An eye-opening account of how the hidden rise of personalization on the Internet is controlling-and limiting-the information we consume.In December 2009, Google began customizing its search results for each user. Instead of giving you the most broadly popular result, Google now tries to predict what you are most likely to click on. According to MoveOn.org board president Eli Pariser, Google's change in policy is symptomatic of the most significant shift to take pla...

In December 2009, Google began customizing its search results for each user. Instead of giving you the most broadly popular result, Google now tries to predict what you are most likely to click on. According to MoveOn.org board president Eli Pariser, Google's change in policy is symptomatic of the most significant shift to take place on the Web in recent years—the rise of personalization. In this groundbreaking investigation of the new hidden Web, Pariser uncovers how this growing trend th...

A revealing, forward-looking examination of the outsize influence Google has had on the changing media Landscape.There are companies that create waves and those that ride or are drowned by them. As only he can, bestselling author Ken Auletta takes readers for a ride on the Google wave, telling the story of how it formed and crashed into traditional media businesses—from newspapers to books, to television, to movies, to telephones, to advertising, to Microsoft. With...

James Gleick, the author of the best sellers Chaos and Genius, now brings us a work just as astonishing and masterly: a revelatory chronicle and meditation that shows how information has become the modern era’s defining quality—the blood, the fuel, the vital principle of our world.The story of information begins in a time profoundly unlike our own, when every thought and utterance vanishes as soon as it is born. From the invention of scripts and alphabets to the l...

The dramatic story behind the most audacious power grab in American historyThe financial crisis that exploded in 2008 isn’t past but prologue. The stunning rise, fall, and rescue of Wall Street in the bubble-and-bailout era was the coming-out party for the network of looters who sit at the nexus of American political and economic power. The grifter class—made up of the largest players in the financial industry and the politicians who do their bidding—has been growing in power for a...

“Is Google making us stupid?” When Nicholas Carr posed that question in an Atlantic Monthly cover story, he tapped into a well of anxiety about how the internet is changing us. He also crystallized one of the most important debates of our time: as we enjoy the internet’s bounties, are we sacrificing our ability to read and think deeply?Now, Carr expands his argument into the most compelling exploration yet published of the internet’s intellectual and cultu...

Chip and Dan Heath, the bestselling authors of Switch and Made to Stick, tackle one of the most critical topics in our work and personal lives: how to make better decisions.　Research in psychology has revealed that our decisions are disrupted by an array of biases and irrationalities: We’re overconfident. We seek out information that supports us and downplay information that doesn’t. We get distracted by short-term emotions. When it comes to...

NEW YORK TIMES BESTSELLER • A former Wall Street quant sounds the alarm on Big Data and the mathematical models that threaten to rip apart our social fabric—with a new afterword“A manual for the twenty-first-century citizen . . . relevant and urgent.”—Financial TimesNATIONAL BOOK AWARD LONGLIST • NAMED ONE OF THE BEST BOOKS OF THE YEAR BY The New York Times Book Review • The Boston Glo...

Simpler and cheaper wins is the point. Steve Jobs’s favorite business book which speaks well for it.

A fascinating, eye-opening, and often shocking look at what lies ahead for the United States—and the world—from one of our most incisive futuristsGeorge Friedman has become a leading expert in geopolitical forecasting, sought after for his unmatched grasp of both historical and contemporary trends. In The Next 100 Years, Friedman turns his eye to the future. Drawing on a profound understanding of geopolitical patterns dating back to the Roman Empire, he sh...

A timely indictment of a prime minister determined to remake Canada.In Party of One, Investigative journalist Michael Harris gives us an intimate look at Stephen Harper, and draws a portrait of a Prime Minister whose policies and instincts, Harris believes, are a clear and present danger to Canada’s democracy. Fueled by the election victory of May 2011, unchecked by the opposition, the staggering gap between Stephen Harper’s stated political principles and his practices starkly drive Harri...

There was a time when “universe” meant all there is. Everything. Yet, in recent years discoveries in physics and cosmology have led a number of scientists to conclude that our universe may be one among many. With crystal-clear prose and inspired use of analogy, Brian Greene shows how a range of different “multiverse” proposals emerges from theories developed to explain the most refined observations of both subatomic particles and the dark depths of space: a multiverse in which you have an ...