An insightful discussion and practical guide on how to put customers back into the center of your business modelWith so many digital experiences touching our lives—and businesses—it’s understandable to feel like you’re drowning in data. There’s a dashboard or chart for just about everything, but data alone can’t help you understand and empathize with your customers. No amount of it will take you inside their heads, help you see the world through their eyes, or let ...

Control Intellectual Property, and Avoid Information Overload Glean actionable business information from your "digital landfill" by deploying a flexible, cost-effective content management framework across your entire organization. Transforming Infoglut!: A Pragmatic Strategy for Oracle Enterprise Content Management details, step-by-step, how to rein in the current data explosion and gain the competitive edge. Get tips for building an enterprise content management (ECM) team, cent...

Learn what "customer-centric" really means in this groundbreaking bookUser Tested delivers an eye-opening and compelling treatment of putting customers back at the center of your business model. In this book, you'll discover why the company that offers the best customer experience always wins, and that real, three-dimensional people can't be reduced to data points on a graph.You'll learn about how dashboards and metrics might look pretty in a repor...

Winner of the 2011 Jolt Excellence Award!Getting software released to users is often a painful, risky, and time-consuming process.This groundbreaking new book sets out the principles and technical practices that enablerapid, incremental delivery of high quality, valuable new functionality to users. Throughautomation of the build, deployment, and testing process, and improved collaboration betweendevelopers, testers, and operations, d...

Find the right big data solution for your business or organizationBig data management is one of the major challenges facing business, industry, and not-for-profit organizations. Data sets such as customer transactions for a mega-retailer, weather patterns monitored by meteorologists, or social network activity can quickly outpace the capacity of traditional data management tools. If you need to develop or manage big data solutions, you'll appreciate how these four ...

Data warehousing is one of the hottest business topics, and there’s more to understanding data warehousing technologies than you might think. Find out the basics of data warehousing and how it facilitates data mining and business intelligence with Data Warehousing For Dummies, 2nd Edition.Data is probably your company’s most important asset, so your data warehouse should serve your needs. The fully updated Second Edition of Data Warehousing For Dummies he...

Cloud isn’t simply a marketing term.  It’s not technology or hype either.  Cloud is a new way to look at how organizations operate.  From finance to marketing, from operations to IT, using cloud methodology can help make your organization more nimble, streamlined, innovative and more profitable while better enabling your employees to work more effectively and less restrained by your current IT systems.Unfortunately such a great leap in innovation comes w...

The Definitive Guide to Building Web-Centric SOA with RESTThe World Wide Web is based on the most successful technology architecture in history. It has changed how we view, access, and exchange information and, with the advent of REST, it has also provided us with compelling ways to build and improve automation solutions. REST provides a great deal of guidance to ensure that an architecture and its automation logic are technically sound, though it is still your res...

Third Edition: Thoroughly Updated and Expanded, with Extensive New Coverage!   In just 24 sessions of one hour or less, you’ll master the entire SAP project lifecycle, from planning through implementation and system administration through day-to-day operations. Using this book’s straightforward, step-by-step approach, you’ll gain a strong real-world foundation in both the technology and business essentials of ...

An expert guide to selecting the right cloud service model for your businessCloud computing is all the rage, allowing for the delivery of computing and storage capacity to a diverse community of end-recipients. However, before you can decide on a cloud model, you need to determine what the ideal cloud service model is for your business. Helping you cut through all the haze, Architecting the Cloud is vendor neutral and guides you in making one of the most c...

Up until now, no one has attempted to lay out the entire blueprint for architecting a complete IT service management supporting infrastructureuntil this book. What are the supporting toolsets and technologies that need to support an IT service management infrastructure? What databases need to be put into place? What are all the IT service management roles and responsibilities to effectively operate this infrastructure? What kinds of IT support services does almost any IT organization deliv...

SAP can help you capture better information and deliver it more quickly, allowing you to make better decisions and maximize the business value of everything you do. However, SAP implementations require massive effort, total buy-in, and significant change throughout the organization. In SAP Implementation Unleashed, 10 expert SAP project managers, functional consultants, and technologists guide you through the entire journey, helping you avoid pain and pitfalls and gain all the ben...