Consumer Republic dares you to consider this: The power to save the world lies with the consumer. The foundation of Bruce Philp's message is this single, inarguable truth: Brands make corporations accountable. They are the only leverage the average consumer has with which to make a company behave itself. Expensive to create, essential to making money, and more public than anything else a corporation has or does, a brand is an enormously valuable and fragile asset to them. ...

How championing consumers led to ING Direct's revolutionary rise in the banking industryIn an industry dominated by big banks with little patience for their customers, ING Direct has always strived to be different-a rebel with a cause, if you will-and in doing so, they've become the most successful online banking venture in history.The Orange Code recounts ING Direct's intriguing story, explaining the philosophy of its founder Arkadi Kuhlmann-who believes in the po...

This book examines the main areas of interest in Marxian economics, paying particular attention to class conflict, analytical Marxism and game theory. Very few books can claim to cover the areas that this book does with such clarity, academic rigour and originality. Its study of game theory and Marxism makes it a particularly unique book that will

How championing consumers led to ING Direct's revolutionary rise in the banking industryIn an industry dominated by big banks with little patience for their customers, ING Direct has always strived to be different-a rebel with a cause, if you will-and in doing so, they've become the most successful online banking venture in history.The Orange Code recounts ING Direct's intriguing story, explaining the philosophy of its founder Arkadi Kuhlmann-who believes in the po...

Baby Boomers & Millennials need to understand each other - because they're just not getting along! "Millennials" are next in line but, unless aging boomers and millennials start to see each other as useful, the passing of the torch will be fumbled. The world can't afford that because millennials are indeed the "next big generation", the echo! They're the ones who must repair the accumulated damage and mistrust that threatens everything. Are they up to it?This is a must-read 'primer...

In the early '80s, Allan Kennedy and Terry Deal launched a new field of inquiry and practice, with the publication of Corporate Cultures, in which they argued that distinct types of cultures evolve within companies and have a direct impact on strategy and performance. Fifteen years later, the authors have teamed up to assess the effects of globalization, short-termism, technology, downsizing, outsourcing, mergers, and reengineering on corporate culture. They find that despite thes...

This life-changing manifesto shows how you have the potential to make a huge difference wherever you are.Few authors have had the kind of lasting impact and global reach that Seth Godin has had. In a series of now-classic books that have been translated into 36 languages and reached millions of readers around the world, he has taught generations of readers how to make remarkable products and spread powerful ideas. In Linchpin, he turns his attention to the...

Take your real estate career to the highest level!"Whether you are just getting started or a veteran in the business, The Millionaire Real Estate Agent is the step-by-step handbook for seeking excellence in your profession and in your life."--Mark Victor Hansen, cocreator, #1 New York Times bestselling series Chicken Soup for the Soul"This book presents a new paradigm for real estate and should be required reading for real ...

This volume develops a novel approach to state theory. It offers a comprehensive review of the existing literature on the state and sets a new agenda for state research.Four central themes define the scope of the book: an account of the bases of the operational autonomy of the state; the need to develop state theory as part of a more general social theory; the possibilities of explaining 'capitalist societalization' without assuming that the economy is the ultimate determinant of s...

The rapid development of technology and globalization has changed the leverage points in accumulating wealth: money, meaning and freedom. Those that don’t adapt are becoming trapped in the downward spiral of a dying middle class - working harder and earning less. Entrepreneurs that understand the new paradigm, have created unprecedented wealth in their lives and the lives of those they love.

An essential A-Z guide to the full range of sociological thought, Sociology: The Key Concepts is an important addition to the established and successful Key Concepts series.Fully cross-referenced with an extensive glossary, this accessible text also includes:alphabetical listings of key concepts for ease of usesuggestions for further reading to enhance understanding of areas coveredentries on ‘traditionalism’ ‘race and racialization’ and ‘...

**The groundbreaking #1 New York Times bestseller that taught a generation how to transform their careers—now in a revised and updated edition“A profound book about self-determination and self-realization.”—Senator Cory Booker“The Startup of You is crammed with insights and strategies to help each of us create the work life we want.”—Gretchen Rubin, author of The Happiness Project**In this invaluable book, LinkedIn co-founder Reid Hoffman ...