the assault on Omaha Beach and break out inland. Simultaneously, other Ranger units would scale the cliffs at Pointe du Hoc to destroy the ostensibly huge gun battery there and thus protect the invasion fleet from being targeted. But was the Pointe du Hoc mission actually necessary? Why did the Allies plan and execute an attack ...

"Simply breathtaking. It doesn't simply offer alternatives to the history of Pointe du Hoc, it blows them away . . . for fans of anything WWII [or] D-Day."— War History OnlineThe Rangers mission was clear. They were to lead the assault on Omaha Beach and breakout inland. Simultaneously other Ranger units would scale the cliffs at Pointe du Hoc to destroy the "huge" gun battery there and thus protect the invasion fleet from being targeted. But was the Point...

This WWII oral history provides a fresh account of this famous episode in the Battle of the Bulge using declassified interviews with German commanders.In December of 1944, the Third Reich was in retreat and Allied victory was just around the corner—unless the Battle of the Bulge succeeded in turning the tide of the war. The US 101st Airborne were the only Allied unit capable of slowing the German advance towards Antwerp. And they were ordered to do just that at a sm...

The Slapton Sands tragedy unfolds as a long-buried wartime mystery whose final fate of the missing men reshapes our understanding of the Normandy buildup.In April 1944 with the D-Day invasion looming, a convoy of American landing craft sailed along England’s south coast. In the dead of night, German E-boats struck and within minutes, ships were sunk, hundreds of US servicemen were dead, and the Allies had suffered their greatest loss of life in the build-up to the ...

Pain arrives uninvited. It changes your posture, your plans, and your perspective. You can fight it, deny it, or learn from it - but you can't ignore it forever.In Pain: The Unwanted Guest, Gary E. Stern confronts the quiet tyranny of physical and emotional suffering with brutal honesty and hard-won wisdom. Drawing from decades as a trial lawyer and martial artist, he exposes how endurance, discipline, and clarity can turn agony into instruction.This isn't a self-help book....

This book is meant to land squarely in the category of "observational humor," told through the gravelly voice of a cranky old man who survived the 1960s and lived long enough to compare them to the baffling social gymnastics of the 21st century. Let's be honest: some customs from that era were sweetly naïve, while others were so off-the-charts ignorant or reckless that modern readers might wince. Or gasp. Or both.The late '60s were a time of innocent chaos we'll never see again. Wo...

SURVIVING YOUR PARENTSYour parents didn't just raise you.They wired you.If your reactions, relationships, or self-worth don't make sense to you, the source is usually earlier than you think.This is not therapy.Not forgiveness.Not parent-bashing.It's a clear look at how your parents shaped you-and how to stop living on autopilot.You can't change your parents.

"Boomers yelled at lawns. Gen X shrugged. Millennials therapized. Gen Z memes. Turns out-we're all just trying to laugh our way through the madness."Diary of a Mad Boomer isn't just a memoir-it's a cross-generational roast. Gary E. Stern takes you from Cold War paranoia and draft notices to oat milk boba and doomscrolling, proving that absurdity is timeless and laughter is the only thing that still works.Whether you're a Boomer made of asbestos and bourbon or a Gen Z'er rub...

EVERY SUCCESS STORY COMES AT A PRICE.James Hastings has everything the American Dream promises. money, power, and a view of a skyline that glitters like precious gems. But behind the glass walls and conference calls, the fabric of his soul is in profound decay, and the dream has become a custodial sentence, with no prospect of parole.The Nightmare of Success is an unflinced to confront the truth of his existence. Everything has a price but its value is another matter. Succe...

An International Franchisee of the Year delivers a proven method for entrepreneurial success based on his remarkable story of going from Ethiopian refugee to multi-millionaireFormer Ethiopian refugee Yonas Hagos shares his amazing story about his plight in Ethiopia, his emigration to the U.S., and the business journey he took to become the owner of dozens of restaurant franchises.From Scrappy to Self-Made describes how Hagos beat all the o...

Former Ethiopian refugee Yonas Hagos shares his amazing story about his plight in Ethiopia, his emigration to the US, and the business journey he took to become the owner of dozens of restaurant franchises.From Scrappy to Self-Made describes how Hagos beat all the odds to become the owner of more than four dozen restaurant franchises that have earned him $10 million, and counting. He owns and operates more than fifty restaurants, including Arby's, Nothing Bundt Cakes, and ...