In today’s high-stakes world, ready-made lessons and teacher’s guides are no longer enough to guarantee achievement. The best way to help students succeed is through deliberate and careful lesson planning focused on the end result of increasing student achievement. Whether you are a new teacher or an experienced educator, this book will help you get started by providing a practical, step-by-step guide to designing lessons that will lead to student mastery of any objective. You’ll learn the...

'Grabs the reader from the very first page - and never lets go' DAILY MAIL'Taut and properly disturbing. . . Impressive' The CriticEVERYONE HAS A PAST. . . YOURS IS COMING TO KILL YOUAlex and Morven have a pretty perfect marriage. Still madly in love after ten years, they have no secrets from each other and their life in London with daughter Poppy is . . . happy.Until one day it changes. Mor...

This reader-friendly book offers practical strategies and digital resources that will help K–12 students succeed in the 21st century. You will learn how to teach students to collaborate and make connections, filter primary source information, create products to demonstrate learning, develop a digital toolkit, and more!Special Features:Digital resources are included to help you implement the ideas in this book.Personal anecdotes are provid...

This collection arguably contains some of the most charming lyrics ever written in English. The childlike simplicity and trust of these artless verses are unique.Blake’s poems can be enjoyed, not only for their historical importance in an age which was fiercely proud of its genius and its traditions, but also for their simple and beautiful expression of “two contrary states of the human soul.”Songs of Innocence was originally a complete collection of twenty-three poems, fir...

How can the latest brain research help increase your sales?Because paople are inundated daily by an average of 10,000 sales messages, selling is now tougher than ever. That's why you need to learn what neuroscience has uncovered that will immediately increase your selling and influencing effectiveness.Unveiling the latest brain research and revolutionary marketing practices, authors Patrick Renvoisé and Christophe Morin teach highly effective techniques to help you deliver ...

The definitive playbook by the pioneers of Growth Hacking, one of the hottest business methodologies in Silicon Valley and beyond.It seems hard to believe today, but there was a time when Airbnb was the best-kept secret of travel hackers and couch surfers, Pinterest was a niche web site frequented only by bakers and crafters, LinkedIn was an exclusive network for C-suite executives and top-level recruiters, Facebook was MySpace’s sorry step-brother, and Uber was a ...

Marketing is psychology, in practice. That’s all it is.This book will introduce you to fascinating research in the areas of social psychology and consumer behavior. But more importantly, this book will show you exactly how you can apply these research findings to acquire more customers for your business.Focused specifically on digital marketing strategies, Digital Neuromarketing is packed full of examples and screenshots from some of the world’s most successful onl...

Why are some organizations more successful than others? Is it better products? Is it a superior service model? Is it some mixture of the two? Is it merely a matter of lining up the products and services to meet the needs of the marketplace at a particular time? Or did they just get lucky? Many business leaders believe that the answer to these questions is a matter of strategy. Find the right strategy and the company is bound to be successful. Unfortunately, too many organizations fail to f...

Reinventing Project-Based Learning offers educators an accessible guide for maximizing the benefits of project-based learning in todays technology-rich learning environment. This reader-friendly book speaks directly to educators, administrators, and professional development specialists who want to transform learning into a more active, student-driven experience, using technology tools for inquiry, collaboration, and connection to the world beyond the classroom. Examples from educators in m...

Discover 150 job training room–proven exercises & activities sure to reduce delivery time, increase retention and improve knowledge and skill transfer.Do you want to create a lot of training in a little time? Do you wonder how to involve your learners without wasting their time, or yours? Do you want to use your training time wisely and well?The Ten-Minute Trainer is just what you need. Written for the busy training professional, this practical, gr...

Products, technologies, and workplaces change so quickly today that everyone is continually learning. Many of us are also teaching, even when it's not in our job descriptions. Whether it's giving a presentation, writing documentation, or creating a website or blog, we need and want to share our knowledge with other people. But if you've ever fallen asleep over a boring textbook, or fast-forwarded through a tedious e-learning exercise, you know that creating a great learning experience is h...

As we gain access to more and more knowledge and information online, the future will belong to those who are powerful, literate, curious learners. That means emphasis in classrooms must move toward helping students develop the skills, literacies, and dispositions to be powerful, self-organized learners. Teachers who are themselves master learners in new, modern contexts are crucial to making that happen.