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Audiolibros de Comportamiento del consumidor

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  • Audiolibro

    AdJust

    Unmask Brand Influence. Take Control of Advertising's hidden impact on your life.

    Completo

    5 hora 33 minutos

    Have you ever felt like ads are following you around the internet? You're not imagining things – and it's just the tip of the iceberg.Join Alessandra Di Lorenzo as she pulls back the curtain on the hidden workings of digital advertising. Drawing from over two decades of digital media experience at companies such as Yahoo, Vodafone, eBay, and lastminute.com, she reveals:How your online activity ... Leer más

    $11.50 USD o gratis con Kobo Plus

  • Audiolibro

    Crack the Code: Winning Over Doubtful Customers

    "Crack the Code: Unlock customer trust with captivating audio strategies for ultimate sales success!"

    Narrado por Nick Porter ...

    Completo

    2 hora 32 minutos

    Crack the Code: Winning Over Doubtful Customers⭐⭐ Simplified Insights & Explanations Included ⭐⭐Are you aiming to enhance your sales career and strengthen your understanding by effectively transforming doubt into trust?Looking for a thorough guide that equips you with all the tools necessary to boost your sales and convert skeptical customers?Your search ends here!Th... ... Leer más

    $6.22 USD o gratis con Kobo Plus

  • Audiolibro

    Built on Belief

    Why Cultures of Commitment Are the Competitive Advantage

    de Matt Marcotte ...
    Narrado por Matt Marcotte ...

    Completo

    4 hora 44 minutos

    What Fuels Successful Brands? Belief.In Built on Belief, author and leadership advisor Matt Marcotte offers a powerful reminder that people—not products—are a brand’s secret sauce. This time-tested narrative shows what happens when leaders and teams turn belief into a competitive advantage.Belief fuels commitment—and commitment beats compliance every time.This book is for leaders who value ... Leer más

    $11.59 USD o gratis con Kobo Plus

  • Audiolibro

    The Rules That Make Us

    How Culture Shapes the Way We Act, Think, Believe, and Buy

    de Oliver Sweet ...
    Narrado por Oliver Sweet ...

    Completo

    9 hora 37 minutos

    A business anthropologist reveals how cultural intelligence is the essential tool for understanding human behavior.Why do people do what we do? To answer this question, many of us turn to psychology. But it’s not enough to understand how we think. We also have to recognize the influence of where and how we live. From the ways we bring up children and welcome guests, to the products we buy and how ... Leer más

    $27.99 USD

  • Audiolibro

    Customer Love

    Great Stories About Great Service

    de Mac Anderson ...
    Narrado por Derek Shetterly ...

    Completo

    1 horas 19 minutos

    If your organization's goal is to create a lasting service culture...you're going to love Customer Love! Mac Anderson has compiled a fantastic book filled with unforgettable true stories about individuals and companies who have "wowed" their customers and turned them into raving fans!In Customer Love. great stories about great service" you will explore 24 unforgettable stories about phenomenal ... Leer más

    $15.98 USD

  • Audiolibro

    Dumb Money

    The GameStop Short Squeeze and the Ragtag Group of Amateur Traders That Brought Wall Street to Its Knees (Previously Published as The Antisocial Network)

    de Ben Mezrich ...
    Narrado por Fajer Al-Kaisi ...

    Completo

    7 hora 46 minutos

    **Named a Best Book of the Year by New York Post!The definitive take on the David-vs.-Goliath GameStop short squeeze—a tale of fortunes won and lost overnight that may end up changing Wall Street forever—from the bestselling author of Breaking Twitter.**Ben Mezrich offers a gripping, beat-by-beat account of how a loosely affiliate group of private investors and internet trolls on a subreddit ... Leer más

    $24.99 USD

  • Audiolibro

    Where Does My Stuff Come From

    The Strange Economic Power of Global Supply Chains

    de Willy Shih ...
    Narrado por Mike Chamberlain ...

    Completo

    9 hora 30 minutos

    Almost nothing is made where you think it isWhere Does My Stuff Come From? reveals the complex international supply networks behind products Americans use daily, from chocolate chips and computer chips to athletic shoes and frozen fish. Written by Willy Shih, a Harvard Business School professor with twenty-eight years of hands-on experience at IBM, Digital Equipment Corporation, and Eastman Kodak, ... Leer más

    $20.99 USD

    PEDIDO ANTICIPADO

  • Audiolibro

    Easy Money

    Cryptocurrency, Casino Capitalism, and the Golden Age of Fraud

    Narrado por Ben McKenzie ...

    Completo

    10 hora 33 minutos

    A wildly entertaining debunking of cryptocurrency, one of the greatest frauds in history and on course for a spectacular crash.From a famous actor and an experienced journalist, a wildly entertaining debunking of cryptocurrency, one of the greatest frauds in history and on course for a spectacular crashAt the height of the pandemic, TV star Ben McKenzie (The O.C., Gotham) was the perfect mark for ... Leer más

    $21.99 USD o gratis con Kobo Plus

  • Audiolibro

    ¡Lo quiero!

    El poder del deseo mimético en el día a día

    de Luke Burgis ...
    Narrado por Miguel Vegas ...

    Completo

    9 hora 13 minutos

    Una investigación revolucionaria sobre por qué queremos lo que queremos, y las herramientas necesarias para dejar de perseguir deseos que en realidad no nos llenan.La gravedad afecta a casi todos los aspectos de nuestra existencia física, pero hay una fuerza psicológica igual de poderosa, aunque casi nadie ha oído hablar de ella. Es la responsable de reunir a grupos de personas y también de ... Leer más

    $10.18 USD

  • Audiolibro

    Age of Discovery

    Navigating the Storms of Our Second Renaissance

    Narrado por Philip Franks ...

    Completo

    11 hora 51 minutos

    Bloomsbury presents Age of Discovery: Navigating the Storms of Our Second Renaissance by Ian Goldin and Chris Kutarna read by Philip FranksAge of Discovery looks at the world on the brink of a new Renaissance and asks the question, how do we avoid chaos and disruption, and share more widely the benefits of progress?Now is humanity’s best moment. And our most fragile. Global health, wealth and ... Leer más

    $24.30 USD

  • Audiolibro

    What Women Want

    The Global Marketplace Turns Female-Friendly

    Narrado por Mike Chamberlain ...

    Completo

    7 hora 20 minutos

    Paco Underhill, the author of the hugely successful Why We Buy and Call of the Mall, reports on the growing importance of women in everybody’s marketplace—what makes a package, product, space, or service “female friendly.” Underhill offers a tour of the world’s marketplace—with shrewd observations and practical applications to help everybody adapt to the new realities.As large numbers of women ... Leer más

    $16.95 USD o gratis con Kobo Plus

  • Audiolibro

    The Undoing Project

    A Friendship that Changed the World

    de Michael Lewis ...
    Narrado por Dennis Boutsikaris ...

    Completo

    10 hora 17 minutos

    Penguin presents the unabridged, downloadable, audiobook edition of The Undoing Project, by Michael Lewis, read by Dennis Boutsikaris.Daniel Kahneman and Amos Tversky met in war-torn 1960s Israel. Both were gifted young psychology professors: Kahneman a rootless son of holocaust survivors who saw the world as a problem to be solved; Tversky a voluble, instinctual blur of energy. In this ... Leer más

    $14.30 USD

  • Audiolibro

    Age Curve, The

    How to Profit from the Coming Demographic Storm

    Narrado por Max Bloomquist ...

    Completo

    6 hora 7 minutos

    For years, savvy marketers have held on to certain unwavering beliefs that have dictated how they market to their consumers. The hard truth, however, is that at the heart of the changes we see in marketing and business is based on one undeniable factor—the size of the generations we are selling to. As each generation ages, what they buy and how much they buy will change. Each product and service ... Leer más

    $35.99 USD

  • Audiolibro

    Honest to Greatness

    How Today's Greatest Leaders Use Brutal Honesty to Achieve Massive Success

    Completo

    In today’s hyper-transparent world, consumers have enormous power to decide which brands are worth their time and money—so how do you make sure they choose yours?Unfortunately, most leaders and organizations are stuck following archaic, detrimental business practices. Meanwhile, savvy consumers and employees across every generation are making their stance perfectly clear: They are not interested ... Leer más

    $35.99 USD

  • Audiolibro

    The Frictionless Organization

    Deliver Great Customer Experiences with Less Effort

    Narrado por Caroline Miller ...

    Completo

    8 hora 8 minutos

    Learn how frictionless organizations cut costs, grow revenue, and create loyal fans by creating products and services that work so well, their customers never have to contact them for the wrong reasons.Many organizations focus so intently on improving the way customers interact with them that they don't ask the more fundamental question of whether the interactions are needed in the first place. ... Leer más

    $20.99 USD o gratis con Kobo Plus

  • Audiolibro

    Digital Strategy: Learn To Transform Your Business for the Digital Age

    Narrado por Nick Dolle ...

    Completo

    25 minutos

    Digital strategy finds new ways to use technology to improve business performance. In the future, all business strategy will be digital strategy. Start building yours today!Today only, get this audio bestseller for a special price.This audio program contains certified steps and on how to get started in the Digital Word and provides a stepwise approach on how to build a digital network around your ... Leer más

    $8.69 USD o gratis con Kobo Plus

  • Audiolibro

    The Complete Strategy Guide to Day Trading for a Living in 2019: Revealing the Best Up-to-Date Forex, Options, Stock and Swing Trading Strategies of 2019 (Beginners Guide)

    de Mark Vogel ...
    Narrado por Jason Belvill ...

    Completo

    3 hora 16 minutos

    Do you want to start Trading and live your best life? Are you looking to make money fast? Then this book is for you!This book will give you the potential to take a small sum of money and turn it into a larger sum of money within the same day! What more could you possibly want? It doesn’t get much better than that. After reading this book, it’s safe to say that you’ll never want to work a normal ... Leer más

    $11.59 USD o gratis con Kobo Plus

  • Audiolibro

    Bonzen, Banken und Behörden - Kampf gegen Ausbeuter, Absahner und Niedermacher

    Completo

    9 hora 15 minutos

    Ein Hörbuch für alle, die Ausbeutern, Absahnern und Niedermachern den Kampf ansagen wollen! Egal, ob es sich dabei um schlechte Beratungen von Geldinstituten und Kanzleien handelt, Behandlungsfehler in Krankenhäusern oder Willkür von Ämtern. Autor Hans Georg Möntmann schildert in seinem Ratgeber "Bonzen, Banken und Behörden" entsprechende Fälle, erläutert Möglichkeiten gegen diese ... Leer más

    $16.63 USD o gratis con Kobo Plus

  • Audiolibro

    Wikinomics. Die Revolution im Netz

    Completo

    14 hora 21 minutos

    Wie verändert das Web 2.0 unsere Gesellschaft und die Unternehmenskultur? In ihrem Bestseller "Wikinomics" analysieren Don Tapscott und Anthony D. Williams, wie die Zusammenarbeit von Millionen Usern an Projekten wie Foren, Wikis oder sozialen Medien funktioniert und welche Chancen sie bietet. Sie zeichnen das Bild einer Kultur der Kooperation und des geteilten Wissens, die die bisherigen ... Leer más

    $8.31 USD o gratis con Kobo Plus

  • Audiolibro

    Reason to Be Happy

    Why logical thinking is the key to a better life

    de Kaushik Basu ...
    Narrado por Esh Alladi ...

    Completo

    5 hora 42 minutos

    Brought to you by Penguin.Why do our friends have more friends than we do? Can simple maths help us with our self-esteem? And how can game theory offer solutions to the climate emergency?When we reason well, it is easier to be happy (and good and also, you know, right). But when dealing with others, it's not enough to be clever - you must be able to put yourself in the shoes of the clever person ... Leer más

    $18.21 USD

  • Audiolibro

    The Social Brain

    The Psychology of Successful Groups

    Completo

    8 hora 54 minutos

    Brought to you by Penguin.How many people does the ideal team contain? How do groups bond, earn trust and forge shared identities? How can leaders build environments adaptable enough to respond to shocks and still enable people to thrive together? How can you feel close to people if your only point of contact is a phone or a computer?In The Social Brain leading experts from the worlds of ... Leer más

    $16.91 USD

  • Audiolibro

    How To Sell The EMC³ Way

    Mastering the Art of Strategic Outreach

    de Aries Ram ...
    Narrado por Scott Kwasniewski ...

    Completo

    1 horas 47 minutos

    How to Sell Smarter, Faster, and More EffectivelyAre you ready to transform your sales strategy and close more deals with confidence?How to Sell the EMC³ Way introduces a proven, step-by-step formula—Email, Message, Call, Move On—designed to help you master strategic outreach, increase conversions, and engage prospects the right way.In today’s competitive market, selling isn’t just about making ... Leer más

    $6.59 USD o gratis con Kobo Plus

  • Audiolibro

    Search

    How the Data Explosion Makes Us Smarter

    de Stefan Weitz ...
    Narrado por Dana Hickox ...

    Completo

    6 hora 1 minutos

    Search is as old as language. There has always been a need for one to find something in the jumble of human creation. The first web was nothing more than passing verbal histories down the generations so others could find and remember how not to get eaten; the first search used the power of written language to build simple indexes in printed books, leading to the Dewey Decimal system and reverse ... Leer más

    $27.98 USD

  • Audiolibro

    Avoiding the Pitfalls of Impulse Buying

    de Jez Grimes ...
    Narrado por Jez Grimes ...

    Completo

    2 hora 5 minutos

    In a world where temptation is just a click away, impulse buying has become a daily battle for many of us. Avoiding the Pitfalls of Impulse Buying by Jez Grimes is a practical guide to understanding and overcoming the urges that drive us to make spontaneous purchases we often regret. With insight into the psychology of spending, real-life examples, and actionable strategies, this book helps ... Leer más

    $8.35 USD o gratis con Kobo Plus