How any company can build an incredibly effective salesforce by learning from the best in the worldDespite billions spent every year on personality profiling, sales training, motivational experts, coaches, and incentives, there’s never been a proven formula for building a salesforce of top performers. Finding such a “holy grail” of sales has been Derek Gatehouse’s obsession for decades.To identify what makes a top-producing salesperson—the kind who sells fo...

How any company can build an incredibly effective salesforce by learning from the best in the worldDespite billions spent every year on personality profiling, sales training, motivational experts, coaches, and incentives, there’s never been a proven formula for building a salesforce of top performers. Finding such a “holy grail” of sales has been Derek Gatehouse’s obsession for decades.To identify what makes a top-producing salesperson—the kind who sells four times more tha...

Get the know-how to manage your time effectively—in a day!Effective Time Management In a Day For Dummies helps you to effectively set up a time management system to regain control of your days and responsibilities. It showcases the importance of maximizing effectiveness and reveals why (and how) time management is the key to organizing hectic lives.Focusing efforts and blocking your timePrioritizing for daily successSettin...

The most successful business book of the last decade, Reengineering the Corporation is the pioneering work on the most important topic in business today: achieving dramatic performance improvements. This book leads readers through the radical redesign of a company's processes, organization, and culture to achieve a quantum leap in performance.Michael Hammer and James Champy have updated and revised their milestone work for the New Economy they helped to create -- promising to help ...

If you’re starting a new business or planning your business’s future, there are plenty of things you should take into account. Strategic Planning For Dummies covers everything you need to know to develop a plan for building and maintaining a competitive advantage — no matter what business you’re in.Written by Erica Olsen, founder and President of a business development firm that helps entrepreneurial-minded businesses plan for a successful future, this handy guide covers a...

For over a decade, It’s Your Move has been helping Canadian executives, managers and professionals get the job they really want with proven advice and strategies. Today, competition for jobs is tough, but at the same time, opportunities for career change are plentiful. Thoroughly revised and updated throughout, It’s Your Move offers clear, proven advice and strategies includingHow to use social media effectively—from establishing a powerful online presence t...

Build a disruptive marketing agency for the modern ageThe marketing services industry is on the cusp of a truly transformational period. The old guard, rooted in tradition and resistant to change, will fall and new leaders will emerge. Hybrid marketing agencies that are more nimble, tech savvy, and collaborative will redefine the industry. Digital services will be engrained into the DNA and blended with traditional methods for integrated campaigns. The depth, versa...

“Robin Ryan has the inside track on how to get hired.”– ABC NEWSIf you are over 40 and struggling to land a new job, you’re not alone. It’s a whole new ballgame out there, so America's top career counselor has perfected a market-tested program to help you stand out effectively and appeal to employers amid age discrimination and floods of competition. In Over 40 and You’re Hired!, Robin Ryan draws on her 30 years of direct hiring experience, 20 years as a c...

The bestselling author of The Loyalty Leap applies the principles of customer intimacy to a business-to-business context. Since the publication of New York Times bestseller The Loyalty Leap, Bryan Pearson’s customer loyalty approach to marketing has changed the way many organizations use their customer data. Small coffee shops and large corporations have applied the Loyalty Leap principles to effectively deliver mutual value to customers. But many readers have asked the same question: “How...

As a manager, you aren't truly successful unless your employees are as well. Helping them establish compelling, actionable performance goals is the first and most important step, and this handbook is there to lend a hand.A follow-up to the bestselling 2600 Phrases for Effective Performance Reviews, HR executive Paul Falcone provides you with ready-to-use performance goals organized by the characteristics and core competencies used most often in the apprais...

The global consumer product market is exploding. In 2006 alone, 150,000 new products were brought to market. Now for the bad news: of those, fewer than 5% were hits, and fewer than 15% will even exist five years from now.Written for small business owners and entrepreneurs looking for an inside track on new product development, New Product Development for Dummies offers you a unique opportunity to learn from two consummate insiders the secrets of successfully developing, ma...

From the bestselling author of What the CEO Wants You to Know? How to rethink sales from the outside inWe have to face the truth: the process of selling is broken. Customers have more choices and are under intense pressure. Yet few companies are facing this reality. When they don't, a lingering malaise sets in.More than ever these days, the sales process tends to be a war about price-a frustrating, unpleasant war that takes all the fun out...