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eBooks Commerce électronique

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  • Hands-On Smart Contract Development with Solidity and Ethereum

    From Fundamentals to Deployment

    par Kevin Solorio, Randall Kanna, David H. Hoover ...
    Ready to dive into smart contract development for the blockchain? With this practical guide, experienced engineers and beginners alike will quickly learn the entire process for building smart contracts for Ethereum—the open source blockchain-based distributed computing platform. You’llget up to speed with the fundamentals and quickly move into builder mode.Kevin Solorio, Randall Kanna, and Dave ... En savoir plus

    29,03 €

  • Understanding Payments

    A Whistle-Stop Tour into What You Thought You Knew

    par Neira Jones ...
    This is the book for professionals in the payments industry. Written in an engaging and accessible style, it enables new and experienced payments practitioners alike to understand the fundamentals of the various payment ecosystems, and to quickly get up to speed on developments in the industry.From cards to bank and alternative payments, the jargon is debunked and myths are busted. For each ... En savoir plus

    42,50 €

  • Digital Marketing Insights 2018

    par Social Beat Digital Marketing LLP ...
    Did you know that 95% of videos consumed in India are not in English? Yes, you read that right! India is becoming a trendsetter and changing the way Internet users are consuming content. Currently, there are about 450 million Internet users in India, and this is set to increase to a whopping 635.8 million by 2021. These numbers are pushing Indian brands to leverage digital marketing as a crucial ... En savoir plus

    2,63 €

  • The Practice

    par Seth Godin ...
    From the bestselling author of Purple Cow and This is Marketing comes a book that will inspire artists, writers, and entrepreneurs to stretch and commit to putting their best work out into the world.Creative work doesn't come with a guarantee. But there is a pattern to who succeeds and who doesn't. And engaging in the consistent practice of its pursuit is the best way forward.Based on the ... En savoir plus

    14,99 €

  • Facebook

    The Inside Story

    par Steven Levy ...
    'A penetrating account of the momentous consequences of a reckless young company with the power to change the world' Brad Stone, author of The Everything Store and The UpstartsHow much power and influence does Facebook have over our lives?How has it changed how we interact with one another?And what is next for the company - and us?As the biggest social media network in the world, there's no ... En savoir plus

    14,99 €

  • In the Plex

    How Google Thinks, Works, and Shapes Our Lives

    par Steven Levy ...
    “The most interesting book ever written about Google” (The Washington Post) delivers the inside story behind the most successful and admired technology company of our time, now updated with a new Afterword.Google is arguably the most important company in the world today, with such pervasive influence that its name is a verb. The company founded by two Stanford graduate students—Larry Page and ... En savoir plus

    17,88 €

  • Bitcoin ETFs: The Future of Crypto Investment Unveiled

    par Monica Jepchumba ...
    Unlock the Gateway to Smarter Crypto Investing!Are you curious about the buzz surrounding Bitcoin ETFs? Bitcoin ETFs: The Future of Crypto Investment Unveiled breaks down this revolutionary investment vehicle in simple, crystal-clear language. Whether you're a seasoned investor or just dipping your toes into crypto, this guide will help you understand how Bitcoin ETFs work, why they matter, and ... En savoir plus

    16,49 € ou Gratuit avec Kobo Plus

  • Blockchain Revolution

    How the Technology Behind Bitcoin and Other Cryptocurrencies is Changing the World

    par Don Tapscott, Alex Tapscott ...
    'This book has had an enormous impact'Satya Nadella, CEO, Microsoft'Spectacular. Mind-blowing in its expansiveness and profundity'Steve Wozniak, co-founder of Apple'Iconic'Clay Christensen, author of The Innovator's DilemmaCryptocurrencies are changing the world. They grant everyday people the power to invest, disrupt the world order and contribute towards a better future.<... ... En savoir plus

    9,49 €

  • The Everything Store

    Jeff Bezos and the Age of Amazon

    par Brad Stone ...
    The authoritative account of the rise of Amazon and its intensely driven founder, Jeff Bezos, praised by the Seattle Times as "the definitive account of how a tech icon came to life."Amazon.com started off delivering books through the mail. But its visionary founder, Jeff Bezos, wasn't content with being a bookseller. He wanted Amazon to become the everything store, offering limitless selection ... En savoir plus

    9,99 €

  • Principe 80/20

    par Richard Koch ...
    Collection series NON CLASSE
    Faire plus avec moinsDepuis sa publication il y a 20 ans, Le principe 80/20 est devenu un classique en gestion et un best-seller mondial. Il est désormais plus puissant et essentiel que jamais. En se basant sur le fait que 20% des efforts génèrent 80% des bénéfices, Le principe 80/20 démontre que l'on peut accomplir davantage en fournissant moins de temps, d'efforts et de ressources simplement en ... En savoir plus

    16,99 €

  • Platform Revolution

    How Networked Markets Are Transforming the Economy and How to Make Them Work for You

    par Geoffrey G. Parker, Marshall W. Van Alstyne, Sangeet Paul Choudary ...
    A practical guide to the new economy that is transforming the way we live, work, and play.Uber. Airbnb. Amazon. Apple. PayPal. All of these companies disrupted their markets when they launched. Today they are industry leaders. What’s the secret to their success?These cutting-edge businesses are built on platforms: two-sided markets that are revolutionizing the way we do business. Written by three ... En savoir plus

    12,50 €

  • A Beginner's Guide To Day Trading Online 2nd Edition

    par Toni Turner ...
    The national bestseller-updated for the new stock market!"Read the book if you want to know how the market works and how to make it work for you." -Greg Capra, president of Pristine.com, coauthor of Tools and Tactics for the Master Day Trader"By using the tools, trading tactics and strategies revealed in...A Beginner's Guide to Day Trading Online, you will be armed with the skills needed to help ... En savoir plus

    16,76 €

  • Krachtige SEO

    Praktische handleiding

    par Frederik Vermeire ...
    OVER HET BOEKSEO is not dead. Dat is de mythe die auteur en SEO-geek Frederik Vermeire uit de wereld wil helpen. Want:- kleine aanpassingen aan websites maken een groot verschil in de manier waarop een website in een zoekmachine verschijnt,- je kan met SEO voor bepaalde zoekwoorden jouw concurrenten uit de strijd slaan in zoekmachines,- SEO is een zegen voor de consument: de zoekresultaten blijven ... En savoir plus

    20,99 €

  • The Future of Money

    How the Digital Revolution Is Transforming Currencies and Finance

    par Eswar S. Prasad ...
    A Best Book of the Year — Economist, Financial Times, Foreign Affairs, ProMarket, The Week“A vital handbook for anyone looking to understand how finance is changing.” —Financial Times“A road map for money managers, market strategists, and others seeking to understand this new world.”—Barron’sThe world of finance is on the cusp of a major disruption that ... ... En savoir plus

    15,25 €

  • Invent and Wander

    The Collected Writings of Jeff Bezos, With an Introduction by Walter Isaacson

    par Jeff Bezos ...
    In Jeff Bezos's own words, the core principles and philosophy that have guided him in creating, building, and leading Amazon and Blue Origin.In this collection of Jeff Bezos's writings—his unique and strikingly original annual shareholder letters, plus numerous speeches and interviews that provide insight into his background, his work, and the evolution of his ideas—you'll gain an insider's view ... En savoir plus

    20,77 € ou Gratuit avec Kobo Plus

  • Marketing Made Simple

    A Step-by-Step StoryBrand Guide for Any Business

    par Donald Miller, Dr. J.J. Peterson ...
    Collection series Made Simple Series
    This guide from New York Times bestselling author Donald Miller, is a must-have for any marketing professional or small business owner who wants grow their business. It will teach you how to create and implement a sales funnel that will increase traffic and drive sales.Every day, your company is losing sales simply because you do not have a clear path to attract new customers. You’re not alone ... En savoir plus

    11,99 €

  • Chaos Monkeys

    Inside the Silicon Valley Money Machine

    par Antonio Garcia Martinez ...
    NEW YORK TIMES BESTSELLERAn adrenaline-fuelled exposé of life inside the tech bubble, Chaos Monkeys lays bare the secrets, power plays and lifestyle excesses of the visionaries, grunts, sociopaths, opportunists and money cowboys who are revolutionising our world. Written by startup CEO and industry provocateur Antonio García Martínez, this is Liar’s Poker meets The Social Network.Computer ... En savoir plus

    12,99 €

  • The Startup Way

    How Entrepreneurial Management Transforms Culture and Drives Growth

    par Eric Ries ...
    Winner of the Business Book Awards 'Thought Leader' category-----The Startup Way reveals how organisations of all sizes can harness startup techniques to drive growth.With his million-copy bestseller The Lean Startup, Eric Ries launched a global movement. Concepts like minimal viable product, A/B testing and 'pivoting' changed the language of business. Now he turns his attention to companie... ... En savoir plus

    10,99 €

  • Subscribed

    Why the Subscription Model Will Be Your Company’s Future—and What to Do About It

    par Tien Tzuo, Gabe Weisert ...
    SHORTLISTED FOR THE CMI MANAGEMENT BOOK OF THE YEAR INNOVATION AND ENTREPRENEURSHIP AWARDToday's consumers prefer the advantages of access over the hassles of ownership. It's not just internet services like Netflix and Spotify; even industrial firms like GE and Caterpillar are reinventing themselves as solutions providers. Whether you sell software, clothes, insurance, or industrial machines, you ... En savoir plus

    14,99 €

  • 40 Rules for Internet Business

    par Matthew Paulson ...
    Actionable Advice from Someone That's Actually Done ItDid you know that most "how to make money online" and "passive income" books are written by people that have never actually launched a real online business?Stop reading entrepreneurship books that were written by pretenders. Read 40 Rules for Internet Business Success and you'll learn from a multi-millionaire entrepreneur that has created ... En savoir plus

    Gratuit

  • How to Build a Billion Dollar App

    Discover the secrets of the most successful entrepreneurs of our time

    par George Berkowski ...
    THE ULTIMATE GUIDE TO BUILDING AN APP-BASED BUSINESS'A must read for anyone who wants to start a mobile app business' Riccardo Zacconi, founder and CEO King Digital (maker of Candy Crush Saga)'A fascinating deep dive into the world of billion-dollar apps. Essential reading for anyone trying to build the next must-have app' Michael Acton Smith, Founder and CEO, Mind CandyApps have changed the way ... En savoir plus

    10,99 €

  • The Upstarts

    How Uber, Airbnb and the Killer Companies of the New Silicon Valley are Changing the World

    par Brad Stone ...
    New York Times bestselling author of The Everything Store Brad Stone takes us deep inside the new Silicon Valley.Ten years ago, the idea of getting into a stranger’s car, or walking into a stranger’s home, would have seemed bizarre and dangerous, but today it’s as common as ordering a book online. Uber and Airbnb are household names: redefining neighbourhoods, challenging the way governments ... En savoir plus

    10,99 €

  • The Long Tail

    How Endless Choice is Creating Unlimited Demand

    par Chris Anderson ...
    What happens when there is almost unlimited choice? When everything becomes available to everyone? And when the combined value of the millions of items that only sell in small quantities equals or even exceeds the value of a handful of best-sellers?In this ground-breaking book, Chris Anderson shows that the future of business does not lie in hits - the high-volume end of a traditional demand curve ... En savoir plus

    9,99 €

  • WTF?: What's the Future and Why It's Up to Us

    par Tim O'Reilly ...
    ‘The man who can really make a whole industry happen.’ Eric Schmidt, Executive Chairman of Google‘A punchy and provocative book . . . WTF? is an insightful and heartfelt plea, daring us to reimagine a better economy and society.’ Financial TimesRenowned as ‘the Oracle of Silicon Valley’, Tim O’Reilly has spent three decades exploring the world-transforming power of information technology. ... ... En savoir plus

    12,99 €